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Sweetest Day

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Sweetest Day is a holiday celebrated primarily in the Midwestern U.S. states of Illinois, Michigan, Ohio and Wisconsin. It is celebrated on the third Saturday in the month of October.

The holiday is said to have begun in the city of Cleveland, Ohio in 1922. During America's Great Depression, candy store employee Herbert Birch Kingston put together a group of citizens to provide small gifts to homeless people, orphans, and others who had fallen on hard times. This tradition now seems to largely involve giving small presents, such as cards, candy and flowers, to family, friends, and lovers.

In 2005 Sweetest Day was Saturday, October 15.

In 2006 Sweetest Day will be Saturday, October 21.

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