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| Company type | Privately held company |
|---|---|
| Industry | Watch |
| Founded | 2008 |
| Headquarters | Newport Beach, California, United States |
| Key people | David Bonaventura (Founder) |
| Products | Wristwatches |
| Website | www |
Tsovet Limited is an independent American watch brand, founded in Los Angeles in 2008 to market Asian-manufactured, American designed watches with Swiss Made movements. The company is located in Newport Beach with markets in 15 countries worldwide. Since 2012, Tsovet has collaborated with British studio Horology Design Limited and Swiss watch designer Jacques Fournier.
Background
Tsovet was founded by David Bonaventura, also a musician, who'd previously co-founded Vestal (1997-2005), a company that marketed musically-inspired watches and clothing under its own brand name — as well as subsequently for other brands including Paul Frank, Vans and singer Gwen Stefani's L.A.M.B. and Harajuku Lovers.
Tsovet designs reflect an interest in metal fabrication and mechanical gauges — as well as post-Cold War Soviet watch designs, engineered industrial tools, retro motor gauges, and avionics instruments — using Italian leather and aeronautical-grade 316L stainless steel.
Tsovet was introduced in New York at its debut capsule show in July in 2008 with 4 styles in 16 color variants.
References
- Tsovet Brochure Archived 2011-07-19 at the Wayback Machine
- Selectism.com Tsovet Time Instruments by Nick Schonberger
- Just in Time by Anne-Marie Otey, Riviera Magazine, April 2009
- "Timing is Everything: CHIP Ganassi Racing Teams and Tsovet watches partner for limited edition timepiece". A Bullseye View, Target Corp.
- Anne-Marie Otey (March 1, 2009). "The Radar Just in Time An O.C. watch legend returns with Tsovet, a tough new line". Riviera Magazine / Modern Luxury.
- "TSOVET hitting new heights – Tsovet PX collection". Horology Design Limited.
- ^ BRENDAN I. KOERNER (October 24, 2004). "THE GOODS; Time Is on My Side (But in a Goth Way)". The New York Times.
- Hang Nguyen (November 3, 2006). "Vestal branches out". Orange County Register.
- "Tsovet Watches: California Design". Timebyme.
- "A Tsovet Invasion". Horologii. July 10, 2010.