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=== Legal issues === === Legal issues ===
] sued TerraCycle in 2007 for copyright infringement, claiming false advertising and trade dress violations.<ref name=NYT2007/><ref>{{cite web|last=Hofman|first=Mike|title=Legal Lemons, PR Lemonade|url=http://www.inc.com/magazine/20070601/priority-legal-lemons-pr-lemonade.html|publisher=Inc. Magazine|accessdate=30 March 2014}}</ref> ] sued TerraCycle in 2007 for copyright infringement, claiming false advertising and trade dress violations.<ref name=NYT2007/><ref>{{cite web|last=Hofman|first=Mike|title=Legal Lemons, PR Lemonade|url=http://www.inc.com/magazine/20070601/priority-legal-lemons-pr-lemonade.html|publisher=Inc. Magazine|accessdate=30 March 2014}}</ref> In response, TerraCycle started a media campaign.<ref name=goodfightdavidinc>{{cite web|last=Loten|first=Angus|title=After a Good Fight, David Forced to Settle with Goliath|url=http://www.inc.com/news/articles/200709/terracycle.html|publisher=Inc. Magazine|accessdate=30 March 2014}}</ref> Scotts eventually dropped the case upon an agreement with TerraCycle to alter TerraCycle's product packaging.<ref name=goodfightdavidinc/>


==Products== ==Products==

Revision as of 06:29, 30 March 2014

For the bicycle company, see TerraCycle (recumbent cycling).
TerraCycle
Company typePrivately held company
FoundedTrenton, New Jersey, United States, 2001
FounderTom Szaky, Co-founder and CEO
Robin Tator, Co-founder and President of TerraCycle Canada
Number of locations26 countries
ProductsGoods made from recycled products
ServicesRecycling
Websiteterracycle.com

TerraCycle is a private U.S. small business headquartered in Trenton, New Jersey. It makes consumer products from pre-consumer and post-consumer waste ("upcycling") and by reusing other waste materials. The company is known for its environmentalist aspects.

Company history

File:Skittles-laptop-sleeve.jpg
Terracycle turns candy wrappers into consumer products such as laptop sleeves

TerraCycle was founded in the fall of 2001. Tom Szaky and Jon Beyer co-founded the company.

In 2002, the company created a continuous flow composting process to take garbage and have it processed by worms into fertilizer. Funded by prize money from various contests and angel investors, TerraCycle continued to operate. In 2005, Home Depot Canada and Wal-Mart Canada began carrying TerraCycle products. In 2007, TerraCycle began making their drink pouch pencil cases. As of 2011, TerraCycle accepts materials in approximately 40 specialized categories.

Legal issues

Scotts Miracle-Gro Company sued TerraCycle in 2007 for copyright infringement, claiming false advertising and trade dress violations. In response, TerraCycle started a media campaign. Scotts eventually dropped the case upon an agreement with TerraCycle to alter TerraCycle's product packaging.

Products

TerraCycle began with the production of fertilizer made from worm waste products, and packaged in reused containers. Still produced today, the fertilizer is made by feeding organic waste to worms, known as vermicomposting. The worms' excrement is liquefied and brewed into bottles, many of which are collected through "Bottle Brigade" fund raising programs at schools and charities around North America.

The company diversified its production into upcycling around 2007 and began producing pencil cases and backpacks made from Capri Sun and Honest Kids drink pouches. TerraCycle also repurposes pre- and post-waste packaging from companies such as Mars Incorporated and Wrigley's into products such as messenger bags, binders, notebooks, and tote bags.

Packaging waste that can not be upcycled is recycled into plastic products including flower pots, plastic lumber, plastic pavers, bike racks, park benches, and garbage and recycling cans.

References

  1. ^ "Company Overview of TerraCycle Inc". Bloomberg Businessweek. Retrieved 25 July 2013.
  2. Burlingham, Bo. "The Coolest Little Start-Up in America". Inc. Magazine. Retrieved 30 March 2014.
  3. Jo Piazza (July 28, 2002). "Garbage In, Garbage Out. A Princeton Success Story". New York Times. Retrieved 2010-04-14. By October Thomas Szaky, a sophomore from Canada who is majoring in economics, hopes to have his worm-based waste management business, Terracycle International Inc., meet a goal of disposing of 15 tons to 30 tons of organic waste a day in Princeton Township. {{cite news}}: Cite has empty unknown parameter: |coauthors= (help)
  4. "TerraCycle Website Brigade Listings".
  5. ^ Rob Walker (May 20, 2007). "The Worm Turns". New York Times. Retrieved 2010-04-14. {{cite news}}: Cite has empty unknown parameter: |coauthors= (help)
  6. Hofman, Mike. "Legal Lemons, PR Lemonade". Inc. Magazine. Retrieved 30 March 2014.
  7. ^ Loten, Angus. "After a Good Fight, David Forced to Settle with Goliath". Inc. Magazine. Retrieved 30 March 2014.

External links

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