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The Made in Taiwan (Chinese: 臺灣製造; pinyin: Táiwān zhìzào; Pe̍h-ōe-jī: Tâi-oân Chè-chō) (frequently depicted as "MIT") is the country of origin label affixed to products to indicate that the said product is made in Taiwan. As the economy of Taiwan increased production, the Made in Taiwan label was applied to products ranging from textiles, plastic toys, and bikes in the 1980s to laptops and computer chips in the 1990s; over 80% of the world's notebook computer design is made in Taiwan.
In 1991 the China External Trade Development Council (CETRA) commissioned design firm Bright & Associates to improve the quality and image of the Made in Taiwan brand.
In 2010, there was a push by the Ministry of Economic Affairs to promote certified made-in-Taiwan products in Taiwan, including stocking participating items at major chain stores.