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Generation Beta (often shortened to Gen Beta) is the demographic cohort succeeding Generation Alpha. Demographer and futurist Mark McCrindle, who also coined the name Generation Alpha, defines the cohort as those born from 2025 to 2039. As the successor to Generation Alpha, the generation is named for beta, the second letter in the Greek alphabet.
Generation Beta will be the first generation to live their lives in a world of artificial intelligence. McCrindle explained: "While Generation Alpha has experienced the rise of smart technology and artificial intelligence, Generation Beta will live in an era where AI and automation are fully embedded in everyday life—from education and workplaces to health care and entertainment."
References
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- "Welcome Gen Beta". mccrindle.com.au. 2024-12-19. Retrieved 2025-01-01.
- Najib, Shafiq (December 31, 2024). "Gen Beta kicks off in 2025: Your guide to all the generation names and years". ABC News. Retrieved 2025-01-01.
- Venkatraman, Sakshi (2024-12-27). "Move over, Gen Alpha: 2025 marks the start of the Gen Beta era". NBC News. Retrieved 2025-01-01.
- Mehrara, Maya (2025-01-01). "What is Gen Beta? How babies born from 2025 will change the world". Newsweek. Retrieved 2025-01-01.
- Cross, Greta (December 31, 2024). "Welcome Gen Beta: A new generation of humanity starts in 2025". USA Today. Retrieved 2025-01-01.
- Hebert, Olivia (December 28, 2024). "2025 officially marks the transition from Gen Alpha to Gen Beta". The Independent. Retrieved 2025-01-01.
- Rubin, April (2025-01-01). "Meet Gen Beta, starting to be born in 2025". Axios. Retrieved 2025-01-03.
- "A new generation is born today. Who is generation beta?". SBS News. Retrieved 2025-01-03.
- Mehrara, Maya (2025-01-01). "What is Gen Beta? How babies born from 2025 will change the world". Newsweek. Retrieved 2025-01-01.
- America, Good Morning. "Generation Beta starts in 2025: 5 things to know". Good Morning America. Retrieved 2025-01-03.
- Hebert, Olivia (December 28, 2024). "2025 officially marks the transition from Gen Alpha to Gen Beta". The Independent. Retrieved 2025-01-01.
- "Move over, Gen Alpha: 2025 marks the start of the Gen Beta era". NBC News. 2024-12-27. Retrieved 2025-01-03.
- "Generation Beta has arrived — here's everything you need to know about the 2025 babies". CBC.
- Wind, Emily (2025-01-02). "Baby Remi, among the first born of new Beta generation, arrives in Australia just minutes after new year". The Guardian. ISSN 0261-3077. Retrieved 2025-01-03.
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