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"How You Like That"
Digital edition cover
Single by Blackpink
Language	Korean English
Released	June 26, 2020 (2020-06-26)
Length	3:01
Label	YG Interscope
Songwriter(s)	Teddy Danny Chung R. Tee 24
Blackpink singles chronology
"Kill This Love" (2019) "How You Like That" (2020)
Music video
"How You Like That" on YouTube

"How You Like That" is a song by South Korean girl group Blackpink. It was released on June 26, 2020, through YG Entertainment and Interscope Records, as the first pre-release single from the group's upcoming debut Korean-language studio album, set for release in September 2020. Teddy co-wrote the track with Danny Chung, and its producers Teddy, R. Tee and 24. Its music video currently holds the record of being the most streamed music video premiere in YouTube with 1.66 million views. Upon its release on YouTube, the music video garnered 86.3 million views in its first 24 hours, breaking the record for the most views in its first 24 hours of release. It also broke the records for fastest video to reach 100 million views on YouTube, doing so in just 32 hours and fastest video to reach 200 million views, doing so in just 7 days. According to member Jisoo in the prologue of their upcoming reality series 24/365 with Blackpink, the song is a move from previous ‘powerful’ music, citing it as more ‘swag’.

Background and release

On May 4, 2020, it was reported that the group had finished recording for their new album, and were working on a schedule to shoot a music video later that month. On May 18 of the same year, the group's Korean label, YG Entertainment, shared an update on the project, projected for a June 2020 release, revealing more than 10 songs for their first full-length album. On June 10, 2020, YG posted the teaser poster to the pre-release single on all social media platforms, revealing the date for the single to be June 26. Three days later, YG Entertainment released a prologue of the group's newest reality show, 24/365 with Blackpink, ahead of its launch on July 4th , via YouTube. The show will document their comeback alongside sharing their lives through vlogs.

On June 15, YG Entertainment posted individual posters of the members. The next day another teaser posters were revealed with the name of the pre-release single "How You Like That". Another teaser photos were released on June 17. Concept videos featuring the members were released on June 18 and 19. Concept photos were revealed on June 20, and the teaser concept video was released a day later. The official group teaser poster was revealed on June 22. The music video teaser was released on June 24. The song officially premiered on June 26, 2020, after an hour long live countdown.

Music video

The music video for "How You Like That" is directed by Seo Hyun-seung, who previously directed "Ddu-Du Ddu-Du" and "Kill This Love". Its music video currently holds the record of being the most streamed music video premiere in YouTube with 1.66 million views. It later went on to become YouTube's most viewed video in its first 24 hours, where they racked over 86.3 million views in said timespan – a record they still hold. The music video also became the fastest music video in YouTube history to hit 100 million views, doing so in around 32 hours after the video's release. As of 3rd July 2020, the video has over 200 million views.

Accolades

The song was awarded the 2020 Guinness World Records for the Most viewed YouTube video in 24 hours, Most viewed YouTube music video in 24 hours, Most viewed YouTube music video in 24 hours by a K-pop group, Most viewers for the premiere of a video on YouTube and Most viewers for the premiere of a music video on YouTube.

Commercial performance

On Spotify, "How You Like That" debuted at number five on the Global Spotify chart with 4.073 million streams, breaking the record for the biggest girl group debut in Spotify history, and at number ten in the US with over 762,000 streams. The next day the song rose from number five to two on the Global Spotify chart. It also racked up 40,000 additional streams in the United States, where it climbed from number ten to number eight.

In Japan, the song debuted at number 17 on Billboard Japan's Hot 100 with 3,952 estimated combined sales. It also debuted at number 23 on the Top Streaming Songs chart and at number 19 on the Top Download Songs chart. It also debuted at number 24 on the Oricon Combined Singles Chart with 8,219 downloads sold and 1,804,749 streams in its first three days.

In South Korea, “How You Like That” achieved a 'perfect all-kill' across all major music streaming platforms, including Melon, Soribada, Genie, Naver, Bugs and Flo, and is the first K-pop idol group song of the decade to do so. On Melon, South Korea's largest streaming music site, the song entered the realtime chart at number 1, making it the first girl group song to debut at the top of the chart in about two years. The song debuted at number 12 on the Gaon Digital Chart with just 1 day and 16 hours of counting.

Charts

Credits and personnel

Credits adapted from liner notes from How You Like That (booklet).

Recording locations

• YG Entertainment

Personnel

• Jisoo Kim – Lead vocals
• Jennie Kim – Vocals
• Roseanne Park – Main vocals
• Lalisa Manoban – Rap
• Danny Chung – Lyricist
• Teddy Park – Lyricist, composer
• R. Tee – Composer
• 24 (record producer) – Composer

Release history

References

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14. @ygent_official. "How You Like That' LISA Concept Teaser Video" (Tweet) – via Twitter. {{Cite tweet}}: Invalid |number= (help)
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30. "2020年06月22日～2020年06月28日 オリコン週間 合算シングルランキング 21～30位". ORICON NEWS. Retrieved July 1, 2020.
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33. Lee, Chang-kyu (July 1, 2020). "블랙핑크(BLACKPINK) 'How You Like That', 지코-아이유(IU) 이어 아이차트 퍼펙트 올킬 달성". topstarnews (in Korean). Retrieved July 5, 2020.
34. Kim, Eun-ae (June 26, 2020). "블랙핑크 'How You Like That', 2년만에 걸그룹 첫 1위 진입..진입 이용자수 역대 걸그룹 1위[종합]" [Black Pink 'How You Like That', Girl Group's 1st entry in 2 years.. Number of Entry Users #1 in Girl Groups ]. Osen (in Korean). Retrieved July 2, 2020.
35. ^ "2020년 26주차 Digital Chart". gaonchart.co.kr. Retrieved July 2, 2020.{{cite web}}: CS1 maint: url-status (link)
36. "Blackpink – Chart History (Argentina Hot 100)" Billboard Argentina Hot 100 Singles for Blackpink. Retrieved July 4, 2020.
37. "ARIA Australian Top 50 Singles". Australian Recording Industry Association. July 6, 2020. Retrieved July 4, 2020.
38. "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved July 3, 2020.
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45. How You Like That (Single) (booklet). BLACKPINK. YG Entertainment. 2020.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
46. Fasanella, Kaleigh (June 15, 2020). "Blackpink Is Staging a Comeback With Brand–New Beauty Looks". Allure. United States: Condé Nast. Retrieved June 16, 2020. The wildly popular K-pop girl group took to Twitter on Sunday evening to announce the news in the form of a teaser poster, which revealed that a new single is set to drop on June 26.
47. "BLACKPINK "How You Like That" | (Radio Date: 03/07/2020)". Radio Date. Retrieved June 30, 2020.

• Single chart usages for Germany2
• 2020 singles
• 2020 songs
• Blackpink songs
• Interscope Records singles
• YG Entertainment singles
• Songs written by Teddy Park