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Kidfresh is a brand that offers processed food specifically designed for children. It is available at various retailers, including Whole Foods, Kroger, Safeway, Target, and ShopRite.
History
Kidfresh was founded in 2007 and initially introduced its concept through a Kidfresh store in New York City. The store offered food specifically targeted towards children, including meals prepared in their own kitchen, known as the "kidchen." The Kidfresh store gained media attention, appearing in news segments by ABC News, CBS News, NBC News, and France2. In 2009, Kidfresh began selling their prepared meals in retail stores.
Products
Kidfresh meals are promoted as being made with natural ingredients and are free from artificial colors, flavors, and preservatives. They claim to include a serving of vegetables and offer a rich nutrient content. The company also asserts that their products are low in sodium, fat, and saturated fats, have 0 grams of trans fat, and contain fewer than 400 calories.
Some Kidfresh frozen meals are: Totally Twisted Pasta + Meatballs, Rainbow Rice + Chicken, Easy Cheesy Ravioli, Spaghetti Loops Bolognese, Muy Cheesy Quesadillas, and Wagon Wheels Mac + Cheese.
References
- Roberts, Nina. "French Entrepreneurs In U.S. Aim To Revolutionize Healthy Frozen Kids' Meals And Overthrow Junk Food Kings". Forbes. Retrieved 1 June 2024.
- Shares Tips To Make School Lunches More Fun For Kids NY1 News, August 27th, 2007
- Eyewitness News, Lauren Glassberg ABC News, March 9, 2007
- Family First CBS News, January 31, 2007
- Healthy Eating segment NBC4 New York, February 13, 2007
- Service Minimum France 2 Prime Time, Retrieved on March 11th, 2011
- Healthy meals for kids, now in the frozen aisle Archived 2011-02-02 at the Wayback Machine Springwise.com, September 28, 2010