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| "Well, a very very heavy, uh, heavy du-- burtation tonight... we had a very der-- derrison bight... let's go ahead teritizing those poola bit, the had buh pat." | "Well, a very very heavy, uh, heavy du-- burtation tonight... we had a very der-- derrison bight... let's go ahead teritizing those poola bit, the had buh pat." | ||
| Videos of the incident quickly appeared on the video sharing website YouTube,<ref name="YouTube."></ref>, and within hours of the event's occurence it had gone viral via social networking sites such as Facebook and Twitter. | Videos of the incident quickly appeared on the video sharing website YouTube,<ref name="YouTube."></ref>, and within hours of the event's occurence it had gone viral via social networking sites such as Facebook and Twitter. | ||
| Although there were reports that Branson was hospitalized for a possible stroke, it was later confirmed this was incorrect. Branson was attended to on-site where it was determined that her vitals were normal; she was later taken home by a colleague. | Although there were reports that Branson was hospitalized for a possible stroke, it was later confirmed this was incorrect. Branson was attended to on-site where it was determined that her vitals were normal; she was later taken home by a colleague. | ||
Revision as of 20:42, 14 February 2011
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Serene Branson is a news reporter for CBS Los Angeles news.
Career
Branson is a two time Emmy nominee and the recipient of the Frank Shakespeare Award for Outstanding Achievement in Journalism.
Branson previously worked in a CBS affiliate station] in Sacramento, where she had the opportunity to cover state politics and Governor Arnold Schwarzenegger. She was one of only a handful of media witnesses chosen to watch the execution of convicted killer Clarence Ray Allen at San Quentin State Prison. She also landed an exclusive interview with one of the few sexually violent predators released from the Atascadero State Hospital. She has covered some of California’s largest natural disasters including wildfires and floods.
Branson started her career as an intern at KCAL 9. She has also worked as a reporter/anchor in Palm Springs and a reporter in Santa Barbara.
2011 Grammy Awards Incident
Branson became the subject of intense popular interest following her apparent attack of paraphasia during her coverage of the 53rd Grammy Awards in February, 2011. The incident involved Branson stammering and then uttering nonsense syllables for approximately 10 seconds without recovery during a live cross for 'backstage coverage'. It appeared during the video that Branson became aware that she was speaking gibberish; she looked away from the camera and her smile faded. Following her comments, the station cut to the pre-recorded footage of the Awards that Branson was attempting to introduce. What Branson had intended to say remains unclear; an approximate transliteration follows:
"Well, a very very heavy, uh, heavy du-- burtation tonight... we had a very der-- derrison bight... let's go ahead teritizing those poola bit, the had buh pat."
Videos of the incident quickly appeared on the video sharing website YouTube,, and within hours of the event's occurence it had gone viral via social networking sites such as Facebook and Twitter.
Although there were reports that Branson was hospitalized for a possible stroke, it was later confirmed this was incorrect. Branson was attended to on-site where it was determined that her vitals were normal; she was later taken home by a colleague.
References
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