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Maslansky + Partners

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Communications consultancy in New York
This article is an orphan, as no other articles link to it. Please introduce links to this page from related articles; try the Find link tool for suggestions. (April 2019)
maslansky + partners
IndustryConsulting, Communications, Research
Founded1992; 33 years ago (1992)
HeadquartersNew York, New York, US
Area servedWorldwide
Key people
ParentOmnicom Group Inc.
Websitemaslansky.com

maslansky + partners is a communications consultancy headquartered in New York, NY that focuses on the use of language. Their work has been used by non-profits within the disabilities community, the Republican Party, nonpartisan organizations, and corporations.

Firm CEO, Michael Maslansky (an author of The Language of Trust ), and firm President, Lee Hartley Carter (author of Persuasion - Convincing Others When Facts Don’t Seem to Matter ), are frequent commentators on Forbes, CNN, FOX News, Current TV, Entrepreneur, and others.

History

m+p was founded by Frank Luntz and Michael Maslansky in 1992, after both served as pollsters for the Ross Perot presidential campaign. In 1994, the firm worked with U.S. House of Representatives Minority Leader Newt Gingrich to develop a messaging platform known as the Contract with America. In 2005, the firm was acquired by the Omnicom Group and has maintained a focus on nonpartisan messaging work with nonprofits and industries from pharma, to finance, to utilities, and others.

References

  1. "Changing the Conversation Language Guide | UCP". ucp.org. Retrieved 2017-03-01.
  2. "the persuaders". www.pbs.org. 2004-11-09. Retrieved 2017-02-28.
  3. "The Language of Trust By Michael Maslansky, et al". penguinrandomhouse.com. Penguin Random House. Retrieved 7 October 2023.
  4. "Lee Hartley Carter - Persuasion". penguinrandomhouse.com. Penguin Random House. Retrieved 7 October 2023.
  5. Davis, Krystle M. "What To Say To Skeptics: Using 'The Language Of Trust'". Forbes. Retrieved 2017-03-01.
  6. Maslansky Partners (2014-02-25), Lee Carter on CNN's @This Hour, retrieved 2017-03-01
  7. Maslansky Partners (2013-12-24), Michael Maslansky on O-Reilly Factor, retrieved 2017-03-01
  8. maslanskyluntz (2012-11-06), Michael Maslansky on The Joy Behar Show, retrieved 2017-03-01
  9. Carter, Michael Maslansky and Lee. "Michael Maslansky and Lee Carter". Entrepreneur. Retrieved 2017-03-01.
  10. "Home | maslansky + partners". www.maslansky.com. Retrieved 2017-03-01.
  11. "who we are | maslansky + partners". www.maslansky.com. Retrieved 2017-03-01.
  12. "the persuaders". www.pbs.org. 2004-11-09. Retrieved 2017-03-01.

Sources

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