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{{Short description|American tea company}}
{{Use mdy dates|date=September 2023}}
{{Infobox company {{Infobox company
| company_name = Celestial Seasonings | name = Celestial Seasonings
| company_logo = ] | logo = Celestial seasonings logo15.png
| logo_size = 250px
| company_type = ] | type = ]
| foundation = 1969 | foundation = {{Start date and age|1969}}
| location = ], ] | location = ]
| key_people = Peter Burns, President
| key_people =
| industry = ]
| parent = ] | industry = ]
| products = ] | parent = ]
| products = ]
| market cap = ]1.0 billion<ref name=zenobank>{{cite web |url=http://www.zenobank.com/index.php?symbol=HAIN&page=quotesearch |title=Company Profile for Hain Celestial Group Inc (HAIN) |accessdate=2008-10-22}}</ref>
| homepage = | homepage = {{URL|https://celestialseasonings.com/}}
|footnotes = <ref>{{cite news |title=Our History |url=https://celestialseasonings.com/pages/our-history |access-date=29 January 2024 |publisher=Celestial Seasonings}}</ref>
|}} }}


'''Celestial Seasonings''' is a ] based in ], ], ] that specializes in ]s (]s), but also sells ], ], ], and ]s. They account for over $100,000,000 in sales in the United States annually.<ref name="Modern">'']'': "Tea Education" (]), December 13, 2006.</ref> All of their products are certified ] and all-natural, and many are certified organic as well. The Boulder ] conducts free guided tours daily and has a sampling bar for visitors to try any drink for free, as well. '''Celestial Seasonings''' is an American ] based in ], United States. The company specializes in ]s but also sells ], ], ], and ] teas. Founded in 1969, it is a subsidiary of ].


==History== ==History==
] ]]]
Celestial Seasonings founders Mo Siegel, John Hay, Peggy Clute and others started gathering ] and flowers in the mountains around Boulder and selling them to local health-food stores in 1969. The company name was derived from co-founder Lucinda Ziesings' nickname.<ref>Celestial Seasonings' Interactive Timeline. Accessed Feb 14, 2008.</ref>


=== Early history ===
<!-- 1970s -->In the 1970s the company grew rapidly, creating popular ] blends (such as ''Sleepytime'' and ''Red Zinger'') and moving to larger headquarters twice; they were selling internationally by 1977. Celestial Seasonings created and sponsored the ] race in Colorado during the 1970s. The company became known for the labels on their tea packages which featured colorful paintings of fantasy scenes that attempted to illustrate the flavor blend.
Celestial Seasonings has origins dating back to 1969 when co-founders Mo Siegel and Wyck Hay gathered wild herbs in the area of the ] and used them to make herbal teas. The tea was then packaged and sold to local ] with the help of wives and friends.<ref>{{cite book |last1=Leggett |first1=Ann |title=Insiders' Guide to Boulder and Rocky Mountain National Park |date=2009 |publisher=Insider's Guide |isbn=9780762756247 |url=https://books.google.com/books?id=SI2M91foS7IC&dq=celestial+seasonings+1969&pg=PA134 |access-date=28 January 2024}}</ref> The first tea blend was called Mo's 36 which Siegel, his wife, and friends sold out of the back of a car while traveling across the United States.<ref name="KraftNYT">{{cite news |last1=Sanger |first1=David E. |title=Kraft to Buy Celestial |url=https://www.nytimes.com/1984/03/22/business/kraft-to-buy-celestial.html |access-date=28 January 2024 |work=The New York Times |date=22 March 1984}}</ref>


Additional blends were created and the company Celestial was officially formed in 1972, becoming the first American tea company to offer herbal tea blends. Celestial Seasonings also created and sponsored the ] race in Colorado during the 1970s.<ref name="WaPoBlends">{{cite news |last1=Zito |first1=Tom |title=Herbs in the Hills |url=https://www.washingtonpost.com/archive/lifestyle/1977/12/06/herbs-in-the-hills/b74539c9-39e3-4887-a3b0-6b8dda97a616/ |access-date=29 January 2024 |newspaper=The Washington Post |date=6 December 1977}}</ref> In 1972, it introduced Sleepytime, its bestselling tea.<ref name="Dnverpostorigin"/>
<!-- 1980s -->Celestial Seasonings was purchased by ] in 1984,<ref>Sanger, D. E. (1984). "Kraft to Buy Celestial". ''The New York Times''.</ref><ref>"Kraft Agrees to Buy Celestial Seasonings". (1984). ''The Washington Post''.</ref> which expanded the marketing of the brand both nationally and internationally. Mo Siegel retired in 1986, and the next year, Kraft announced they would sell Celestial Seasonings to ].<ref>{{cite web|author=December 08, 1987|author=John Gorman|url=http://articles.chicagotribune.com/1987-12-08/business/8704010342_1_kraft-spokesman-thomas-j-lipton-beverage-business |title=Kraft Sells Celestial Seasonings |publisher=Articles.chicagotribune.com |date=1987-12-08 |accessdate=2014-07-14}}</ref> The sale was successfully challenged by ] under ]s, and local management purchased the company back from Kraft in 1988.


=== 1983–1999; purchase and sale by Kraft ===
<!-- 1990s -->In 1990 Celestial Seasonings moved into new headquarters in a custom-designed facility in North Boulder. Mo Siegel returned in 1991 to serve as ]. The company continued to grow and introduce new products through the 1990s.


Celestial Seasonings went public in 1983, but withdrew its public offering after a product recall. The following year it was purchased by ].<ref name="KraftNYT"/> By 1983, it had sales of $27{{nbsp}}million in its first year and was responsible for 40 percent of the herbal tea business.<ref name="KraftNYT"/> Siegel retired in 1986, and the next year, Kraft announced they would sell Celestial Seasonings to ].<ref>{{cite web|author=John Gorman|url=https://www.chicagotribune.com/1987/12/08/kraft-sells-celestial-seasonings/ |title=Kraft Sells Celestial Seasonings |publisher=Articles.chicagotribune.com |date=1987-12-08 |access-date=2014-07-14}}</ref> ] successfully sued to stop the sale based on ]s. Kraft then sold Celestial to ] in 1988.<ref>{{cite news |last1=Andrews |first1=Nina |title=Partnership Will Buy Celestial Seasonings |url=https://www.nytimes.com/1988/09/13/business/company-news-partnership-will-buy-celestial-seasonings.html |access-date=28 January 2024 |work=The New York Times |date=13 September 1988}}</ref>
<!-- 2000s -->Celestial Seasonings merged with natural food company The Hain Food Group in 2000 to form the ]. Mo Siegel retired for the second time in 2002.


In 1990, Celestial Seasonings moved into new headquarters in a custom-designed facility in North Boulder. Siegel returned in 1991 to serve as its chairman and ].<ref>{{cite news |title=Mo Siegel, who founded Celestial Seasonings Inc.... |url=https://www.latimes.com/archives/la-xpm-1991-08-06-fi-705-story.html |access-date=28 January 2024 |work=The Los Angeles Times |date=6 August 1991 |archive-url=https://web.archive.org/web/20210620143726/https://www.latimes.com/archives/la-xpm-1991-08-06-fi-705-story.html |archive-date=20 June 2021}}</ref> The company introduced a green tea line in 1995, the first to be sold in mainstream stores in the United States.<ref name="Dnverpostorigin"/>
==References in media==
<!--1962-71-ish resort opening and tea company in business-->
* Sleepytime, Red Zinger, and Morning Thunder, all varieties of Celestial Seasonings teas, were used as trail names in the Tea Cup Bowl at ] in Vail, Colorado.


=== 2000–present; Hain Celestial Group merger ===
<!--1990 album-->
* ] song ''Bent Out of Shape'' references Sleepytime in the lyrics ''A little Sleepytime tea/Spiked with another heartache''.


Celestial Seasonings merged with ] company the Hain Food Group in 2000 to form the ]. The same year it introduced a chai tea line.<ref name="Dnverpostorigin">{{cite news |last1=Joshi |first1=Pratik |title=Long before 'natural' was cool, Celestial Seasonings saw the future in tea leaves |url=https://www.denverpost.com/2019/09/14/celestial-seasonings-tea-50-years/ |access-date=29 January 2024 |publisher=The Denver Post |date=14 September 2019}}</ref> Siegel retired for the second time in 2002.<ref>{{cite news |last1=Meltzer |first1=Erica |title=Celestial founder misses the grind |url=https://www.dailycamera.com/2009/09/12/celestial-founder-misses-the-grind/ |access-date=29 January 2024 |publisher=Boulder Daily Camera |date=12 September 2009}}</ref> The following year it released cool brew iced tea and ] tea lines.<ref name="Dnverpostorigin"/>
<!--1991 airdate -->
* In the third season of the sitcom '']'', in the episode ], during a conversation between ] and ], it is revealed that ] enjoys Morning Thunder, unaware that it contains ]. (It is a blend of black tea and ]).


Hain Celestial Group was one of 25 companies named in a 2013 class action lawsuit overall allegations of mislabeling its products (which included Celestial Seasonings) under California law.<ref>{{cite web |url=http://www.huffingtonpost.com/2011/06/20/organic-product-lawsuit_n_880752.html |title=Organic Product Lawsuit: Center for Environmental Health Sues Dozens |work=Joanna Lin |publisher=The Huffington Post California |date=June 20, 2011 |access-date=November 14, 2014}}</ref> The company reached a settlement in 2015, paying $7.5{{nbsp}}million in compensation with an additional $2.4{{nbsp}}million worth of coupons to consumers.<ref>{{cite web|url=http://www.newsday.com/business/hain-celestial-settles-mislabeling-lawsuit-for-nearly-10-million-1.10882747|title=Hain Celestial settles mislabeling lawsuit for nearly $10{{nbsp}}million|work=Aisha Al-Muslim|publisher=Newsday}}</ref>
<!--2003-2004 -->
* In season 4, episode 21 of ], Lane Kim's (played by ]) housemate Brian includes Sleepytime in his list of teas on offer when Mrs Kim comes to visit.


By 2019, Celestial had over 100 varieties of teas and accounted for 5 percent of Hain Celestial Group's net sales.<ref name="Dnverpostorigin"/>
<!--2004-2006 approximate from comics-->
* In the ] comics and film, Scott and Ramona are at her house. After offering Scott a long list of teas, she settles on Sleepytime.


==Products==
<!--2006 season started in may-->
Celestial Seasonings manufactures and sells herbal and other varieties of tea.<ref name="Dnverpostorigin"/> The company's teas are branded using animals, including an ] ] for the Sleepytime range.<ref>Pop Icon https://popicon.life/celestial-seasonings-sleepytime-bear-tea-icon/</ref>
* In Season 8, episode 8 of ] ]'s friend Marsha gives her a box of ] Celestial Seasonings.


==Trivia==
<!--2007 general release, a festival showing in October 2006-->
Singer and musician ] is the granddaughter of Celestial Seasonings co-founder Mo Siegel.<ref name=RockyMountNews>"". ''Rocky Mountain News'', December 22, 2007. .</ref>
* In the 2007 movie '']'', Sam (played by ]) works for Celestial Seasonings, ostensibly in package design—throughout the movie, he quotes famous authors that he says he put on various Celestial Seasonings boxes (Tummy Mint, Red Zinger, etc.).
* In season 3 episode 3 of ''],'' an individual was persuading ] to put a copy of '']'' in the Pawnee time capsule. When she refused he handcuffed himself to a chair and planned on staying until his demand was met. He showed no signs of leaving, bringing a pillow and some Sleepytime tea, which he offered Leslie.

==Controversies and health concerns==

Recent tests on celestial products conducted by various researchers, including ], revealed that the products contain high levels of ], far high above US legal limits. <ref>{{cite web|url=http://dprogram.net/2013/04/15/dangerously-high-pesticide-levels-found-in-celestial-seasonings-teas/ |title='Dangerously high pesticide levels' found in Celestial Seasonings teas Dprogram.net: Deprogram Your Mind – Revolutionary News |publisher=Dprogram.net |date=2013-04-15 |accessdate=2014-07-14}}</ref><ref>{{cite web|url=http://naturallysavvy.com/eat/toxic-pesticide-residue-found-in-celestial-seasonings-teas |title=Toxic Pesticide Residue Found In Celestial Seasonings Teas |publisher=Naturallysavvy.com |date= |accessdate=2014-07-14}}</ref><ref>{{cite web|author=Step Into My Green World |url=http://www.stepintomygreenworld.com/healthyliving/health/the-truth-behind-the-teas-your-are-drinking/ |title=The truth behind the teas your are drinking |publisher=Stepintomygreenworld.com |date= |accessdate=2014-07-14}}</ref>

The brand vigorously defended the safety and quality of its products. It cited the "false and misleading" information contained within the pesticide report and strongly questioned the credibility of the report's author, an "investment firm which stands to gain financially" if Hain Celestial's stock price were to decline. The brand noted that it sent samples of the teas implicated in the pesticide report to the respected National Food Lab, whose "independent testing reaffirmed that Celestial Seasonings teas are safe and follow strict industry guidelines." <ref>{{cite web |url=http://www.celestialseasonings.com/safety-assurance |title=Celestial Seasonings Product Safety Assurance |accessdate=2014-16-09}}</ref> Many have criticized the tests done by the National Food Lab and pointed out that the national food lab lists Celestial Seasonings as one of it's clients.<ref>http://livingpaleo.weebly.com/2/post/2013/06/high-pesticide-levels-are-found-in-celestial-seasonings-tea.html</ref><ref>http://web.archive.org/web/20120123201714/http:/www.thenfl.com/about-us/our-clients</ref>

Further allegations have appeared that the company's products were labeled with false information to deliberately mislead consumers into purchasing them, including claims of being organic and natural.<ref>{{cite web|url=http://seekingalpha.com/article/1207971-the-boy-who-cried-natural |title=The Boy Who Cried Natural - The Hain Celestial Group, Inc. (NASDAQ:HAIN) |publisher=Seeking Alpha |date=2013-02-21 |accessdate=2014-07-14}}</ref><ref>{{cite web|last=Babe |first=Food |url=http://foodbabe.com/2013/08/21/do-you-know-whats-really-in-your-tea/ |title=Do You Know What's Really In Your Tea? |publisher=Foodbabe.com |date= |accessdate=2014-07-14}}</ref>
In 2013 ] became the target of an ongoing class action lawsuit which include the same allegations of using misleading claims to deceive consumers. Hain Celestial has vigorously defended itself against the allegations, saying that it's "confident that the facts will demonstrate that the lawsuit... is without merit." <ref>{{cite web|author=By Elaine WATSON, 14-Nov-2013 |url=http://www.foodnavigator-usa.com/Regulation/Hain-Celestial-targeted-in-unusual-false-advertising-lawsuit-over-100-natural-teas-allegedly-containing-pesticide-residues-above-legal-thresholds |title=Hain Celestial faces lawsuit over ‘100% natural’ teas and pesticides |publisher=Foodnavigator-usa.com |date=2013-11-14 |accessdate=2014-07-14}}</ref><ref>http://www.topclassactions.com/lawsuit-settlements/lawsuit-news/30696-celestial-seasonings-tea-class-action-lawsuit-survives-dismissal/</ref>


==References== ==References==
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==External links== ==External links==
* *

*
{{Hain Celestial Group}}


] ]
] ]
] ]
]
]

Latest revision as of 11:46, 10 November 2024

American tea company

Celestial Seasonings
Company typeSubsidiary
IndustryTea
Founded1969; 55 years ago (1969)
HeadquartersBoulder, Colorado
ProductsHerbal tea
ParentHain Celestial Group
Websitecelestialseasonings.com
Footnotes / references

Celestial Seasonings is an American tea company based in Boulder, Colorado, United States. The company specializes in herbal teas but also sells green, white, black, and chai teas. Founded in 1969, it is a subsidiary of Hain Celestial Group.

History

Celestial Seasonings tasting room

Early history

Celestial Seasonings has origins dating back to 1969 when co-founders Mo Siegel and Wyck Hay gathered wild herbs in the area of the Rocky Mountains and used them to make herbal teas. The tea was then packaged and sold to local health food stores with the help of wives and friends. The first tea blend was called Mo's 36 which Siegel, his wife, and friends sold out of the back of a car while traveling across the United States.

Additional blends were created and the company Celestial was officially formed in 1972, becoming the first American tea company to offer herbal tea blends. Celestial Seasonings also created and sponsored the Red Zinger Bicycle Classic race in Colorado during the 1970s. In 1972, it introduced Sleepytime, its bestselling tea.

1983–1999; purchase and sale by Kraft

Celestial Seasonings went public in 1983, but withdrew its public offering after a product recall. The following year it was purchased by Kraft Foods. By 1983, it had sales of $27 million in its first year and was responsible for 40 percent of the herbal tea business. Siegel retired in 1986, and the next year, Kraft announced they would sell Celestial Seasonings to Lipton. Bigelow successfully sued to stop the sale based on antitrust laws. Kraft then sold Celestial to Vestar Capital Partners in 1988.

In 1990, Celestial Seasonings moved into new headquarters in a custom-designed facility in North Boulder. Siegel returned in 1991 to serve as its chairman and CEO. The company introduced a green tea line in 1995, the first to be sold in mainstream stores in the United States.

2000–present; Hain Celestial Group merger

Celestial Seasonings merged with natural food company the Hain Food Group in 2000 to form the Hain Celestial Group. The same year it introduced a chai tea line. Siegel retired for the second time in 2002. The following year it released cool brew iced tea and rooibos tea lines.

Hain Celestial Group was one of 25 companies named in a 2013 class action lawsuit overall allegations of mislabeling its products (which included Celestial Seasonings) under California law. The company reached a settlement in 2015, paying $7.5 million in compensation with an additional $2.4 million worth of coupons to consumers.

By 2019, Celestial had over 100 varieties of teas and accounted for 5 percent of Hain Celestial Group's net sales.

Products

Celestial Seasonings manufactures and sells herbal and other varieties of tea. The company's teas are branded using animals, including an anthropomorphic bear for the Sleepytime range.

Trivia

Singer and musician Camryn is the granddaughter of Celestial Seasonings co-founder Mo Siegel.

References

  1. "Our History". Celestial Seasonings. Retrieved January 29, 2024.
  2. Leggett, Ann (2009). Insiders' Guide to Boulder and Rocky Mountain National Park. Insider's Guide. ISBN 9780762756247. Retrieved January 28, 2024.
  3. ^ Sanger, David E. (March 22, 1984). "Kraft to Buy Celestial". The New York Times. Retrieved January 28, 2024.
  4. Zito, Tom (December 6, 1977). "Herbs in the Hills". The Washington Post. Retrieved January 29, 2024.
  5. ^ Joshi, Pratik (September 14, 2019). "Long before 'natural' was cool, Celestial Seasonings saw the future in tea leaves". The Denver Post. Retrieved January 29, 2024.
  6. John Gorman (December 8, 1987). "Kraft Sells Celestial Seasonings". Articles.chicagotribune.com. Retrieved July 14, 2014.
  7. Andrews, Nina (September 13, 1988). "Partnership Will Buy Celestial Seasonings". The New York Times. Retrieved January 28, 2024.
  8. "Mo Siegel, who founded Celestial Seasonings Inc..." The Los Angeles Times. August 6, 1991. Archived from the original on June 20, 2021. Retrieved January 28, 2024.
  9. Meltzer, Erica (September 12, 2009). "Celestial founder misses the grind". Boulder Daily Camera. Retrieved January 29, 2024.
  10. "Organic Product Lawsuit: Center for Environmental Health Sues Dozens". Joanna Lin. The Huffington Post California. June 20, 2011. Retrieved November 14, 2014.
  11. "Hain Celestial settles mislabeling lawsuit for nearly $10 million". Aisha Al-Muslim. Newsday.
  12. Pop Icon https://popicon.life/celestial-seasonings-sleepytime-bear-tea-icon/
  13. "These are real people; this is real life". Rocky Mountain News, December 22, 2007. Archived.

External links

Hain Celestial Group
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