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{{cleanup|date=March 2011}} {{cleanup|date=March 2011}}
{{Infobox record label <!-- See Misplaced Pages:WikiProject_Music --> {{Infobox record label <!-- See Misplaced Pages:WikiProject_Music -->
| name = Delicious Vinyl | name = Delicious Vinyl
| image = deliciousvinyllogo.jpg | image = deliciousvinyllogo.jpg
| image_size = 180px | image_size = 180px
| parent = | parent =
| founded = {{start date|1987}} | founded = {{start date|1987}}
| founder = Matt Dike<br />Michael Ross | founder = Matt Dike<br />Michael Ross
| distributor = ]<ref></ref> | distributor = ]
| genre = ], ], ] | genre = ], ], ]
| country = U.S. | country = U.S.
| location = ] | location = ]
| url = {{URL|www.deliciousvinyl.com}} | url = {{URL|www.deliciousvinyl.com}}
}} }}


'''Delicious Vinyl''' is an ] ] founded by Matt Dike and Michael Ross in ] and based in ]. In the past, the label has been self-distributed, and by ]/], ], ], ], ] and ]. The label is now distributed by the Bicycle Music Group.<ref>{{cite web|url=http://www.deliciousvinyl.com/about.html |title=About Delicious Vinyl |deadurl=yes |archiveurl=https://web.archive.org/web/20070927134335/http://www.deliciousvinyl.com/about.html |archivedate=September 27, 2007 }}{{failed verification|date=December 2012}}</ref>{{contradict-inline|date=December 2012}}<!-- *Throughout* would imply they've had distribution deals with majors at all times, but it says in the info box that they're currently self-distributed. --> '''Delicious Vinyl''' is an American ] founded by Matt Dike and Michael Ross in 1987 and based in ]. The label has been self-distributed and distributed by ]/], ], ], ], ], ], and ].<ref>{{cite web|url=http://www.deliciousvinyl.com/about.html |title=About Delicious Vinyl |deadurl=yes |archiveurl=https://web.archive.org/web/20070927134335/http://www.deliciousvinyl.com/about.html |archivedate=September 27, 2007 }}{{failed verification|date=December 2012}}</ref>{{contradict-inline|date=December 2012}}<!-- *Throughout* would imply they've had distribution deals with majors at all times, but it says in the info box that they're currently self-distributed. -->


==History== ==History==
Michael Ross was a student at UCLA when he met Matt Dike, a DJ from New York City, during the 1980s. Dike was working at the Rhythm Lounge in Hollywood. They discovered that they were both members of Impact Record Pool, a service that provided new 12" records to club DJs, and that they shared an interest in ], ], and ]. Soon Dike became the top DJ at Power Tools, a club in Los Angeles.


In 1987, they founded Delicious Vinyl, an independent record label. Almost immediately the label was a success. Delicious Vinyl's first release was "Crackerjack" by ] and "On Fire"/"Cheeba Cheeba" by ], a Los Angeles gang member. "Cheeba Cheeba" and "Crackerjack" got played on L.A.'s rap radio station KDAY. Tone Loc's "Wild Thing" sold three million copies. "Crackerjack" by Master Rhyme caused controversy for criticising ], helped by a video parody of ]'s "]". Tone Loc's follow-up single, "]," an ode to an aphrodisiac beverage, sampled ] and ], and cemented Dike's and Ross's method of inserting rock riffs into rap singles.
===Early years===
UCLA student Michael Ross met New York City transplant Matt Dike while Dike was DJing at a Hollywood club called Rhythm Lounge in the mid 1980s. The pair discovered they were both members of Impact Record Pool, a service that provided new 12" records to club DJs, and that they shared a taste in ], ], and ]. Soon Dike became the top DJ at the legendary downtown Los Angeles club Power Tools and Ross followed suit. In 1987 they founded their own independent record label Delicious Vinyl. Almost immediately the label was a success. Delicious Vinyl's first release was the "Crackerjack" by ] and "On Fire"/"Cheeba Cheeba" 12" by ] (real name: Anthony Smith), a Los Angeles gang member with an endearingly deep voice. "Cheeba Cheeba" and "Crackerjack" got played on L.A.'s legendary rap radio station KDAY, setting the stage for Tone Loc's "Wild Thing" single which sold three million copies, and "Crackerjack" single by Master Rhyme caused controversy for the simple fact of being a single diss to the group of ], ], helped immeasurably by the low-budget but memorable video (a parody of ]'s "]") directed by ]. Tone Loc's follow-up smash "]," an ode to an ] beverage, sampled ] and ], and cemented the Dike/Ross approach of recasting rock riffs into hit rap songs. Meanwhile the pair had discovered clean-cut, brainy USC student Marvin Young, who, dubbed ] recorded his own million selling hit single "]." These were arguably the first truly credible rap songs to hit the upper reaches of the pop charts, and gave the label a lasting place in hip-hop history. ] (real name: Jeffrey Fortson) was the most lyrical rapper in the label's early years, and although his two albums ''Just a Poet with Soul'' (1989) and ''Soul Food'' (1991) never achieved the crossover success of Tone Loc and Young MC, they are rated highly by hip-hop connoisseurs based on Def Jef's sociopolitical rhymes and an allegiance to classic funk sounds a la James Brown. The label's third release was a single by ] that is one of the earliest instances of recorded rap in Spanish. But the label was not strictly a rap label, as they signed London-based rare-groove group ], who with lead vocalist N'Dea Davenport recorded the 1991 hit single "Never Stop." And it's worth noting that in 1991 Delicious Vinyl reissued the self-titled stoner-rock pioneers ] (originally released on Def American in 1988), an album now acknowledged as a direct influence on ].


] recorded the million-selling hit single "]." ] was the most lyrical rapper in the label's early years, and although his two albums ''Just a Poet with Soul'' (1989) and ''Soul Food'' (1991) never achieved the crossover success of Tone Loc and Young MC, they are rated highly by hip-hop critics because of Def Jef's sociopolitical rhymes and its allegiance to the funk of Jame Brown.
===Second Phase===
As the 1990s dawned, Delicious Vinyl signed ], the group who changed the way west coast hip-hop was perceived{{Citation needed|date=September 2013}}. The quartet of Bootie Brown, Imani Wilcox, Slimkid Tre and ] neatly subverted the ] archetype that then dominated the west coast. Their first single, 1991's "Ya Mama," highlighted the group's sense of humor via mama-centric snaps ("Ya mama's got a glass eye with a fish in it," etc.) and their debut album '']'' (1992) featured the hit single about getting dissed by girls, "Passing Me By." Produced by ], the album's music featured jazzy loops and head-bobbing beats, and sold half a million copies. Friction between the group and J-Swift led to the producer's departure before the Pharcyde's 1995 album ], a sprawling testament to disillusionment that represented an about-face akin to ]. However, ''Labcabincalifornia'' did spawn the hit single "Runnin'," about facing up to personal problems produced by Jay Dee (before he became known as J Dilla). All-time great New York rapper (and Juice Crew veteran) ] joined the label delivering two strong albums, 1993's ''Slaughterhouse'' and 1995's ''Sittin' on Chrome'' (under the group moniker Masta Ace Incorporated) which, in addition to the title track, included the notable singles "The I.N.C. Ride" and "Born to Roll" (the latter of which was the remix version of the 1993 single "Jeep Ass Niguh" from the ''Slaughterhouse'' LP, specifically tailored for the West Coast audience, which Ace was attempting to tap into during the height of early-90s "gangsta rap" popularity). Other significant acts on the label in the mid '90s included pop-friendly dancehall reggae act ] (a duo consisting of the smooth-voiced Mr. Notch and rough ragga rapper Edley Shine), whose two albums ''Kids from Foreign'' (1994) and ''Yardcore'' (1995) spawned the hit singles "Boom Shak-A-Tak" and "Send My Love," respectively. ] were the most hardcore rap group the label had signed to date, and their 1997 album '']'' spawned three minor but memorable hit singles, "Talkin' Bout Bank", "Shot Callin', Big Ballin'" and "Taxin'."


The label's third release was a single by ] that is one of the earliest instances of rap recordedin Spanish. But the label was not strictly a rap label, as they signed London-based rare-groove group ], who with lead vocalist N'Dea Davenport recorded the 1991 hit single "Never Stop." In 1991, Delicious Vinyl reissued the self-titled '']'' (originally released on Def American in 1988).
===Third Phase===
Although co-founder Matt Dike left the label in 1992, Michael Ross has retained ownership of Delicious Vinyl, making it one of the longest-running independent labels in hip-hop history. In 2005, ] from The Pharcyde released his solo album ''The Loneliest Punk'' (which he had been working on for close to a decade), including the memorable lead single "What's Up Fatlip" (a documentary on Fatlip by ] came packaged as a DVD along with the album CD), the follow-up single "Today's Your Day" (featuring Charlie 2na from ]), as well as the song "Writer's Block," which artfully explained the delay in finishing the album. In 2007 the label kicked off its 20th anniversary celebration with the release of a high-profile reunion album ''Get Used to It'' from ], featuring original lead vocalist N'Dea Davenport (the group toured, opening for ]). Summer 2007 saw the long-awaited release of the previously shelved 1993 album by ], a four member J-Swift-produced rap group that was to be the label's successors to The Pharcyde. (Instead, the group folded before the album's original release date). Meanwhile, dancehall artist ] watched his new album ''Hot It Up'' spawn two hit singles, the lascivious "Hot Wuk" and "Tek Weh Yuh Self." In addition, an ambitious remix project, Delicious Rmxxology, was curated by DV's Rick Ross with some of today's electronic and hip-hop artists (including Peaches, Breakbot, Mr. Flash, Cory Nitta, Aaron LaCrate & Samir, Hot Chip, Don Rimini, Diplo & Philippians), reworking classics from the Delicious Vinyl catalog; the first single from the remix project was ]' version of ]'s "Wild Thing," celebrated by a performance by both artists at the Avalon in Hollywood on November 4, 2007. In 2008, Michael Ross executive-produced the debut album by Illa J, with beats produced by Jay Dee, a.k.a. J.Dilla. The album "Yancey Boys" featured previously unheard instrumentals created by J.Dilla while working on earlier projects for The Pharcyde and The Brand New Heavies in the 90's for Delicious Vinyl.


Matt Dike left the label in 1992. Michael Ross retained ownership of Delicious Vinyl, making it one of the longest-running independent labels in hip-hop history.
===Current===
2012 sees the 25th anniversary of Delicious Vinyl and, a quarter of a century later, the record label continues to support the next generation of musical talent as well as maintain working relationships with early artists of the label. After signing The ZZYZZX (Devin Rochford), a unique father and son hip-hop duo composed of DV old-timer Mellow Man Ace and his son, the teenage protege Cazal Organizm, DV released their debut single, "The ZZYZZX (What Is It?)", in June 2011. In September 2011 DV also released a deluxe edition of "Sleeping in Class", the first LP of the young, Inglewood-born rapper Casey Veggies, which included his blow-up track "Ridin Roun Town." 2012 also sees the 20th anniversary of one of the labels most seminal records: The Pharcyde's ''Bizarre Ride II The Pharcyde''. To mark The Pharcyde's incredible debut, DV released ''The Singles Collection'' box set on Record Store Day in April 2012. The set included seven 7" records, a double CD package with remixes, instrumentals, and exclusives, a poster and jigsaw puzzle, as well as liner notes written by ''Bizarre Ride'' producer J'Sw!ft. On May 23, 2012, Delicious Vinyl hosted a landmark celebration of the album, ''Bizarre Ride Live'', at The Roxy Theatre in West Hollywood, Los Angeles, where original members of The Pharcyde Fatlip and SlimKid3 performed the album in its entirety with producers J-Sw!ft and L.A. Jay. A second ''Bizarre Ride Live'' show was held at The Malibu Inn in Los Angeles on the 7th July 2012, and a third in San Francisco with Low End Theory on the 3rd August 2012. The group are set to tour throughout the anniversary year.


Delicious Vinyl signed ], the quartet of Bootie Brown, Imani Wilcox, Slimkid Tre, and ]. Their debut album '']'' (1992) featured the hit single "Passing Me By." Produced by ], the album sold half a million copies. ] joined the label delivering two strong albums, 1993's ''Slaughterhouse'' and 1995's ''Sittin' on Chrome'' (under the group moniker Masta Ace Incorporated). Other significant acts on the label in the mid '90s included ] and ].
==Discography==


A remix project, Delicious Rmxxology, was curated by DV's Rick Ross with Peaches, Breakbot, Mr. Flash, Cory Nitta, Aaron LaCrate & Samir, Hot Chip, Don Rimini, Diplo & Philippians) reworking the Delicious Vinyl catalog. The first single from the remix project was ]' version of ]'s "Wild Thing".

==Discography==
===Albums=== ===Albums===
{{main|:Category:Delicious Vinyl albums}} {{main|:Category:Delicious Vinyl albums}}
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*2008: '']'' *2008: '']''


===Notable Singles=== ===Notable singles===

Includes Billboard Hot 100 peaks.

* Romeo & Master Rhyme : "Crackerjack" * Romeo & Master Rhyme : "Crackerjack"
* Tone Loc: "]" (#2) * Tone Loc: "]" (#2)
Line 82: Line 79:


==External links== ==External links==
* Official Website * Official Website

* Delicious Vinyl on Facebook
* Bizarre Ride Live Official Website
* Bizarre Ride Live on Facebook


] ]

Revision as of 17:06, 16 December 2016

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Record label
Delicious Vinyl
Founded1987 (1987)
FounderMatt Dike
Michael Ross
Distributor(s)Concord Bicycle Music
GenreHip hop, dance, jazz
Country of originU.S.
LocationLos Angeles, California
Official websitewww.deliciousvinyl.com

Delicious Vinyl is an American independent record label founded by Matt Dike and Michael Ross in 1987 and based in Los Angeles. The label has been self-distributed and distributed by Island Records/PolyGram, Warner Music Group, EMI, Red Ant, Rhino, Universal Music Group, and Concord Bicycle Music.

History

Michael Ross was a student at UCLA when he met Matt Dike, a DJ from New York City, during the 1980s. Dike was working at the Rhythm Lounge in Hollywood. They discovered that they were both members of Impact Record Pool, a service that provided new 12" records to club DJs, and that they shared an interest in soul, funk, and hip-hop. Soon Dike became the top DJ at Power Tools, a club in Los Angeles.

In 1987, they founded Delicious Vinyl, an independent record label. Almost immediately the label was a success. Delicious Vinyl's first release was "Crackerjack" by Master Rhyme and "On Fire"/"Cheeba Cheeba" by Tone Loc, a Los Angeles gang member. "Cheeba Cheeba" and "Crackerjack" got played on L.A.'s rap radio station KDAY. Tone Loc's "Wild Thing" sold three million copies. "Crackerjack" by Master Rhyme caused controversy for criticising N.W.A., helped by a video parody of Robert Palmer's "Addicted to Love". Tone Loc's follow-up single, "Funky Cold Medina," an ode to an aphrodisiac beverage, sampled Foreigner and Kiss, and cemented Dike's and Ross's method of inserting rock riffs into rap singles.

Young MC recorded the million-selling hit single "Bust a Move." Def Jef was the most lyrical rapper in the label's early years, and although his two albums Just a Poet with Soul (1989) and Soul Food (1991) never achieved the crossover success of Tone Loc and Young MC, they are rated highly by hip-hop critics because of Def Jef's sociopolitical rhymes and its allegiance to the funk of Jame Brown.

The label's third release was a single by Mellow Man Ace that is one of the earliest instances of rap recordedin Spanish. But the label was not strictly a rap label, as they signed London-based rare-groove group The Brand New Heavies, who with lead vocalist N'Dea Davenport recorded the 1991 hit single "Never Stop." In 1991, Delicious Vinyl reissued the self-titled Masters of Reality (originally released on Def American in 1988).

Matt Dike left the label in 1992. Michael Ross retained ownership of Delicious Vinyl, making it one of the longest-running independent labels in hip-hop history.

Delicious Vinyl signed The Pharcyde, the quartet of Bootie Brown, Imani Wilcox, Slimkid Tre, and Fatlip. Their debut album Bizarre Ride II the Pharcyde (1992) featured the hit single "Passing Me By." Produced by J-Swift, the album sold half a million copies. Masta Ace joined the label delivering two strong albums, 1993's Slaughterhouse and 1995's Sittin' on Chrome (under the group moniker Masta Ace Incorporated). Other significant acts on the label in the mid '90s included Born Jamericans and The WhoRidas.

A remix project, Delicious Rmxxology, was curated by DV's Rick Ross with Peaches, Breakbot, Mr. Flash, Cory Nitta, Aaron LaCrate & Samir, Hot Chip, Don Rimini, Diplo & Philippians) reworking the Delicious Vinyl catalog. The first single from the remix project was Peaches' version of Tone Loc's "Wild Thing".

Discography

Albums

Main page: Category:Delicious Vinyl albums

Notable singles

Artists

Further information: Category:Delicious Vinyl artists

References

  1. "About Delicious Vinyl". Archived from the original on September 27, 2007. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  2. Various - Delicious Vinyl - Waxing Off: The First Decade
  3. Various - Delicious Vinyl Presents... Prime Cuts Vol. 1

External links

Categories: