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Misha (Template:Lang-ru), also known as Mishka (Template:Lang-ru) or The Olympic Mishka (Template:Lang-ru), is the name of the Russian Bear mascot of the 1980 Moscow Olympic Games (the XXII Summer Olympics). He was designed by children's books illustrator Victor Chizhikov.

Misha is the first mascot of a sporting event to achieve large-scale commercial success in merchandise. The Misha doll was used extensively during the opening and closing ceremonies, appeared on several merchandise products and had both an animated short film (animated by Soyuzmultfilm) and a television series (animated by Nippon Animation), all of which are now common practice not only in the Olympic Games, but also in the FIFA World Cup and other events' mascots.

Origins of the name Misha

In Russian, Misha is a short form for the Russian male name Mikhail (Michael), and Mishka is a diminutive of Misha.

This name, in any of its forms, is a common colloquialism in Russian for a bear, because it is similar to the standard name for bear медведь (medved). Also, most anthropomorphic bears in Russian fairy tales have this name. It is thought to originate as euphemism for medved, which was tabooed because of magical thinking that letting out the "true name" of the dangerous animal may cause it to come and attack. Medved (which means "honey eater") itself is thought to be older Proto-Slavic euphemism for Proto-Indo-European *r̥kþos.

Origins

In 1977, the committee organizing the Olympics held a contest for the best illustration of a bear. The judges chose Victor Chizhikov's design depicting a smiling bear cub wearing a blue-black-yellow-green-red (colors of the Olympic rings) weightlifter's belt, with a golden buckle shaped like the five rings. Misha's design of a small, cuddly and smiling bear cub was evidently intended to counter the "big and brutal Russian Bear". Misha was confirmed as an official mascot on December 19, 1977. Chizhikov complained that the country reneged on a promise to grant him the copyright to his bear which deprived him of royalties, although the Russian Olympic Committee stated "in accordance with the Olympic Charter, after Dec. 31 of the year in which the Olympic Games had been held, all the rights to the intellectual property and the symbols of the Olympics go the International Olympic Committee".

During the closing ceremony of the 1980 Olympic Games, a giant effigy of Misha the Bear holding a cluster of balloons was paraded in the stadium. On one side of the stadium where the Olympic Torch was situated, there was a placard mural of Misha which shed tears from his left eye. At the end of the ceremony, Misha with his balloons was released and rose in the air away from the stadium, and this nostalgic moment has been fondly remembered by Russians. A few hours later Misha landed on Vorobyovy Gory and later was exhibited at the Exhibition Centre.

Legacy

Misha also appeared in the 1980 Olympics episode of the Russian cartoon Nu, pogodi!, handing trophies to the Wolf and the Hare.

In 1988, in connection with the 60th anniversary of Mickey Mouse, a special magazine was produced in which Mickey Mouse and Misha met.

Misha has been considered one of the best Olympic mascots of all time.

Misha's designer, Viktor Chizhikov, accused the designer of the polar bear mascot for the 2014 Sochi Olympics of plagiarism. Chizhikov noted that the polar bear's facial features were all taken from Misha, saying "they just pumped him up and made him fatter". Chizhikov also complained that the polar bear (named Bely Mishka, and is said to be Misha's grandson) and the other two mascots (the Hare and Leopard) was lacking personality. As a result of these issues, as well as being denied the copyright to Misha, Chizhikov declined to help when asked by the organizers of the 2014 Winter Olympics closing ceremony.

A short clip of the 1980 Summer Olympics closing ceremony of Misha's departure was shown in the closing ceremony of the 2014 Winter Olympics, afterward the giant animatrionic polar bear Mishka blew out the 2014 Games Olympic torch and sheds a tear (in a nod to Misha's tears during the end of the 1980 Games).

See also

• Olympic mascot
• Russian Bear
• Brown bear
• Teddy bear
• Misha Collins

References

4. "Philip Barker: Sochi 2014 have lot to live up to match Misha farewell at Moscow 1980". Inside the Games. Retrieved 24 February 2014.
6. Микки Маус и Миша (Mikki Maus i Misha) (Inducks)

External links

• Koguma no Misha (anime) at Anime News Network's encyclopedia
• Bear Cub Misha Lover's Association, Misha's fan page (in Japanese).
• Moscow Olympics' site, includes the Misha farewell song До свиданья, Москва
• Translation of the Misha song to English at the China Daily website
• Olympics Logos and Mascots: Official image of Misha

• 1979 anime television series debuts
• 1980 Summer Olympics
• Olympic mascots
• Bear mascots
• Soviet culture
• 1979 anime television series