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As per reports and usual promotional norms of ], a teaser trailer was released along with the film release of '']'' as well as through the firm's official ] channel on August 15, 2012.<ref>{{cite news|url=http://www.youtube.com/watch?v=ApoyH11WJWo&feature=player_embedded|title = A Yash Chopra Romance - Releasing November 13 - Teaser| publisher= ] on ]|date = 15 August 2012 | accessdate=15 August 2012}}</ref> The one and half minute trailer showed the glimpse of Yash Chopra's successful yet acclaimed several earlier romantic directorials and then in series highlighted his upcoming film by introducing the lead roles and mentioning music composer with the lyricist of the film. Yet again, the film remained untitled as "''A ] Romance''". The trailer has crossed over one million views in less than three days.<ref>{{cite news|url=https://twitter.com/taran_adarsh/status/235309044049539074|title = Those asking, yes, the trailer of Yash Chopra's next film.....| publisher = @taran_adarsh via ] | date = 14 August 2012 | accessdate=14 August 2012}}</ref><ref>{{cite news|url=http://www.brecorder.com/arts-a-leisure/50-movies/69619-shah-rukh-khan-katrina-kaif-film-title-to-be-revealed-after-ek-tha-tiger.html|title = Shah Rukh Khan, Katrina Kaif film title to be ‘revealed after Ek Tha Tiger’| work=Business Recorder|date = 23 July 2012 | accessdate=26 July 2012}}</ref> The main theatrical trailer of nearly 2.5 minutes especially crediting the movie title was released on 20 September 2012 at 1300hrs IST via Yash Raj Film's official ] channel.<ref>{{cite news|url=http://www.youtube.com/watch?v=v0UXgoJ9Shg |title = Jab Tak Hai Jaan - Trailer - Film releasing November 13| publisher=] on ] | date = September 20, 2012 |accessdate=September 20, 2012}}</ref>It received more than 1 million views upon release on the first day<ref>{{cite news|url=http://www.youtube.com/watch?v=v0UXgoJ9Shg |title = Jab Tak Hai Jaan - Trailer - Film releasing November 13| publisher=] on ] | date = September 20, 2012 |accessdate=September 20, 2012}}</ref>Upon release, the video went viral on the net topping other Hollywood Trailers like Breaking Dawn Part II and The Hobbit: An Unexpected Journey. It is most discussed, most viewed, most liked, most Favorited on youtube being at No.1 Spot with 20,000+ likes and 1 millions+ views in one day. A record has been set by distanced by Jab Tak Hai Jaan trailer in Bollywood history. As of now, this is the first trailer to cross 1 millions views and 20,000 likes in a day. <ref>{{cite news|url=http://www.youtube.com/watch?v=v0UXgoJ9Shg |title = Jab Tak Hai Jaan - Trailer - Film releasing November 13| publisher=] on ] | date = September 20, 2012 |accessdate=September 20, 2012}}</ref>{{failed verification|date=September 2012}} As per reports and usual promotional norms of ], a teaser trailer was released along with the film release of '']'' as well as through the firm's official ] channel on August 15, 2012.<ref>{{cite news|url=http://www.youtube.com/watch?v=ApoyH11WJWo&feature=player_embedded|title = A Yash Chopra Romance - Releasing November 13 - Teaser| publisher= ] on ]|date = 15 August 2012 | accessdate=15 August 2012}}</ref> The one and half minute trailer showed the glimpse of Yash Chopra's successful yet acclaimed several earlier romantic directorials and then in series highlighted his upcoming film by introducing the lead roles and mentioning music composer with the lyricist of the film. Yet again, the film remained untitled as "''A ] Romance''". The trailer has crossed over one million views in less than three days.<ref>{{cite news|url=https://twitter.com/taran_adarsh/status/235309044049539074|title = Those asking, yes, the trailer of Yash Chopra's next film.....| publisher = @taran_adarsh via ] | date = 14 August 2012 | accessdate=14 August 2012}}</ref><ref>{{cite news|url=http://www.brecorder.com/arts-a-leisure/50-movies/69619-shah-rukh-khan-katrina-kaif-film-title-to-be-revealed-after-ek-tha-tiger.html|title = Shah Rukh Khan, Katrina Kaif film title to be ‘revealed after Ek Tha Tiger’| work=Business Recorder|date = 23 July 2012 | accessdate=26 July 2012}}</ref> The main theatrical trailer of nearly 2.5 minutes especially crediting the movie title was released on 20 September 2012 at 1300hrs IST via Yash Raj Film's official ] channel.<ref>{{cite news|url=http://www.youtube.com/watch?v=v0UXgoJ9Shg |title = Jab Tak Hai Jaan - Trailer - Film releasing November 13| publisher=] on ] | date = September 20, 2012 |accessdate=September 20, 2012}}</ref>It received more than 1 million views upon release on the first day<ref>{{cite news|url=http://www.youtube.com/watch?v=v0UXgoJ9Shg |title = Jab Tak Hai Jaan - Trailer - Film releasing November 13| publisher=] on ] | date = September 20, 2012 |accessdate=September 20, 2012}}</ref>Upon release, the video went viral on the net topping other Hollywood Trailers like Breaking Dawn Part II and The Hobbit: An Unexpected Journey. It is most discussed, most viewed, most liked, most Favorited on youtube being at No.1 Spot with 20,000+ likes and 1 millions+ views in one day. A record has been set by distanced by Jab Tak Hai Jaan trailer in Bollywood history. As of now, this is the first trailer to cross 1 millions views and 20,000 likes in a day. <ref>{{cite news|url=http://www.youtube.com/watch?v=v0UXgoJ9Shg |title = Jab Tak Hai Jaan - Trailer - Film releasing November 13| publisher=] on ] | date = September 20, 2012 |accessdate=September 20, 2012}}</ref>{{failed verification|date=September 2012}}


shshrukh khan says that there will be don 3 trailer releasing in no 13 1 min teaser
==Soundtrack==
The soundtrack for the film will be composed by ], while lyrics are penned by ].<ref name="filming"/>The first song of the film was completed in December 2011.<ref>{{cite web|url=http://in.omg.yahoo.com/news/yash-chopras-srk-project-rahman-finalizes-first-song-060127214.html |title=Yash Chopra's SRK project: Rahman finalizes first song!|publisher=Yahoo|date=December 6, 2011|accessdate=10 January 2012}}</ref> In February 2012, Rahman told in an interview with '']'' that he had completed three songs for the film.<ref>{{cite news|url=http://timesofindia.indiatimes.com/entertainment/hollywood/news-interviews/I-am-in-touch-with-Danny-Boyle-AR-Rahman/articleshow/11965237.cms|work=The Times of India|title=I am in touch with Danny Boyle: AR Rahman|date=February 20, 2012|accessdate=February 21, 2012}}</ref> The rumors of '']'' lending her voice to a dreamy romantic song were denied by the music composer.<ref>{{cite news|url=http://articles.timesofindia.indiatimes.com/2012-08-04/news-interviews/33021056_1_kochadaiyaan-yash-chopra-charity-album|work=The Times of India|title=Kat's not singing, says ARR| author = Srinivasa Ramanujam|date=August 4, 2012|accessdate=August 9, 2012}}</ref><ref>{{cite web|url=http://www.hindustantimes.com/Entertainment/Bollywood/Katrina-Kaif-to-sing-for-AR-Rahman/Article1-907000.aspx|publisher='']''|title=Katrina Kaif to sing for AR Rahman?|date=August 3, 2012|accessdate=August 3, 2012}}</ref> A part of the lyrics of the title song were released prior to the launch of the soundtrack.<ref>{{cite news|url=http://www.hindustantimes.com/Entertainment/Bollywood/Jab-Tak-Hai-Jaan-new-YRF-film-title--takes-Twitter-by-storm/Article1-927944.aspx|title=Jab Tak Hai Jaan, new YRF film title, takes Twitter by storm|publisher='']''|date=September 11, 2012|accessdate=September 12, 2012}}</ref>Veteran singer ] who was always an integral part of Chopra's musical yet directorial projects, for the first time, hasn't recorded any song as her voice doesn't match Katrina Kaif's at all.<ref>{{cite web|url=http://www.hindustantimes.com/Entertainment/Bollywood/Yash-Chopra-s-muse-Lata-Mangeshkar-missing-from-his-next/Article1-929756.aspx|author = Subhash K. Jha| publisher='']''|title=Yash Chopra's muse Lata Mangeshkar missing from his next|date=16 September 2012|accessdate=16 September 2012}}</ref>


==References== ==References==

Revision as of 16:24, 22 September 2012

For the 1975 song "Haa Jab Tak Hai Jaan" see Sholay. 2012 Indian film
Jab Tak Hai Jaan
Official Film Poster
Directed byYash Chopra
Screenplay byAditya Chopra
Devika Bhagat
Story byAditya Chopra
Produced byAditya Chopra
StarringShahrukh Khan
Katrina Kaif
Anushka Sharma
CinematographyAnil Mehta
Edited byNamrata Rao
Music byA.R Rahman
Distributed byYash Raj Films
Release date
  • November 13, 2012 (2012-11-13)
CountryIndia
LanguageHindi

Jab Tak Hai Jaan (As Long as There's Life) is an upcoming 2012 Bollywood film directed by Yash Chopra, written and produced by Aditya Chopra under their production house Yash Raj Films. The film features Shahrukh Khan, Katrina Kaif and Anushka Sharma in pivotal roles, making it the first film to pair Khan and Kaif and the second collaboration between Khan and Sharma. This is Yash Chopra's fourth film to feature Khan in the lead role. The film, termed as a love triangle, marks the return of Yash Chopra as a director after eight years, his last film being Veer-Zaara in 2004.

The soundtrack will be composed by A. R. Rahman, who will be working with Yash Chopra for the first time in his career. The film is scheduled for release on 13 November 2012.

Cast

It was reported that Shahrukh Khan would play a role spanning across two life stages; first, in his 20s of a role resembling that of his earlier performance Raj from Dilwale Dulhania Le Jayenge (1995), while the second of a more matured age, an army officer in Ladakh.
Prior to the film's release, Kaif's role was described as "the archetypal Yash Chopra seductress; an unattainable beauty". She was reported to have put in a significant amount of work to make her character believable, and was helped by Khan, who had prior experience with the director. Kaif faced difficulty at times while filming in London due to the cold weather.
Anushka Sharma was reported to have been portraying the second female lead in the film. However, in April 2012, it was reported that she would be playing only an extended cameo appearance in the film. This was later denied by their official spokesperson. Later in an interview with a leading daily journal, Anushka revealed partially that her role is of a 21-year-old girl who is very hard working and ambitious, working for Discovery channel and is trying to make a documentary.
Kaif's father in the film. He stated in an interview that his role in the film was a cameo appearance.

Production

Development

In June 2011, Yash Raj Films released a statement announcing a new directorial venture by Yash Chopra, which would coincide with the 50th anniversary of his career in Bollywood. The producers also announced that film would release on the Diwali weekend of 2012. According to Chopra, the film was planned in early 2009, but he did not want Khan to work on any film other than his simultaneously. In an interview with The Telegraph, he said, "My film is an emotional film. It is not comedy, action, escapism ... This is what we call an internal film. There are only three characters their emotions, happiness, sadness."

He also stated that the film was untitled as of that time, similar to his previous film Veer-Zaara which was named on the day of its submission to the Central Board of Film Certification. The producers had considered a variety of options but were reportedly not satisfied. Yash Chopra had later "nearly finalized" the title Jai, but retracted it afterwards. In June 2012, it was reported that Yash Raj Films had strongly considered naming the film as Yeh Kahaan Aa Gaye Hum, inspired by a popular song from Yash Chopra's 1981 film Silsila, though the news remained officially unconfirmed. It was confirmed on Tuesday 11th of September 2012 that the title of the movie is Jab Tak Hai Jaan. The title seems to have been inspired from a song of the same name from the 1975 hit film Sholay.

Filming

Initially, the film's principal photography was expected to commence in November 2011. However, it had to be delayed since Khan had wanted to take a break after his two releases in 2011, Ra.One and Don 2. Principal photography officially commenced on 9 January 2012 at the Yash Raj Studios in Mumbai, where a significant portion of the film was completed.

After the schedule in India, the crew began a 35-day filming schedule in London beginning on February 22, 2012. The film was shot under a working title of Production 45. Khan arrived in London on March 21, 2012 and completed filming his appearance on March 26. During filming photos of the actors on the sets were leaked on the Internet, prompting a camera ban by the producers and an increase in the amount of security for the film's production. A number of locations throughout the city featured in the film, including the Borough Market, Jubilee Walk, the Tower Bridge and Canary Wharf. A key action sequence was filmed at Shepherd's Bush by closing down four streets in the area. The schedule was completed on March 27, 2012 at an indoor location in East London. It was later reported that the romantic scenes of the film were directed by Chopra's son Aditya Chopra, due to the difference in age between the latter and the lead actors. Later, it was reported that the climax of the film, initially planned by Chopra to be shot in the mountains of Kashmir, was now relocated to Ladakh. This was apparently a suggestion of Khan, whose movie Dil Se.. had been shot in Ladakh as well. According to the fresh report they completed shooting in three cities in Kashmir — Srinagar, Pahalgam & Gulmarg on 6th september 2012.

Marketing

As per reports and usual promotional norms of Yash Raj Films, a teaser trailer was released along with the film release of Ek Tha Tiger as well as through the firm's official YouTube channel on August 15, 2012. The one and half minute trailer showed the glimpse of Yash Chopra's successful yet acclaimed several earlier romantic directorials and then in series highlighted his upcoming film by introducing the lead roles and mentioning music composer with the lyricist of the film. Yet again, the film remained untitled as "A Yash Chopra Romance". The trailer has crossed over one million views in less than three days. The main theatrical trailer of nearly 2.5 minutes especially crediting the movie title was released on 20 September 2012 at 1300hrs IST via Yash Raj Film's official Youtube channel.It received more than 1 million views upon release on the first dayUpon release, the video went viral on the net topping other Hollywood Trailers like Breaking Dawn Part II and The Hobbit: An Unexpected Journey. It is most discussed, most viewed, most liked, most Favorited on youtube being at No.1 Spot with 20,000+ likes and 1 millions+ views in one day. A record has been set by distanced by Jab Tak Hai Jaan trailer in Bollywood history. As of now, this is the first trailer to cross 1 millions views and 20,000 likes in a day.

shshrukh khan says that there will be don 3 trailer releasing in no 13 1 min teaser

References

  1. "Yash Chopra's next to have Katrina, Anushka opposite SRK". Mid-Day. June 28, 2011. Retrieved January 9, 2012.
  2. ^ "First SRK-Kat film to go on floors today". India Today. Retrieved January 9, 2012.
  3. Jab Tak Hai Jaan – Title of Yash Chopra’s Untitled Film
  4. "Katrina wants to do a Chandni for SRK". The Times of India. February 10, 2012. Retrieved March 27, 2012. {{cite news}}: More than one of |work= and |newspaper= specified (help)
  5. Dubey, Rachana (January 23, 2012). "I'll be there for my team: Shah Rukh Khan". Hindustan Times. Retrieved March 27, 2012.
  6. Times News Network (March 24, 2012). "Skimpy does it for Katrina Kaif". The Times of India. Retrieved March 27, 2012.
  7. "Anushka's special act in YRF's film". The Times Of India. April 26, 2012.
  8. Tuteja, Joginder (April 28, 2012). "Anushka's not second fiddle to Kat". The Asian Age. Retrieved June 30, 2012.
  9. "I am new age Yash Chopra heroine in 'Jab Tak Hai Jaan': Anushka Sharma". The Indian Express. September 18, 2012. Retrieved September 18, 2012.
  10. ^ Malik, Sunny (March 26, 2012). "Anupam Kher plays Katrina's father in Yash Chopra's next". Bollyspice. Retrieved March 27, 2012.
  11. "Yash Raj Films". Yash Raj Films. Retrieved 2012-01-09.
  12. "Yash Chopra's next is an emotional story". iGNArchives. Retrieved March 12, 2012.
  13. "'I'm nervous, tense, scared'". Kolkata, India: Telegraphindia.com. December 19, 2011. Retrieved January 10, 2012.
  14. Mid-Day (June 16, 2012). "SRK-Katrina starrer Yash Chopra's film titled Yeh Kahaan Aa Gaye Hum". NDTV. Retrieved June 16, 2012.
  15. Indo Asian, News Service (11 September 2012). "Yash Chopra's Next Starring SRK Titled 'Jab Tak Hai Jaan'". businessofcinema.com. Retrieved 11 September 2012.
  16. "Shah Rukh Khan postpones Yash Chopra's film". The Times of India. August 23, 2011. Retrieved 9 January 2012.
  17. Raina, Anil; S Thakkar, Mehul (May 30, 2012). "YRF films returns to Kashmir". The Times of India. Retrieved June 07, 2012. {{cite news}}: Check date values in: |accessdate= (help)CS1 maint: multiple names: authors list (link)
  18. "London thrills Katrina Kaif". The Times of India. February 21, 2012. Retrieved February 21, 2012.
  19. "SRK off to London for new movie shoot". NDTV. Retrieved June 30, 2012.
  20. ^ Baker, Steven (March 21, 2012). "Shah Rukh Khan, Katrina Kaif film closes streets for stunt sequence". Digital Spy. Retrieved March 27, 2012.
  21. Steven Baker (February 23, 2012). "Katrina Kaif, Shah Rukh Khan mobbed, cars chased at UK film shoot". Digital Spy. Retrieved February 27, 2012.
  22. Baker, Steven (March 24, 2012). "Katrina Kaif to resume shooting on 'Ek Tha Tiger'". Digital Spy. Retrieved March 27, 2012.
  23. Mumbai Mirror (April 14, 2012). "Katrina Kaif follows Kajol". The Times of India. Retrieved April 18, 2012.
  24. Avijit Dey (August 28, 2012). "'It's Not London Ishq', Says Yash Chopra, Will Reveal the Name on 23rd Sept". Retrieved august 28, 2012. {{cite news}}: Check date values in: |accessdate= (help)
  25. "Katrina Kaif follows Kajol". Telly Chakkar. July 17, 2012. Retrieved July 26, 2012.
  26. "A Yash Chopra Romance - Releasing November 13 - Teaser". YRF Official Channel on YouTube. 15 August 2012. Retrieved 15 August 2012.
  27. "Those asking, yes, the trailer of Yash Chopra's next film..." @taran_adarsh via Twitter. 14 August 2012. Retrieved 14 August 2012.
  28. "Shah Rukh Khan, Katrina Kaif film title to be 'revealed after Ek Tha Tiger'". Business Recorder. 23 July 2012. Retrieved 26 July 2012.
  29. "Jab Tak Hai Jaan - Trailer - Film releasing November 13". YRF Official Channel on YouTube. September 20, 2012. Retrieved September 20, 2012.
  30. "Jab Tak Hai Jaan - Trailer - Film releasing November 13". YRF Official Channel on YouTube. September 20, 2012. Retrieved September 20, 2012.
  31. "Jab Tak Hai Jaan - Trailer - Film releasing November 13". YRF Official Channel on YouTube. September 20, 2012. Retrieved September 20, 2012.

Official links

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