Misplaced Pages

Revision as of 04:25, 13 February 2009

This is a page on the global operations of Krispy Kreme.

United Kingdom

In October 2003 Krispy Kreme UK opened their first store at the Harrods department store in London. Krispy Kreme currently separate their stores into three categories: Factory Stores that produce all fifteen doughnuts varieties, Hot Tunnels that have the equipment to add warm glaze to original glazed doughnuts that are produced elsewhere, and Fresh locations' that rely entirely on factory stores. The latter also seen inside larger Tesco stores.

Australia

The Australian franchise agreement also covers New Zealand however currently there are no store locations there.

New South Wales and Australian Capital Territory

Krispy Kreme first opened in Australia in 2003 in Penrith, 55km west of Sydney. Before opening they gave away 300,000 free donuts for publicity.

Since then, there are 29 Krispy Kreme stores in NSW and 5 in ACT. They now have multiple stores inside Sydney Airport, as well as Krispy Kreme Mascot located at 7 Ross Smith Avenue, adjacent to the airport, and Charlestown Square in Newcastle.

Queensland

Krispy Kreme has opened two stores in Brisbane at Adelaide Street and in the Myer Centre . The most recent Krispy Kreme outlet in Queensland opened at Pacific Fair, Broadbeach, on the Gold Coast, to enthusiastic patronage. The stores are supplied by twice-daily deliveries of doughnuts cooked at the commissary facility in Logan, south of Brisbane.

Victoria

The first Krispy Kreme store in Melbourne, Australia opened on 22 June, 2006 at 6.30 am in the suburb of Narre Warren at Fountain Gate Shopping Centre, and features a 24-hour drive-through service. Though most store-locations outside of Australia usually operate with a long schedule including both early mornings and late nights, the twenty-four hour operating model is unique to Sydney and Melbourne. The store is currently hugely popular amongst Melbournians, some of whom queued for several hours during the store's first few weeks running. The drive-through queue during this period was often over 500 metres long and has been controlled by hired security guards and Narre Warren police, who directed traffic and calmed customers. When the store first opened, people had waited for 3 days creating a drive through line over 2 kilometres long. The drive through line did not stop until about three weeks after the opening and the internal store was constantly forced to remove people from the building after closing hours.

Krispy Kreme opened its second Melbourne store in the Central Business District on Collins Street. The store opened on September 26, 2006. Unlike the Fountain Gate store, doughnuts are not produced on site, but rather delivered many times during the day from both Fountain Gate and Dandenong. The Fountain Gate store is the only manufacturing (or factory) location in Victoria. A third store opened at the Chadstone Shopping Centre, on the 2nd November 2006. A fourth store (and second CBD store) opened at Melbourne Central on December 7, 2006. The fifth store opened on December 19 at Knox Ozone. It is Victoria's second 'Hot Light' store, similar to Fountain Gate, yet only applies glaze to pre-made Original Glazed doughnuts and has the assorted varieties delivered from Dandenong. The sixth store opened at Eastland Shopping Centre on May 31, 2007, which is a temporary store moving to a permanent location later in the year. The seventh store opened in June 2007 at Westfield Southland in Cheltenham, the first store in the southern suburbs. Melbourne's newest store has been opened at Melbourne Airport. Two new stores, at Crown Casino and at the busy Swanston Street have opened. The Swanston Street store will be the third CBD store. Krispy Kreme is also going to open a store up north of Melbourne in Broadmeadows Shopping Centre on Wednesday 28th of May, this will be Krispy Kreme's 14th store in Victoria.

Hong Kong

Krispy Kreme Hong Kong opened their first store in Causeway Bay in September 2006. Since that date they have also opened another store located in Soho. Both stores have sold special doughnuts produced to celebrate Halloween. These stores are franchise owned.

One original donut costs HK$10 and any other donut variety costs $12.

Krispy Kreme also delivers donuts around Hong Kong. Because of this many schools in Hong Kong do charity Krispy Kreme Sales.

The third Krispy Kreme store opened in December in Causeway Bay at Times Square. The fourth store opened in Mong Kok the first outlet that was not on Hong Kong Island. Krispy Kreme has opened two stores at the Hong Kong International Airport, one in the Arrivals hall of Terminal 1 and the other one in Terminal 2 ( Sky Plaza)

The Hong Kong franchisee of Krispy Kreme goes into liquidation on 27 October 2008. The directors had tried to find a purchaser in the previous 3-4 months and have not been successful. Five of the seven Hong Kong stores closed in the previous night, with the two outlets at the city's airport to remain open.

The Hong Kong franchisee will be put formally in liquidation when creditors meet on 12 November 2008.

Japan

Krispy Kreme opened their first store in Japan at Shinjuku Southern Terrace in Shibuya-ku, Tokyo on Friday December 15 2006. The original glaze sells for 160 Japanese yen. Plans are in place to build around 50 stores in the Kantō region (which will all be franchise owned) in the next five years.

Since opening, the store has seen hour long waits to get in, and in the first three days the store saw more than 10,000 customers.

In the event of a long wait, this location is known for providing a free hot glazed donut to patrons waiting in the queue.

The second store in Japan opened October 12, 2007 with the Yurakucho ITOCiA complex in the Yūrakuchō district in Tokyo. The Krispy Kreme store is located on the first basement level and is expected to be a major draw for the new shopping center which is built on top of the Yurakucho station.

Mexico

Krispy Kreme may have found success in their twenty-eight outlets in Mexico. Some Mexican Krispy Kreme locations can be found inside Walmart stores as in the USA.

Philippines

In November 2006 Krispy Kreme opened the flagship store in the Philippines. These stores are franchise owned like many others.The development deal for the franchise is awarded to the Real American Donut Company, Inc., a company owned and operated by the principals of Max's Restaurant. The original franchise agreement is for 30 stores over the next five years.

The flagship store was officially opened on November 30, 2006 at the Bonifacio High Street in Fort Bonifacio, Taguig City. The second store was opened on December 21, 2006 at SM Megamall in Mandaluyong City. The third store was opened on June 28, 2007 at Greenhills Shopping Center in San Juan City, it is the first Krispy Kreme drive-thru outlet in Asia and the first free-standing store in the Philippines. Branches in SM Mall of Asia and Trinoma opened October 2007. 3 more branches opened in 2008 located at Robinsons Galleria in Quezon City. another factory and drive-thru store in SM Mall of Asia in Pasay City, the 9th store opened in Gateway Mall, Araneta Center, and a 10th in Glorietta 4, Makati City. An original glazed donut costs 30 pesos and Assorted donuts costs 38 pesos.

Indonesia

Krispy Kreme currently has opened eight stores in Indonesia. At least seventeen more stores are scheduled to open over the next five years. The stores are located in Pondok Indah Mall 2, Senayan City, Plaza Senayan, Mal Kelapa Gading 3, Discovery Shopping Mall Bali, Grand Indonesia, Setiabudi One and Plaza Indonesia.

South Korea

Krispy Kreme first opened in South Korea on December 2004 in Sinchon, Seoul. The Korean franchise is owned and operated by the Lotte Group.

Over the past few years Krispy Kreme South Korea have opened eighteen stores, fifteen in Seoul/Gyeonggi-do and two in Busan and one in Daejeon. These include hot locations and fresh stores.

United Arab Emirates

Krispy Kreme opened operations in the United Arab Emirates on 16 March 2007 at the food court in Deira City Centre in Dubai. Krispy Kreme has also opened stores in the Mall of the Emirates and Dubai Festival City, both in Dubai. The franchises are owned by the Americana Group. In late 2007 a new branch opened at Khalidiyah Mall in Abu Dhabi. Krispy Kreme also opened in Al Buhaira (Kornich Khalid) in Sharjah.

Kuwait

The first Krispy Kreme in the Middle East opened in Kuwait's Marina World shopping complex in late November 2006. A second and larger branch opened at The Avenues shopping mall in early 2007.

Bahrain

Krispy Kreme opened at Bahrain in Seef Mall at 30th of September and had over 300 customers on its first day, and will open at City Center early 2009.

Other Countries

Krispy Kreme have also announced plans to open stores in Egypt and China in early 2007. They will all be franchise owned.

External links

• UAE Krispy Kremes - TEN Yellow Pages

References

1. Krispy Kreme opens at Myer Centre | ourbrisbane.com
2. "Salad sumo, doughnut giant clash". The Australian. 2006-06-22. {{cite news}}: Check date values in: |date= (help)
3. "Krispy Kreme's Hong Kong Franchisee in Liquidation (Update1)". Bloomberg. 2008-10-27. {{cite news}}: Check date values in: |date= (help)
4. LA Times. U.S. firms feeding Japan's sweet tooth. April 10, 2007, retrieved June 3, 2007.
5. Yurakucho ITOCiA complex opens doors | The Japan Times Online
6. "Doughnuts upstage Swiss ace Federer". Gulf News. 2007-03-02. Retrieved 2008-05-25. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)