 | |
| Type of site | News, entertainment and political website |
|---|---|
| Available in | English, Swahili |
| Founded | 2015; 10 years ago (2015) |
| Headquarters | Nairobi, Kenya |
| Industry | Online newspaper |
| Employees | 20+ |
| URL | tuko |
| Registration | None |
| Launched | 2015; 10 years ago (2015) |
| Current status | Active |
TUKO.co.ke is a Kenyan news website owned by Legit. Established in 2015, Tuko covers celebrity, entertainment, and political news "with a light touch" in both English and Swahili. According to data from Semrush, it was the 44th most-visited website in Kenya in February 2024; it is one of the most popular dedicated to news.
History
Tuko was established by Genesis Media Emerging Markets (GMEM) in 2015. It is headquartered in Nairobi, Kenya. The Reuters Institute for the Study of Journalism described Tuko's content as a "mix of celebrity, entertainment, and political news with a light touch", which has proven successful, whileGMEM, which was renamed Legit in April 2023, also owns news websites such as Legit.ng in Nigeria, Yen.com.gh in Ghana, and Briefly News in South Africa.
In January 2017, Tuko was the third-most visited website in Kenya, according to Alexa. As of October 2017, Tuko has more than 1.7 million website users. A May 2023 survey of millennial and Generation Z Kenyans ranked Tuko as the most popular news website. According to data from Semrush, it was the 44th most-visited website in Kenya in February 2024.
References
- ^ "Legit's timeline". Legit. Retrieved 6 April 2024.
- "About TUKO.co.ke". TUKO.co.ke. Retrieved 6 April 2024.
- Gicheru, Catherine; Nyabuga, George (14 June 2024). "Kenya". Reuters Institute for the Study of Journalism. Retrieved 12 February 2024.
- "Tuko.co.ke #1 in Kenya". businesstoday.co.ke. 16 January 2017. Retrieved 2017-10-18.
- "Tuko.co.ke beats Nation and Standard". COFEK. Retrieved 2017-11-15.
- "AKU-Youth-Survey-Kenya-Final" (PDF). Retrieved 2024-01-10.
- "Top websites in Kenya (All Industries)". Semrush. February 2024. Retrieved 6 April 2024.