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| {{Infobox company | |||
| |name = Pizza Hut | |||
| |logo = pizza Hut logo.svg | |||
| |caption = | |||
| |type = ] | |||
| |slogan = Make It Great | |||
| |foundation = {{start date and age|1958|6|15}}<br />], ], U.S. | |||
| |founders = ] | |||
| |location = 7100 Corporate Drive<br />] 75024, U.S.<ref>{{cite web|url=http://www.wfaa.com/news/daybreak/Instant-Live-8--117521198.html|title=Inside Pizza Hut's new headquarters in Plano|publisher=Wfaa.com|accessdate=March 10, 2011}}</ref> | |||
| |locations = 13,728 worldwide (excluding locations in China, operated by Yum! China, and India, operated by Yum! India) <small>({{as of| 2015|lc=y}})</small> | |||
| |key_people = <!-- do not add without a specific current citation --> | |||
| |num_employees = 160,000+{{citation needed|date=May 2016}} | |||
| |industry = ]s | |||
| |products = ]<br />]{{·}} ]{{·}} ] | |||
| |parent = ] (1977–97)<br />] (1997–present) | |||
| |homepage = {{url|https://www.pizzahut.com/}} | |||
| }} | |||
| '''Pizza Hut''' is an American ] chain and international ], known for its ] menu including pizza and pasta, as well as side dishes and desserts. The company has over 15,000 locations worldwide as of 2015, and is a subsidiary of ], one of the world's largest restaurant companies. | |||
| ==History== | |||
| ].]] | |||
| Pizza Hut was founded in June 1958 by two ] students, brothers ], as a single location in ].<ref>{{cite web|url=http://www.encyclopedia.com/topic/Pizza_Hut_Inc.aspx |title=History of Pizza Hut |publisher=encyclopedia.com |accessdate=2015-10-12}}</ref> ] acquired Pizza Hut in 1977.<ref>{{Cite news|url=http://articles.chicagotribune.com/1997-01-24/business/9701240404_1_taco-bell-and-kfc-soft-drinks-and-snacks-restaurant|title=Pepsico To Spin Off Restaurants|last=Millman|first=Nancy|date=1997-01-24|newspaper=Chicago Tribune|access-date=2017-02-10|archive-url=|archive-date=|dead-url=|work=|language=en|via=}}</ref> Before closing in 2015, the oldest continuously operating Pizza Hut was in ], Kansas, in a shopping and tavern district known as ] near ]. The first Pizza Hut restaurant east of the Mississippi River opened in Athens, Ohio in 1966 by Lawrence Berberick and Gary Meyers. | |||
| Pizza Hut's international presence includes Canada and Mexico in North America, India (not in the Pizza Hut division, but in the Yum! India division),<ref>{{cite web|url=http://www.yum.com/brands/india.asp |title=Yum! Brands – Defining Global Company that Feeds the World |publisher=Yum! |date= |accessdate=2014-07-28}}</ref><ref>{{cite web|url=http://businesstoday.intoday.in/story/pizza-hut-india/1/21261.html |title=Pizza Hut to double outlets in India by 2015 |publisher=Business Today |date=2011-12-28 |accessdate=2014-07-28}}</ref> ],<ref>{{cite web|url=http://www.bangladeshmonitor.net/news_detail.php?nhid=5058&CID=7 |title=Bangladesh Monitor |publisher=Bangladesh Monitor |date= |accessdate=2014-07-28}}</ref><ref>{{cite web|title=Transcom FoodsLtd.|url=http://www.transcombd.com/tmp/RSC.doc|publisher=]|accessdate=26 June 2014}}</ref> Pakistan, Australia, United Kingdom, Sweden, Spain, Turkey, South Africa, Honduras, Costa Rica, El Salvador, Guatemala, Colombia, Venezuela, Chile, Brazil, Peru, Ecuador,<ref>{{es}} ]. ''''. Retrieved December 4, 2013.</ref> and Nicaragua, and its Asian presence includes Japan, Saudi Arabia, the United Arab Emirates, Qatar, the Philippines, Vietnam, Thailand, Malaysia, Singapore, Indonesia, China (not in Pizza Hut division, but in the Yum! China Division), Hong Kong, South Korea, Myanmar, and Macau. Pizza Hut was one of the first American franchises to open in Iraq.<ref>{{cite web|url=http://erbil.usconsulate.gov/event_022414.html |title=Events | Consulate General of the United States Erbil, Iraq |publisher=Consulate General of the United States Erbil, Iraq |date=2014-02-24 |accessdate=2014-07-28}}</ref> | |||
| The company announced a rebrand that began on November 19, 2014. The rebrand was an effort to increase sales, which dropped in the previous two years. The menu was expanded to introduce various items such as crust flavors and eleven new specialty pies. Work uniforms for employees were also refreshed.<ref>{{cite web|url=http://www.detroitnews.com/story/business/2014/11/10/pizza-hut-makeover/18790201/|title=Pizza Hut's revamp: Curry crusts, balsamic drizzle|author=Candice Choi, Associated Press|date=November 10, 2014|work=Detroit News}}</ref> In 2017, Pizza Hut was listed by UK-based company Richtopia at number 24 in the list of 200 Most Influential Brands in the World.<ref>{{cite web|url=http://economictimes.indiatimes.com/industry/transportation/airlines-/-aviation/jet-airways-among-top-200-most-influential-brands-in-the-world/articleshow/57407054.cms|title=Jet Airways among top 200 most influential brands in the world|work=Economic Times|accessdate=1 March 2017}}</ref><ref>{{cite web|url=https://richtopia.com/companies/top-200-brands|title=Brands Top 200: From Amazon to Google, These Are the Most Influential Brands in the World |work=Richtopia|accessdate=22 February 2017}}</ref> | |||
| ==Concept== | |||
| ]: distinctive roof and older white sign used before 1999, typical of U.S. Pizza Hut restaurants]] | |||
| ] | |||
| Pizza Hut is split into several different restaurant formats: the original family-style dine-in locations; storefront delivery and carry-out locations; and hybrid locations that have carry-out, delivery, and dine-in options. Some full-size Pizza Hut locations have a lunch ], with "all-you-can-eat" pizza, salad, bread sticks, and a ] bar. Pizza Hut has other business concepts independent of the store type; Pizza Hut "Bistro" locations are "Red Roofs" which have an expanded menu and slightly more upscale options. | |||
| An upscale concept was unveiled in 2004, called "Pizza Hut Italian Bistro". At 50 U.S. locations, the Bistro is similar to a traditional Pizza Hut, except the menu features new, Italian-themed dishes such as ] pasta, chicken pomodoro, and toasted sandwiches.<ref>{{cite news|url=http://www.findarticles.com/p/articles/mi_m3190/is_14_39/ai_n13593323 |date=April 4, 2005 |title=Pizza Hut licensee opens 'Italian bistro' concept |work=Nation's Restaurant News |deadurl=yes |archiveurl=https://web.archive.org/web/20070502024746/http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts |archivedate=May 2, 2007 }}</ref> Instead of black, white, and red, Bistro locations feature a burgundy and tan motif.<ref name="news-press">{{cite web|url=http://www.news-press.com/apps/pbcs.dll/article?AID=/20070309/COLUMNISTS37/703090323/1061/ENT07 |title=Three tomatoes to a capable Pizza Hut 'Bistro' |author=Jean Le Boeuf |date=March 9, 2007 |deadurl=yes |archiveurl=https://web.archive.org/web/20070502024746/http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts |archivedate=May 2, 2007 }}</ref> Pizza Hut Bistros still serve the chain's traditional pizzas and sides. In some cases, Pizza Hut has replaced a "Red Roof" location with the new concept. | |||
| "Pizza Hut Express" and "The Hut" locations are ] restaurants. They offer a limited menu with many products not seen at a traditional Pizza Hut. These types of stores are often paired in a ] location with a sibling brand such as ], ] or ], and found on college campuses, food courts, theme parks, bowling alleys, and within stores such as ]. | |||
| Vintage "Red Roof" locations, designed by architect Richard D. Burke, can be found in the United States and Canada; several exist in the UK, Australia, and Mexico. In his book ''Orange Roofs, Golden Arches'', Phillip Langdon wrote that the Pizza Hut "Red Roof" architecture "is something of a strange object – considered outside the realm of significant architecture, yet swiftly reflecting shifts in popular taste and unquestionably making an impact on daily life. These buildings rarely show up in architectural journals, yet they have become some of the most numerous and conspicuous in the United States today."<ref>''Orange Roofs, Golden Arches: The Architecture of American Chain Restaurants'' By Phillip Langdon. Pp. 99, 189. New York: Alfred A. Knopf, 1986.</ref> | |||
| ''Curbed.com'' reports, "Despite Pizza Hut's decision to discontinue the form when they made the shift toward delivery, there were still 6,304 'traditional units' standing as of 2004, each with the shingled roofs and ] windows signifying equal parts suburban comfort and strip-mall anomie." This building style was common in the late 1960s and early 1970s. The name "Red Roof" is somewhat anachronistic now, since many locations have brown roofs. Dozens of "Red Roofs" have closed or been relocated or rebuilt.<ref>{{cite web|url=http://curbed.com/archives/2014/01/02/how-sitdown-pizza-huts-created-a-corporate-vernacular-architecture.php|title=This Transnational Survey of Old Pizza Huts is So Satisfying|work=Curbed National|first=Spencer|last=Peterson|date=2 January 2014}}</ref> | |||
| Many "Red Roof" branches have beer if not a full bar, music from a ], and sometimes an arcade. In the mid-1980s, the company moved into other successful formats including delivery or carryout and the fast food "Express" model. | |||
| ===China=== | |||
| In China, Pizza Hut ({{zh|first=s|s=必胜客|t=必勝客|p=Bìshèng Kè}}) used an altered business model, offering a fine-dining atmosphere with knives and forks and using an expanded menu catering to Chinese tastes.<ref name=ChanZakhourp96>Chan, Savio and Michael Zakkour. '']''. ], 2014. Online: p. . ISBN 1118834747, 9781118834749. – print: ISBN 978-1-118-83474-9 p. 162. ("The Great Pizza Wars: In China, Everything Is Possible, but Nothing Is Easy", start p. 96, in Chapter 12: The China Market + The China Global Demographic = China's Super Consumers)</ref> By 2008, Pizza Hut operated restaurants and delivery locations. That year, the company introduced "Pizza Hut Express", opening locations in ], ], and ].<ref>"" (). '']''. March 3, 2008. Retrieved on May 26, 2015.</ref> There were 160 restaurants in 40 Chinese cities in 2005.<ref>"" (). '']'' at '']''. February 14, 2005. Retrieved on May 26, 2015.</ref> As of 2015, Pizza Hut had 1,903 restaurants in China.<ref name="Yum!-Brands-AR2015">{{cite web|url=http://www.yum.com/app/uploads/2015YumBrands_AnnualReport.pdf |title=Yum! Brands, Annual Report 2015 |publisher=yum.com |accessdate =2016-05-20}}</ref> | |||
| Savio S. Chan (陳少宏, Pinyin: ''Chén Shàohóng'')<!-- http://www.worldjournal.com/2174140/article-%E9%99%B3%E5%B0%91%E5%AE%8F-18%E6%97%A5%E8%AB%87%E4%B8%AD%E5%9C%8B%E8%B6%85%E7%B4%9A%E6%B6%88%E8%B2%BB%E8%80%85/?ref=%E4%BC%91%E5%A3%AB%E9%A0%93/%E9%81%94%E6%8B%89%E6%96%AF - http://www.webcitation.org/6YoBp6L9u --> and Michael Zakkour, authors of '']'', stated middle-class Chinese perceive Pizza Hut as "akin to fine dining" even though Pizza Hut was "China's largest and most successful foreign casual dining chain". | |||
| {{Gallery | title=Pizza Hut concepts | align=center | |||
| | File:Pizza Hut Italian Bistro.jpg | Pizza Hut Bistro in ], ] | |||
| | File:Pizza Hut at Jinnah Market.jpg | Pizza Hut in ], ] | |||
| | File:Pizza Hut Restaurant Riyadh 02.JPG | Pizza Hut in ], ] | |||
| | File:Pizza Hut Guardia Vieja.jpg | Pizza Hut in ], ] | |||
| | File:Pizza Hut Philippines.jpg | Pizza Hut in ], ] | |||
| | File:Mall culture jakarta52.jpg | Pizza Hut in ], ] | |||
| }} | |||
| ==Products== | |||
| Pizza Hut experiments with new products, discontinuing less successful ones. In North America, Pizza Hut has notably sold the following: "Stuffed crust" pizza, with the outermost edge wrapped around a cylinder of mozzarella cheese; "Hand-Tossed", more like traditional ] crusts; Thin 'N Crispy, a thin, crisp dough which was Pizza Hut's original style; Dippin' Strips pizza, a pizza cut into small strips that can be dipped into a number of sauces; and its largest product, the Bigfoot pizza. | |||
| The Stuffed Crust pizza was introduced on March 26, 1995. By the end of the year, it had become one of their most popular lines.<ref>{{cite web|url=http://www.businessweek.com/articles/2013-02-01/did-pizza-hut-really-invent-the-stuffed-crust-pizza|title=Did Pizza Hut Really Invent the Stuffed Crust Pizza?|author=Venessa Wong|work=Businessweek.com}}</ref> | |||
| There are regional differences in the products and bases.<ref> {{webarchive |url=https://web.archive.org/web/20070502024746/http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts |date=May 2, 2007 }}</ref> The company has localized to Southeast Asia with a baked rice dish called Curry Zazzle.<ref>{{cite web|url=http://www.singapore-restaurant.com/2010-08-25/delicious-pizza-hut-parchment-pasta.html|publisher=Singapore-restaurant.com|title=Delicious Pizza Hut Parchment Pasta|accessdate=2015-10-11}}</ref><ref>{{cite web|url=http://www.pizzahut.com.sg/menu/baked_rice.asp |publisher=pizzahut.com.sg |title=Baked Rice |deadurl=yes |archiveurl=https://web.archive.org/web/20110102192034/http://pizzahut.com.sg/menu/baked_rice.asp |archivedate=January 2, 2011 }}</ref> | |||
| On May 9, 2008, Pizza Hut created "The Natural" pizza, which featured ] ingredients and was sold in ], ], and ]. This was discontinued on October 27, 2009, in the Dallas market.<ref>{{cite news|url=http://in.reuters.com/article/worldNews/idINIndia-33506420080510|title=Pizza Hut rolling out all-natural pizza|publisher=In.reuters.com | date=May 10, 2008}}</ref> | |||
| Pizza Hut developed a pizza for use as ], which was delivered to the ] in 2001.<ref name=spacepizza>{{cite web|url=http://www.spaceref.com/news/viewpr.html?pid=4921|title=Pizza Hut Becomes First Company In History To Deliver Pizza To Residents Living In Outer Space|work=spaceref.com}}</ref> It was vacuum-sealed and about 6 inches (15 cm) in diameter to fit in the station's oven.<ref name=spacepizza/> It was launched on a Soyuz and eaten by Yuri Usachov in orbit.<ref>{{cite news|url=http://news.bbc.co.uk/2/hi/americas/1345139.stm|title=BBC News – AMERICAS – Pizza sets new delivery record|work=bbc.co.uk}}</ref> | |||
| In recent years, the chain has seen a downturn in profits. It was stated in 2015 the franchise would be pumping more capital into their London branches. Pizza Hut is installing cocktail bars in its London branches as part of a £60 million bid to win back "the Nando's generation".<ref>{{cite web|url=http://www.standard.co.uk/news/london/cocktail-bars-to-be-installed-in-revamp-of-london-branches-of-pizza-hut-10049267.html|title=Cocktail bars installed in revamp of London branches of Pizza Hut|work=The Evening Standard}}</ref> | |||
| ==Advertising== | |||
| {{multiple image | |||
| | width1 = 120 | |||
| | image1 = | |||
| | caption1 = The original Pizza Hut logo, used from 1958 until 1967 | |||
| | width2 = 150 | |||
| | image2 = Pizza Hut longtime former logo.svg | |||
| | caption2 = Logo from 1975 to 1999 (still in use at some older locations), inspired by the Red Roof building | |||
| }} | |||
| ===United States=== | |||
| Pizza Hut's first television commercial was produced in 1965 by Bob Walterscheidt for the Harry Crow agency in ] and was entitled "Putt Putt to the Pizza Hut". The ad, which looks just like an old movie, and features a man in a suit and tie, played by Ron Williams, (production manager for ] at the time,) as he starts ordering take-out and driving his 1965 Mustang JR to Pizza Hut, where he is chased by a variety of townspeople portrayed by neighborhood kids, Walterscheidt and his daughter, and various employees for Harry Crow and KAKE-TV. He picks up his pizza and goes back to his house, where all of his pizza is eaten by the townspeople before he can take a bite, which makes the man upset as he calls Pizza Hut again. The ad first aired on November 19, 1966, during halftime of the ], and dramatically increased sales for the franchise. "Putt Putt to the Pizza Hut" ran on TV for eight years and was nominated for a ].<ref>{{cite web|url=https://www.youtube.com/watch?v=pPpc4rY8iMI |title=Putt Putt to the Pizza Hut |publisher=YouTube |date=2008-02-24 |accessdate=2015-12-02}}</ref><ref>{{cite web|url=http://jrcentral.com/forum/general/index.cgi?noframes;read=775 |title=Background on the Pizza Hut Commercial |publisher=JR Central |date=2008-02-28 |accessdate=2015-12-02}}</ref> | |||
| Until early 2007, Pizza Hut's main ] was "Gather 'round the good stuff", and was "Now You're Eating!" from 2008 to 2009. From 2009 to 2012, the advertising slogan was "Your Favorites. Your Pizza Hut." The advertising slogan is currently "Make it great," an updated version of the original "Makin' it great" slogan used from 1987 to 1993. | |||
| Pizza Hut does not have an official international mascot, but at one time, there were commercials in the U.S. called '].' These commercials ran from 1991 to 1999 and was based on the ] sketches from '']'' during the late-1970s. The ads featured a slice of pizza with a face made out of toppings called 'Pizza Head'. In the 1970s, Pizza Hut used the signature red roof with a jolly man named "Pizza Hut Pete". Pete was on the bags, cups, balloons and hand puppets for the kids. In Australia during the mid to late 1990s, the advertising mascot was a delivery boy named Dougie, with boyish good looks who, upon delivering pizza to his father, would hear the catchphrase "Here's a tip: be good to your mother". Adding to the impact of these advertisements, the role of Dougie was played by famous Australian soap opera and police drama actor ]. | |||
| Pizza Hut sponsored the film '']'' (1989) and offered a free pair of futuristic sunglasses, known as "Solar Shades", with the purchase of Pizza Hut pizza. Pizza Hut also engaged in ] within the film, having a futuristic version of their logo with their trademarked red hut printed on the side of a ] dehydrated pizza wrapper in the McFly family dinner scene, and appear on a storefront in ] in the year 2015.<ref>{{cite web|url=https://www.youtube.com/watch?v=s_EFGMyfYoc |title=Pizza Hut commercial with Back to the Future theme |publisher=YouTube |date=2008-02-11 |accessdate=2011-12-16}}</ref> | |||
| The 1990 ] game '']'', came with a coupon for a free pizza. The game was filled with Pizza Hut advertising (the first ever console video game with ]) and pizza that would refill the character's life. | |||
| In 1994, ] and his then-wife ] appeared in a commercial. The last scene of the commercial showed ] asking for the last slice, to which Donald replied, "Actually dear, you're only entitled to half", a play on the couple's recent divorce. | |||
| In 1995, ] appeared in a Pizza Hut commercial which also featured ]. A commercial with ] dates from the same year, in which he boasts "nobody is more right than me," yet he states for the first time he will do something wrong, which was to participate in Pizza Hut's then "eating pizza crust first" campaign regarding their stuffed crust pizzas. | |||
| In 1999, the announcer says, "The best pizzas under one roof" in the Big New Yorker pizza commercial seen on the ] Pizza Hut Demo Disc 1. Also, in 1999, the game ] for Sega Dreamcast featured Pizza Hut as one of the locations that players were able to drive to and drop off customers. However, in the game's 2010 re-release for ] and ], all of the product placement, including the Pizza Hut locations were removed.<ref name="siliconera">{{cite news|url=http://www.siliconera.com/2010/06/21/no-pizza-hut-tower-records-or-kfc-in-crazy-taxi/ | title=No Pizza Hut, Tower Records Or KFC In Crazy Taxi | work=siliconera | date=June 21, 2010 | accessdate=April 29, 2010}}</ref> | |||
| Early 2007 saw Pizza Hut move into several more interactive ways of marketing to the consumer. Using mobile phone SMS technology and their MyHut ordering site, they aired several television commercials (commencing just before the ]) containing hidden words that viewers could type into their phones to receive coupons. Other innovative efforts included their "MySpace Ted" campaign, which took advantage of the popularity of social networking, and the burgeoning user-submission marketing movement via their Vice President of Pizza contest. | |||
| ===United Kingdom=== | |||
| Talk show host ] co-starred in an ad with American model ]. They advertised the stuffed-crust pizza, with Jonathan Ross saying "stuffed cwust" due to his ].<ref>{{cite news|title=Aiming to be a model singer|url=http://news.bbc.co.uk/2/hi/entertainment/419518.stm|accessdate=5 January 2017|publisher=BBC|date=August 17, 1999}}</ref> | |||
| Another UK ad shows British ] driver ] visiting a Pizza Hut restaurant and ordering a pizza, with F1 commentator ] visiting with him, and narrating as though it was a Formula One race. As Hill is about to finish his meal, Walker, in a play on Hill's 1994 and 1995 seasons where he was runner up in the ] both won by ], shouts "And Hill finishes second, again!" Hill grabs Walker by his shirt and shakes him angrily, with Walker proclaiming, "He's lost it! He's out of control!"<ref>{{cite web|title=Damon Hill|url=http://www.therichest.com/celebnetworth/athletes/motor-racing/damon-hill-net-worth/|website=therichest.com|accessdate=5 January 2017}}</ref> | |||
| Following England's defeat to Germany on penalties in the semi-finals of ], ], ], and ] featured in an advert. The advert shows Southgate wearing a paper bag over his head in shame as he was the one, who missed the crucial penalty against Germany. Waddle and Pearce, who both missed penalty kicks in ] are ridiculing him, emphasising the word 'miss' at every opportunity. After Southgate finishes his pizza he takes off his paper bag, heads for the door, and bangs his head against the wall. Pearce responds with, "this time he's hit the post".<ref>{{cite web|title=Gareth Southgate Pizza Hut advert: Watch the England manager's classic Euro '96 paper bag penalty apology|url=http://www.standard.co.uk/sport/football/gareth-southgate-pizza-hut-advert-watch-the-england-managers-classic-euro-96-paper-bag-penalty-a3408961.html|website=standard.co.uk|accessdate=5 January 2017}}</ref> | |||
| ===Russia=== | |||
| In 1997, former ] ] ] starred in a Pizza Hut commercial to raise money for the Perestroyka Archives. In recent years, Pizza Hut has had various celebrity spokespeople, including ], ], and ] and ]. | |||
| Pizza Hut paid for their logo to appear on a Russian ] in 2000, which launched the Russian ] module.<ref name="cnn">{{cite news|url=http://archives.cnn.com/2001/TECH/space/06/13/alpha.products/|title=Pitching products in the final frontier | work=CNN | date=June 13, 2001 | accessdate=May 22, 2010}}</ref> | |||
| ===Pasta Hut=== | |||
| On April 1, 2008, Pizza Hut in America sent ]s to customers advertising their pasta items. The email (and similar advertising on the company's website) stated: "Pasta so good, we changed our name to Pasta Hut!"<ref>{{cite web|url=http://www.huliq.com/55564/pasta-hut-new-name-pizza-hut|title=Pasta Hut Is The New Name For Pizza Hut|publisher=Huliq.com|accessdate=2015-10-11}}</ref> The name change was a publicity stunt held on ], extending through the month of April, with the company's Dallas headquarters changing its exterior logo to Pasta Hut.<ref>{{cite news|url=http://www.chicagotribune.com/business/chi-pasta-hut-080401,0,600012.story|title=Pizza Hut renaming itself Pasta Hut for April Fool's. | work=Chicago Tribune}}</ref> | |||
| This name change was also used to promote the new Tuscani Pasta line and new Pizza Hut dine-in menu. The first Pasta Hut advertisement shows the original Pizza Hut restaurant being imploded and recreated with a "Pasta Hut" sign. | |||
| ===Sponsorships=== | |||
| {{refimprove section|date=September 2015}} | |||
| * In the early 1990s, as part of PepsiCo's sponsorship of '']'' (and its former moniker, ''The MacNeil/Lehrer NewsHour''), Pizza Hut was included in the acknowledgment alongside ] and ], which PepsiCo owned at the time | |||
| * In 2000, Pizza Hut was a part-time sponsor of ]' #75 ] in the then ], driven by ] | |||
| * Pizza Hut was the shirt sponsor of English ] club ] for the ]<ref>{{cite news|title=Fulham FC signs £2m Pizza Hut sponsorship|url=https://www.marketingweek.com/2001/07/05/fulham-fc-signs-2m-pizza-hut-sponsorship/|accessdate=6 January 2017|publisher=marketingweek.com|date=July 5, 2001}}</ref> | |||
| * ] drove selected events with Pizza Hut as the primary sponsor of his #44 car in 2005<ref>{{cite news|title=Pizza Hut to sponsor cars in 5 NASCAR races|url=https://www.pizzamarketplace.com/news/pizza-hut-to-sponsor-cars-in-5-nascar-races/|accessdate=6 January 2017|publisher=pizzamarketplace.com|date=April 21, 2005}}</ref> | |||
| * Pizza Hut purchased the ] to ] club ]' stadium, ], prior to its opening in 2005, which were allowed to expire in January 2012<ref>{{cite news|title=Pizza Hut Pulls Its Slice Out of Pizza Hut Park|url=http://www.dallasobserver.com/news/pizza-hut-pulls-its-slice-out-of-pizza-hut-park-7140239|accessdate=6 January 2017|publisher=dallasobserver.com|date=December 21, 2011}}</ref> | |||
| * Pizza Hut is a sponsor of the ] ] team for the 2007/08 ] season in the UK | |||
| * Pizza Hut sponsored the ] series '']''; as a tribute to this, one of the series' characters ] will constantly order their pizza or tightly hug a pillow resembling Pizza Hut's Japanese mascot "Cheese-kun" while their logo at the time appeared in the second season's first episode. | |||
| * In October 2015, Pizza Hut signed sponsorship deals with the Dallas Mavericks, Dallas Stars, and the American Airlines Center.<ref>{{cite web|url=http://www.sportspromedia.com/news/pizza_hut_serves_up_dallas_sports_partnership |title=Pizza Hut serves up Dallas sports partnership - Sports Sponsorship news - BasketballIce Hockey North America |publisher=SportsPro Media |date=2015-10-02 |accessdate=2015-10-11}}</ref> | |||
| ===Book It!=== | |||
| ] | |||
| Pizza Hut has sponsored the Book It! reading incentive program since it started in 1985.<ref>{{cite web|url=http://www.pizzahut.com/newsroom.html?page=Newsroom&story=2013~188~1 |title= Pizza Hut Newsroom: Pizza Hut® Book It!® Literacy Program Launches Website To 'Spark Your Greatness' Through Summer Reading|publisher=Pizzahut.com |date= June 26, 2013 |accessdate= 2014-02-10 }}</ref> Students who read books according to the goal set by the classroom teacher, in any month from October through March, are rewarded with a Pizza Hut certificate good for one free, one-topping Personal Pan Pizza; and the classroom whose students read the most books is rewarded with a pizza party. | |||
| The program has been criticized by some psychologists on the grounds it may lead to ] and reduce children's intrinsic interest in reading.<ref name="Flora, S. R. 1999">Flora, S. R., & Flora, D. B. (1999). Effects of extrinsic reinforcement for reading during childhood on reported reading habits of college students. ''Psychological Record'', ''49'', 3–14.</ref> Book It! was also criticized by the Campaign for a Commercial-Free Childhood (CCFC) in 2007 who described it as "one of corporate America's most insidious school-based brand promotions." A pamphlet produced by the group argued the program promoted junk food to a captive market, made teachers into promoters for Pizza Hut and undermined parents by making visits to the chain an integral part of bringing up their children to be literate.<ref>{{cite web|url=http://mentalfloss.com/article/28883/pizza-reading-pizza-huts-book-it|title=Pizza for Reading: Pizza Hut's "Book It!"|work=Mental Floss}}</ref> However, a study of the program found participation in the program neither increased nor decreased reading motivation.<ref name="Flora, S. R. 1999"/> The program's 25th anniversary was in 2010. The Book It! program in Australia ceased in 2002. | |||
| =={{anchor|Nutrition}}Criticism== | |||
| In the United Kingdom, Pizza Hut was criticized in October 2007 for the high salt content of its meals, some of which were found to contain more than twice the daily recommended amount of salt for an adult. The meats that consumers demand for pizza toppings (ham, sausage, bacon, etc.) are, likewise, salty and fatty meats.<ref>{{cite news|url=http://news.bbc.co.uk/1/hi/health/7050585.stm|title= Fast food salt levels 'shocking'<!-- Bot generated title --> | date=October 18, 2007 | accessdate=January 6, 2010 | work=BBC News}}</ref> | |||
| To meet the ] 2010 target for salt levels in foods, between 2008–10 the company removed over 15% of salt across its menu.<ref>{{cite web|url= http://web.archive.org/web/20101019174650/http://www.food.gov.uk/multimedia/pdfs/hccpizzahutsept10.pdf|title=Pizza Hut FSA Commitments 2010/2011 | publisher=Food Standards Agency}}</ref> | |||
| In 2010, Pizza Hut was criticized when its supplier of ], ], was exposed to be illegally slashing and burning the ] to plant palm oil plantations.<ref>{{cite web|url=http://www.greenpeace.org/international/Global/international/publications/forests/2010/Sinar-Mas-Pulping-The-Planet.pdf |title=Pulping the Planet |publisher=Greenpeace |accessdate=June 5, 2013}}</ref> | |||
| In July 2014, delivery drivers filed a class-action lawsuit over Pizza Hut "paying delivery drivers net wages below minimum wage due to unreimbursed automobile expenses" in violation of the 1938 Fair Labor Standards Act.<ref>{{cite web|url=http://paulmcinnes.com/wp-content/uploads/2013/06/Capital-Complaint.pdf|title= Case 1:14-cv-01865-MSK, Collective Action Complaint |publisher=Paul McInnes LLP}}</ref> An attempt by Pizza Hut to dismiss the case in November 2015 failed.<ref>{{cite web|url=http://law.justia.com/cases/federal/district-courts/missouri/mowdce/6:2015cv03443/124237/20/|title= Capital Pizza Huts, Incorporated et al v. Linkovich, No. 6:2015cv03443 - Document 20 (W.D. Mo. 2015) |publisher=Justisa}}</ref> In December 2016, the case dubbed Linkovich v. Capital Pizza Huts,Inc., et al., AAA Case No. 01-14-0001-6513 was decided by arbitration, in which Pizza Hut paid damages.<ref>{{cite web|url=http://www.fairwagelawyers.com/|title= Our Successes Include: | publisher= Weinhaus & Potashnick, Attorneys At Law}}</ref><ref>{{cite web|url=http://pizzalawsuits.com/experience/|title= Past Cases | publisher=Pizza Lawsuits}}</ref> | |||
| ==See also== | |||
| * ] | |||
| {{Portalbar|Companies|Food}} | |||
| ==References== | |||
| {{reflist|30em}} | |||
| ==Further reading== | |||
| * {{cite web | title=We tried Pizza Hut's hot dog stuffed crust pizza - here's what we thought |author1=Lutz, Ashley |author2=Schlossberg, Mallory | website=] | date=June 16, 2015 | url=http://www.businessinsider.com/pizza-hut-hot-dog-stuffed-crust-pizza-review-2015-6 | ref={{sfnref | Business Insider | 2015}} | accessdate=June 30, 2016}} | |||
| ==External links== | |||
| {{Wikivoyage|Fast food in North America}} | |||
| {{Commons category|Pizza Hut}} | |||
| * {{Official website|https://www.pizzahut.com/}} | |||
| {{Yum!}} | |||
| {{Pizza chains}} | |||
| {{Restaurant chains in Ireland}} | |||
| {{Food chains in Taiwan}} | |||
| {{Food chains in the United Kingdom}} | |||
| {{Fast-food chains of the United States}} | |||
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