WITS (AM) - Misplaced Pages

(Redirected from WITS-AM) This article is about the current Florida-based radio station. For the former Boston-area radio station, see WMEX (AM). Radio station in Sebring, Florida

WITS
Sebring, Florida
Broadcast area	Sebring, Florida
Frequency	1340 kHz
Branding	Highlands 104.3
Programming
Format	Classic hits
Ownership
Owner	Cohan Radio Group
Sister stations	WJCM, WWLL, WWOJ, WWTK
History
First air date	November 24, 1959 (as WSEB)
Former call signs	WSEB (1959–1984)
Technical information
Licensing authority	FCC
Facility ID	57629
Class	C
Power	1,000 watts
Translator(s)	104.3 W282CP (Sebring)
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	highlands1043.com

WITS is a commercial radio station in Sebring, Florida, United States, broadcasting to the Sebring area on 1340 AM. WITS is one of the more popular stations in the Sebring market, consistently placing among the top four stations in the market.

On January 1, 2022, WITS flipped to classic hits and adopting the "Highlands 104.3", utilizing the FM translator in its branding.

Translators

In addition to the main station, WITS is relayed by an FM translator.

Broadcast translator for WITS
Call sign	Frequency	City of license	FID	ERP (W)	HAAT	Class	FCC info
W282CP	104.3 FM	Sebring, Florida	200623	250	133 m (436 ft)	D	LMS

Previous logo

References

"Facility Technical Data for WITS". Licensing and Management System. Federal Communications Commission.
"Arbitron Ratings for Sebring Market". Radio and Records. 29 May 2007.

External links

Facility details for Facility ID 57629 (WITS) in the FCC Licensing and Management System
WITS in Nielsen Audio's AM station database
Facility details for Facility ID 200623 (W282CP) in the FCC Licensing and Management System
W282CP at FCCdata.org

Radio stations in Sebring, Arcadia, and the Florida Heartland

By AM frequency

By SW frequency

9.955

By FM frequency

LPFM	95.9 107.9
Translators	89.5 89.5 92.5 95.3 96.7 99.9 100.5 100.9 102.1 104.3 104.5 105.1 106.3 107.5

By call sign

Defunct

Nearby regions: Fort Myers; Lakeland-Winter Haven; Orlando; Sarasota; Tampa Bay; Vero Beach; West Palm Beach

See also: List of radio stations in Florida

v t e Classic Hits radio stations in Florida
By frequency	1130 1170 1220 1340 94.3 95.1 95.3 96.9 98.5 98.9 99.5 100.7 100.9 102.7 103.7 104.1 104.1 104.7 104.7 105.9 106.3 106.9 107.3 107.9 107.9
By callsign	WBPC WEAT WGHR WGLF WITG-LP WITS WJGL WJTQ WLOV-FM WMMO WMXJ WNFB WOCL WOLZ WQOL WRBQ-FM WSBH WSOS WSRQ WSRQ-FM WSRZ-FM WWBF WWUS WXGL WXJZ
By city	Bartow Big Pine Key Coral Cove Deland/Orlando Daytona Beach Shores Ebro Fort Myers Gainesville Hobe Sound Jacksonville Lake City Ocala Orlando Pensacola Pompano Beach Saint Augustine Beach Saint Petersburg Sarasota (AM) Sarasota (FM) Satellite Beach Sebring Spring Hill Tallahassee Tampa Vero Beach West Palm Beach
See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Florida See also Oldies Classic Hits

27°30′30″N 81°25′20″W / 27.50833°N 81.42222°W / 27.50833; -81.42222

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