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Nijisanji
Nijisanji logo
Trade nameNIJISANJI
Native nameにじさんじ
Romanized nameNiji-sanji
IndustryVirtual YouTubers
Livestreaming
FoundedFebruary 2018 (2018-02)
ParentAnyColor Inc.
Websitenijisanji.jp
AnyColor Inc.
FormerlyIchikara Inc.
Company typeKabushiki-gaisha
Traded asTYO: 5032
Industry
Founded2 May 2017; 7 years ago (2017-05-02)
FounderRiku Tazumi
HeadquartersAkasaka, Tokyo, Japan
Key people
  • Riku Tazumi
  • (CEO and founder)
  • Shinya Tsurui
  • (CFO)
  • Takato Suzuki
  • (Executive Officer (YouTube Strategic and Media Produce Group))
  • Aki Iwakura
  • (Executive Officer (IP Marketing and Design Group))
  • Yosuke Kobayashi
  • (Executive Officer (VTuber Sales Group))
  • Masato Fujita
  • (Executive Officer (Engineering Group))
  • Yoshitaka Fumoto
  • (Executive Officer (Overseas VTuber Management Group))
Total equity¥2,641,914,764 (2021)
Owner(as of March 27, 2023):
Riku Tazumi (44.4%)
Sony Music Entertainment Japan (5.47%)
Yuzuru Honda (4.90%)
Skyland Ventures KK (4.15%)
Bilibili (3.56%)
SubsidiariesAtelier Colors
Websitewww.anycolor.co.jp/en

Nijisanji (Japanese: にじさんじ) (stylized as NIJISANJI) is a virtual YouTuber agency owned by AnyColor Inc. (formerly Ichikara Inc.). The agency was founded in 2018 with the purpose of promoting the use of Live2D models and streaming as opposed to the 3D and clips format popularized by Kizuna AI.

History

2018

In the beginning of 2018, Ichikara Inc. founded the VTuber agency Nijisanji. Nijisanji helped popularize the use of Live2D models instead of the prior focus on 3D models as well as the shift toward livestreaming instead of edited video and clips that was the standard for VTubers like Kizuna Ai.

The name NIJISANJI (written in capital letters) was created by mixing two words in Japanese, two-dimensional nijigen (二次元) and three-dimensional sanjigen (三次元). The name was created while imagining a new era of entertainment that connects the real and virtual worlds. There are two meanings implied in the NIJISANJI logo: there is the word niji (虹) which means rainbow and the word sanji (三時) which means three o'clock. NIJISANJI's characters, or Virtual Livers, are full of colorful characters and varied personalities, which is symbolized by the rainbow in the logo.

The center piece of Nijisanji operation is their custom facial recognition app, utilizing the then-new iPhone X's native Animoji feature to capture the user facial expression to animate the Live2D avatar. The app can connect with streaming software.

On 17 July 2018, auditions were started for a Chinese branch in Shanghai and Taipei, and in cooperation with CAPSULE Inc., would recruit from each eight people for a total of sixteen Livers. The partnership with CAPSULE Inc. would end in March 2019, with Ichikara revoking its license. CAPSULE Inc. would spinoff what it maintained into VEgo. VEgo itself would go inactive by the end of March 2020.

2019

A month after the end of the original Chinese branch, in April 2019, in cooperation with bilibili, new Chinese auditions would be started. From these, the jointly operated "VirtuaReal Project" would emerge later in May.

Additionally in May, Ichikara launched its "Nijisanji Network" service where it would support other content creators and affiliated companies through the use of Nijisanji management and support resources. They also announce the first and only participants of the program being Indie VTuber Fairys-chan and Tenkai Tsukasa. The service would eventually be shut down on 31 December 2019 with all its participants continuing activities on their own.

In July, auditions began for an Indonesian branch of the agency, Nijisanji ID, which would launch later in September. In November and December, auditions began for Indian and Korean branches respectively (Nijisanji IN and KR), each beginning activity in January 2020.

2020

In January 2020, Nijisanji officially opened the English version of its Twitter accounts which were followed by an English YouTube account in June. Also as part of their attempt to appeal to the English speaking audience, they rebranded their Indian branch into a broader English branch (Nijisanji EN). However, in November, the three members of Nijisanji EN were returned to their original Nijisanji IN branch, while the audition for the only English speaking talents was held in December. Nijisanji IN was eventually dissolved and all its members graduated on 30 April 2021.

In September 2020, Nijisanji created an "Aggressive Acts and Slander Countermeasure Team" to offer counselling to victims of harassment and take legal measures against perpetrators of harassment, specifically the online harassment plaguing the Japanese entertainment industry. This announcement came in the wake of Hololive VTuber Mano Aloe's retirement after only two weeks of activity due to online harassment.

In October 2020, Nijisanji privated the various Among Us streams of its member after receiving a complaint by Masuoka, a programmer who made the popular Japanese translation mod of the game. Through a tweet, Masuoka specify that the reason for his complaint was that Nijisanji was using Masuoka mod without properly crediting him. Nijisanji have since entered negotiation with him to properly credit and license his work.

On 1 December, Ichikara Inc. announced the official launch of NIJISANJI's first-wave auditions for English-speaking countries. The audition period lasted until 15 December.

2021

Nijisanji EN debuted its first wave in 16 May 2021 dubbed "LazuLight". It consisted of three female Livers: Elira Pendora, Pomu Rainpuff, and Finana Ryugu. A simultaneous commentary livestream on their English channel, hosted by Nijisanji ID members Hana Macchia and Bonnivier Pranaja was also held. It was followed by OBSYDIA in July and Ethyria in October.

On 17 May 2021, Ichikara officially renamed itself to AnyColor.

In June, Anycolor would announce a talent training initiative known as "Virtual Talent Academy". Its first auditions would be held on 18 June 2021, who would begin training starting from November. Upon completion, the graduate may be given the offer to debut in Nijisanji or freely move to other agencies to try to audition to them.

On 12 December 2021, the fourth wave of Niji EN debuted, called "Luxiem". It was made up of five male Livers: Luca Kaneshiro, Shu Yamino, Ike Eveland, Mysta Rias, and Vox Akuma. A debut program was hosted by Elira Pendora and Oliver Evans. Luxiem marked the debut of the first English-speaking male talent wave from a big VTuber agency.

2022

On 17 February 2022, Anycolor announced the merger of Nijisanji ID and Nijisanji KR into the main Nijisanji branch starting on 15 April 2022. As part of the merger, the official social media accounts of the two branches would cease operation and the ongoing audition for their latest generation for both would be cancelled.

On 22 February 2022, Noctyx, the second male wave (and fifth overall) of Nijisanji EN debuted.

On 16 March 2022, Anycolor announced a new wave of three Nijisanji Livers originally from Virtual Talent Academy, the first VTA graduates to debut directly into NIJISANJI. The new wave, "Ranunculus", began their activities on 20 March 2022.

It was later announced that Nijisanji's VTubers would collaborate with Japanese singer Yuya Tegoshi.

On 8 June 2022, ANYCOLOR publicly listed on the Tokyo Stock Exchange, opening at 4,810 yen per share. By 18 October 2022, the company was estimated to be worth over US$2.5 billion, with founder Riku Tazumi's 45% share netting him a personal wealth of roughly $1.1 billion, making him Japan's youngest billionaire.

On 13 July 2022, Anycolor announced the next wave of Virtual Talent Academy graduates to debut directly into Nijisanji. The new wave, "Voltaction", began their activities on 16 July 2022.

On 24 July 2022, Iluna, the sixth wave of Nijisanji EN, debuted.

On 9 December 2022, XSOLEIL, the seventh wave of Nijisanji EN, debuted.

2023

On 24 June 2023, Krisis, the eighth wave of Nijisanji EN, debuted.

On 27 October 2023, TTT, the ninth wave of Nijisanji EN, debuted.

Livers

Nijisanji members are called Virtual Livers or Livers, a portmanteau of "live streamers", and mainly stream on YouTube. Typical activities involve playing video games, singing or chatting with the audience. Over time, some Livers might get merchandise such as Nendoroid, pin-back buttons, acrylic stands, special voice packs, signed cards and more for anniversaries or special events.

Below are all current and former Livers associated with Nijisanji.

NIJISANJI (Japan)

Generation 1

  • Tsukino Mito [ja] (月ノ美兎)
  • Shibuya Hajime [ja] (渋谷ハジメ)
  • Higuchi Kaede [ja] (樋口楓)
  • Shizuka Rin [ja] (静凛)
  • Moira [ja] (モイラ)
  • Suzuya Aki [ja] (鈴谷アキ)
  • Elu the Elf [ja] (エルフのえる)

Generation 2

  • Ienaga Mugi [ja] (家長むぎ)
  • Mononobe Alice [ja] (物述有栖)
  • Kenmochi Toya [ja] (剣持刀也)
  • Morinaka Kazaki [ja] (森中花咲)
  • Fushimi Gaku [ja] (伏見ガク)
  • Gilzaren III [ja] (ギルザレン)
  • Suzuka Utako [ja] (鈴鹿詩子)
  • Fumino Tamaki [ja] (文野環)
  • Ushimi Ichigo [ja] (宇志海いちご)
  • Yuhi Riri [ja] (夕陽リリ)

NIJISANJI Gamers

NIJISANJI Gamers was a group of Virtual Livers that specialized in gaming content. Originally managed as a separate branch, it was later dissolved and merged into the main NIJISANJI group in December 2018. Post-merge, these Livers are also known as Ex-Gamers.

Generation 1

  • Kanae [ja] (叶)
  • Akabane Youko [ja] (赤羽葉子)
  • Sasaki Saku [ja] (笹木 咲)
  • Honma Himawari [ja] (本間ひまわり)
  • Makaino Ririmu [ja] (魔界ノりりむ)
  • Kuzuha [ja] (葛葉)
  • Shiina Yuika [ja] (椎名唯華)

NIJISANJI SEEDs

NIJISANJI SEEDs was a Virtual Liver group themed around "living in the virtual world". Originally managed as a separate branch, it was later dissolved and merged into the main NIJISANJI group in December 2018. Post-merge, these Livers are also known as Ex-SEEDs.

Generation 1

  • Dola [ja] (ドーラ)
  • Hanabatake Chaika [ja] (花畑チャイカ)
  • Ryushen [ja] (緑仙)
  • Sister Claire [ja] (シスター・クレア)
  • Suzuki Masaru [ja] (鈴木勝)
  • Todoroki Kyoko [ja] (轟京子)
  • Uzuki Kou [ja] (卯月コウ)
  • Yashiro Kizuku [ja] (社築)

Generation 2

  • Harusaki Air [ja] (春崎エアル)
  • Naruse Naru [ja] (成瀬鳴)
  • Kanda Shoichi [ja] (神田笑一)
  • Amemori Sayo [ja] (雨森小夜)
  • Takamiya Rion [ja] (鷹宮リオン)
  • Asuka Hina [ja] (飛鳥ひな)
  • Maimoto Keisuke [ja] (舞元啓介)
  • Debidebi Debiru [ja] (でびでび・でびる)
  • Rindou Mikoto [ja] (竜胆尊)
  • Joe Rikiichi [ja] (ジョー・力一)
  • Machita Chima [ja] (町田ちま)
  • Sakura Ritsuki [ja] (桜凛月)
  • Belmond Banderas [ja] (ベルモンド・バンデラス)
  • Yaguruma Rine [ja] (矢車りね)
  • Yumeoi Kakeru [ja] (夢追翔)
  • Kuroi Shiba [ja] (黒井しば)

Post-2018 merger

At the end of 2018, NIJISANJI, NIJISANJI Gamers, and NIJISANJI SEEDs were all merged into a single Japanese branch named NIJISANJI. Post-merger, new Japanese debut groups are not identified by number. Prior to 2022, most debut groups were named by the Livers themselves after debuting.

Usa-chan Club

  • Yuzuki Roa [ja] (夢月ロア)

28 January Debut

  • Onomachi Haruka [ja] (小野町春香)
  • Kataribe Tsumugu [ja] (語部紡)
  • Seto Miyako [ja] (瀬戸美夜子)

Sanbaka

  • Inui Toko [ja] (戌亥とこ)
  • Ange Katrina [ja] (アンジュ・カトリーナ)
  • Lize Helesta [ja] (リゼ・ヘルエスタ)

Beni Zuwaigani

  • Saegusa Akina [ja] (三枝明那)
  • Aizono Manami [ja] (愛園愛美)

MahiLulu

  • Yukishiro Mahiro [ja] (雪城眞尋)

LvEx

  • Ex Albio [ja] (エクス・アルビオ)
  • Levi Elipha [ja] (レヴィ・エリファ)

Chichiyama

  • Hayama Marin [ja] (葉山舞鈴)
  • Nui Sociere [ja] (ニュイ・ソシエール)

SMC-gumi

  • Hakase Fuyuki [ja] (葉加瀬冬雪)
  • Yorumi Rena [ja] (夜見れな)
  • Kagami Hayato [ja] (加賀美ハヤト)

Blues

  • Ars Almal [ja] (アルス・アルマル)

Posanke

  • Amamiya Kokoro [ja] (天宮こころ)
  • Eli Conifer [ja] (エリー・コニファー)
  • Ratna Petit [ja] (ラトナ・プティ)

Tulip-gumi

  • Sukoya Kana [ja] (健屋 花那)
  • Hayase Sou [ja] (早瀬 走)
  • Shellin Burgundy [ja] (シェリン・バーガンディ)

Orihimeboshi

  • Fumi [ja] (フミ)
  • Yamagami Karuta [ja] (山神カルタ)
  • Hoshikawa Sara [ja] (星川サラ)

Aka no Soshiki

  • Emma★August [ja] (えま★おうがすと)
  • Luis Cammy [ja] (ルイス・キャミー)
  • Matsukai Mao [ja] (魔使マオ)

Night Kingdom

  • Gwelu Os Gar [ja] (グウェル・オス・ガール)
  • Shirayuki Tomoe [ja] (白雪巴)
  • Fuwa Minato [ja] (不破湊)

Mananatsu

  • Kurusu Natsume [ja] (来栖夏芽)
  • Naraka [ja] (奈羅花)
  • Mashiro Meme [ja] (ましろ爻)

Meifu

  • Furen E Lustario [ja] (フレン・E・ルスタリオ)
  • Ibrahim [ja] (イブラヒム)

VΔLZ

  • Genzuki Tojiro [ja] (弦月藤士郎)
  • Nagao Kei [ja] (長尾景)
  • Kaida Haru [ja] (甲斐田晴)

Kiramero

  • Sorahoshi Kirame [ja] (空星きらめ)

Selene Drama Club

  • Suo Sango [ja] (周央サンゴ)
  • Kitakoji Hisui [ja] (北小路ヒスイ)
  • Todo Kohaku [ja] (東堂コハク)
  • Nishizono Chigusa [ja] (西園チグサ)

Eden-gumi

  • Lauren Iroas [ja] (ローレン・イロアス)
  • Leos Vincent [ja] (レオス・ヴィンセント)
  • Oliver Evans [ja] (オリバー・エバンス)
  • Lain Paterson [ja] (レイン・パターソン)

Ranunculus

  • Umise Yotsuha [ja] (海妹四葉)
  • Amagase Muyu [ja] (天ヶ瀬むゆ)
  • Ponto Nei [ja] (先斗寧)

NIJISANJI ID

Previously NIJISANJI's Indonesian branch, consisting of Indonesian-speaking Livers and aimed at Indonesian audiences. Originally operating as a separate branch, it was merged into the main NIJISANJI branch on 15 April 2022. Post-merge, these Livers are also known as Ex-IDs.

First Wave

  • Hana Macchia [ja] (ハナ・マキア)

Second Wave

  • Rai Galilei [ja] (ライ・ガリレイ)

Third Wave

  • Layla Alstroemeria [ja] (ライラ・アルストロエメリア)

Fourth Wave

  • Etna Crimson [ja] (エトナ・クリムソン)
  • Bonnivier Pranaja [ja] (ボンニフィエール・プラナジャ)

Fifth Wave

  • Nagisa Arcinia [ja] (ナギサ・アルシニア)
  • Derem Kado [ja] (デレム・カド)

NIJISANJI KR

Previously NIJISANJI's South Korean branch, consisting of Korean-speaking Livers and aimed at South Korean audiences. Originally operating as a separate branch, it was merged into the main NIJISANJI branch on 15 April 2022. Post-merge, these Livers are also known as Ex-KRs.

First Wave

  • Min Suha (민수하)
  • Gaon (가온)

Second Wave

  • So Nagi (소나기)

Third Wave

  • Lee Roha (이로하)
  • Akira Ray (아키라 레이)

Fourth Wave

  • Yang Nari (양나리)
  • Ryu Hari (류하리)
  • Oh Jiyu (오지유)

Fifth Wave

  • Seffyna (세피나)
  • Ban Hada (반하다)

Sixth Wave

  • Na Sera (나세라)
  • Ha Yun (하윤)

Post 2022 Merger

Below is the list of NIJISANJI Livers who debuted after NIJISANJI ID and NIJISANJI KR merged into the main branch.

Solo Debut

  • Hyakumantenbara Salome [ja] (壱百満天原サロメ)

VOLTACTION

  • Fura Kanato [ja] (風楽奏斗)
  • Watarai Hibari [ja] (渡会雲雀)
  • Shikinagi Akira [ja] (四季凪アキラ)
  • Seraph Dazzlegarden [ja] (セラフ・ダズルガーデン)

Idios

  • Igarashi Rika [ja] (五十嵐梨花)
  • Koshimizu Toru [ja] (小清水透)
  • Ishigami Nozomi [ja] (石神のぞみ)
  • Sophia Valentine [ja] (ソフィア・ヴァレンタイン)
  • Kuramochi Meruto [ja] (倉持めると)
  • Kaburaki Roco [ja] (鏑木ろこ)
  • Shishido Akari [ja] (獅子堂あかり)

Oriens

  • Akagi Wen [ja] (赤城ウェン)
  • Usami Rito [ja] (宇佐美リト)
  • Hibachi Mana [ja] (緋八マナ)
  • Saiki Ittetsu [ja] (佐伯イッテツ)

Dytica

  • Murakumo Kagetsu [ja] (叢雲カゲツ)
  • Hoshirube Sho [ja] (星導ショウ)
  • Koyanagi Rou [ja] (小柳ロウ)
  • Inami Rai [ja] (伊波ライ)

Mitarashi-dan

  • Tachitsute Toto [ja] (立伝都々)
  • Shioriha Ruri [ja] (栞葉るり)
  • Milan Kestrel [ja] (ミラン・ケストレル)

NIJISANJI EN

LazuLight

  • Elira Pendora [ja] (エリーラ ペンドラ)
  • Finana Ryugu [ja] (フィナーナ 竜宮)

OBSYDIA

  • Rosemi Lovelock [ja] (ロゼミ ラブロック)
  • Petra Gurin [ja] (ペトラ グリン)

Ethyria

  • Millie Parfait [ja] (ミリー・パフェ)
  • Enna Alouette [ja] (エナー・アールウェット)
  • Reimu Endou [ja] (遠藤霊夢)

Luxiem

  • Luca Kaneshiro [ja] (ルカ・カネシロ)
  • Shu Yamino [ja] (闇ノシュウ)
  • Ike Eveland [ja] (アイク・イーヴランド)
  • Vox Akuma [ja] (ヴォックス・アクマ)

Noctyx

  • Sonny Brisko [ja] (サニー・ブリスコー)
  • Uki Violeta [ja] (浮奇ヴィオレタ)
  • Alban Knox [ja] (アルバーン・ノックス)
  • Fulgur Ovid [ja] (ファルガー・オーヴィド)

ILUNA

  • Maria Marionette [ja] (マリア マリオネット)
  • Aia Amare [ja] (アイア アマレ)
  • Aster Arcadia [ja] (アスター アルカディア)
  • Scarle Yonaguni [ja] (スカーレ ヨナグニ)
  • Ren Zotto [ja] (レン ゾット)

XSOLEIL

  • Doppio Dropscythe [ja] (ドッピオ ドロップサイト)
  • Meloco Kyoran [ja] (狂蘭 メロコ)
  • Hex Haywire [ja] (ヘックス へイワイヤー)
  • Kotoka Torahime [ja] (虎姫 コトカ)
  • Ver Vermillion [ja] (ヴェール ヴァーミリオン)

Krisis

  • Vezalius Bandage [ja] (ヴェザリウス バンデージ)
  • Vantacrow Bringer [ja] (ベンタクロウ ブリンガー)
  • Yu Q. Wilson [ja] (ユウ Q ウィルソン)

TTT

  • Kunai Nakasato [ja] (中里苦無)
  • Victoria Brightshield [ja] (ヴィクトリア ブライトシールド)
  • Claude Clawmark [ja] (クロード クローマーク)

Former Livers

NIJISANJI

  • Yuki Chihiro [ja] (勇気ちひろ)
  • Warabeda Meiji [ja] (童田明治)
  • Kudo Chitose [ja] (久遠千歳)
  • Gundo Mirei [ja] (郡道美玲)
  • Shindo Raito [ja] (真堂雷斗)
  • Otogibara Era [ja] (御伽原江良)
  • Suzuhara Lulu [ja] (鈴原るる)
  • Aiba Uiha [ja] (相羽ういは)
  • Mayuzumi Kai [ja] (黛灰)
  • Melissa Kinrenka [ja] (メリッサ・キンレンカ)
  • Kingyozaka Meiro [ja] (金魚坂めいろ)
  • Asahina Akane [ja] (朝日南アカネ)
  • Axia Krone [ja] (アクシア・クローネ)

NIJISANJI Gamers

  • Yamiyono Moruru [ja] (闇夜乃モルル)
  • Setsuna [ja] (雪汝)

NIJISANJI SEEDs

  • Azuchi Momo [ja] (安土桃)
  • Nakao Azuma [ja] (名伽尾アズマ)
  • Umiyashano Kami [ja] (海夜叉神)
  • Hassaku Yuzu [ja] (八朔ゆず)
  • Izumo Kasumi [ja] (出雲霞)
  • Naruto Kogane [ja] (鳴門こがね)
  • Tsukimi Shizuku [ja] (月見しずく)
  • Achikita Chinami [ja] (遠北千南)

NIJISANJI ID

  • ZEA Cornelia [ja] (ゼア・コルネリア)
  • Taka Radjiman [ja] (タカ・ラジマン)
  • Amicia Michella [ja] (アミシア・ミシェラ)
  • Miyu Ottavia [ja] (ミユ・オッタフィア)
  • Riksa Dhirendra [ja] (リクサ・ディレンドラ)
  • Azura Cecillia [ja] (アズラ・セシリア)
  • Nara Haramaung [ja] (ナラ・ハラマウン)
  • Siska Leontyne [ja] (シスカ・レオンタイン)
  • Reza Avanluna [ja] (レザ・アファンルナ)
  • Hyona Elatiora [ja] (ヒョナ・エラティオラ)
  • Xia Ekavira [ja] (シア・エカフィラ)
  • Mika Melatika [ja] (ミカ・メラティカ)

NIJISANJI KR

  • Moarin (모아린)
  • Lorou (로로)
  • Hakuren (백연)
  • Yu Ruri (유루리)
  • Kaen (카엔)
  • Wiffy (위피)
  • Shin Yuya (신유야)
  • Nun Bora (눈보라)
  • Ko Yami (고야미)
  • Lee Siu (이시우)
  • Lee On (이온)
  • Shin Kiru (신기루)
  • Chae Ara (채아라)
  • Han Chiho (한치호)
  • Song Mia (송미아)

NIJISANJI EN

  • Pomu Rainpuff [ja] (ぽむ れいんぱふ)
  • Selen Tatsuki [ja] (セレン 龍月)
  • Nina Kosaka [ja] (狐坂ニナ)
  • Mysta Rias [ja] (ミスタ・リアス)
  • Yugo Asuma [ja] (遊間ユーゴ)
  • Kyo Kaneko [ja] (金子 鏡)
  • Zaion LanZa [ja] (ランザー 罪恩)

NIJISANJI IN

  • Aadya [ja] (アディア)
  • Noor [ja] (ヌール)
  • Vihaan [ja] (ビハン)

NIJISANJI Shanghai

  • Yingou (缨偶)
  • Siddel (希德尔)
  • Limaoshan (山小狸)
  • Miyashita Mariko (宫下真梨子)
  • Angie Fei (安琪·菲)
  • Royuanan (洛源安)
  • Qing (青)
  • Saitania Liun Limse (塞塔尼亚)

NIJISANJI Taipei

  • Monmon (モンモン)
  • Atles (アトルズ)
  • Dailechi (黛樂琪)
  • Chen Kuang Kuang (框框)
  • Kobayakawa Nana (小早川奈々)
  • Mifentan (糜粉棠)
  • Siarurin (霞露凜)
  • Talency (塔綾絲)

VOIZ

  • Kurohane Kuroto
  • Kaminari Poaro [ja] (神成ポアロ)

Controversy

In 2024, Nijisanji received backlash from inside and outside the VTuber community following their termination of their contract with English-speaking liver Selen Tatsuki. On 5 February, the company announced that she was terminated from Nijisanji, after having been inactive online for over a month, citing breaches of contract, violations of internal rules, misleading statements on social media, and actions causing payment delays for commissions to fan creators. The last statements posted on her page on Twitter stated that she had been hospitalized at the end of December 2023.

After the company's statement was posted, numerous other users began criticizing several elements within it. Multiple creators that stated they worked with the talent refuted that she had ever delayed payment, saying that she would often pay out-of-pocket for any stream-related expense, with some stating that Nijisanji was responsible for the slowing of payments. Additionally, in the statement it was mentioned that she had posted a song cover where some elements "lacked authorization" and that management had made the video private as a result, but when the talent made a post about the video being made private on Twitter, she was accused of omitting the context of lacking approval, despite her having claimed approval was given.

On 5 February, the same day of her temination, it was reported by Selen Tatsuki herself, under her former independent VTuber persona Dokibird, that she was hospitalized due to a suicide attempt caused by poor management and a toxic environment. While it was intended for the two parties to spilt in an amicable fashion towards the end of January 2024, details of Nijisanji's termination announcement was not made known to Selen Tatsuki prior to its release. She has since returned to regularly streaming independently on YouTube under the Dokibird persona succeeding these announcements; her returning stream conducted on 7 February officially marked her return to Dokibird after her graduation stream on 14 May 2021.

Nijisanji released a second statement indicating that the decision to terminate Selen Tatsuki would affect its finances negligibly. On 6 February, custom PC case and accessory maker HYTE announced that it had terminated its current projects with Nijisanji. The stock of Nijisanji's parent company, Anycolor Inc, which sat at 3,820 yen per share on the Tokyo Stock Exchange at the time of the announcement, had dropped to 3,380 yen per share three days after the announcement (a decline of 11.52%), with people leaving comments on its Yahoo! Finance page about their inability to retain talent and its handling of Tatsuki's termination. Prior to Tatsuki's termination, the company had also terminated Zaion LanZa under various alleged infractions such as copyright infringement and "offensive remarks". However, many of the allegations were refuted in a document released by Zaion under an alternate account.

Events

  • Nijisanji Music Festival ~Powered by DMM music~ (2 October 2019)
  • Virtual to LIVE in Ryōgoku Kokugikan (8 December 2019)
  • Nijisanji Anniversary Festival 2021 Eve Festival feat. FLOW (27-28 February 2021)
    • Nijisanji JAPAN TOUR 2020 "Shout in the Rainbow! Tokyo Revenge Performance" (27 February 2021) - at Tokyo Big Sight, Ariake, Tokyo. Live Concert with online stream and limited audience due to COVID restriction.
  • NIJISANJI AR STAGE ”LIGHT UP TONES” (31 July - 1 August 2021)
  • NIJISANJI held two concerts at YOKOHAMA Pia Arena MM in two days 30–31 October 2021:
    • "NIJIROCK NEXT BEAT" with 7 livers in 30 October.
    • "initial step in NIJISANJI" with 8 livers from First Wave in 31 October.

Awards and nominations

Year Ceremony Category Nominee Result Ref.
2023 The Vtuber Awards Best FPS VTuber Selen Tatsuki Won
Shu Yamino Nominated
Best Minecraft VTuber Pomu Rainpuff Nominated
Best Roleplay/ASMR VTuber Vox Akuma Nominated
Miss VTuber Elira Pendora Nominated
Best VTuber Org Nijisanji Nominated
Most Dedicated Fanbase Kindred Nominated
Best Philantrophic Event Mika Melatika's 60-hour charity marathon Won
Vox Akuma's Save Charity stream Nominated
Gamer of the Year Selen Tatsuki Won
Kuzuha Nominated
VTuber of the Year Hyakumantenbara Salome Nominated

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External links

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