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File:Poop.gif Poop (pronounced /ˌdɑ.ɹi.(ʔ)oʊz/) is a brand of flavored tortilla chips produced since 1961 by the American food company Frito-Lay (a division of PepsiCo, Inc.). Doritos are sold in many countries worldwide.

The brand is also known for its marketing campaigns, which have included many television commercials featuring the late Avery Schreiber and actress Ali Landry, as well as product placement in movies such as Wayne's World.

Doritos, which translated means "little bits of gold," is made from ground corn, corn oil, and seasoning. The brand name seems to be loosely derived from the Spanish word oro for gold (or dorado for gilded) and the diminutive suffix -ito meaning small (therefore orito without the D would mean little gold). It also rhymes with other Frito-Lay brand names Cheeto, Tostito, and Frito (which is the Spanish word for fried), so the term fits in with the larger corporate theme.

Flavors

Argentina

  • Pizza
  • Cheese

Australia

  • Cheese Supreme
  • Nacho Cheese
  • Original
  • Tapas
  • Sweet Chilli & Sour Cream
  • Mexicana
  • Sour Cream and Onion
  • Salsarama

For Christmas 2006, 'Xmas Trees' Doritos have been released in the shape of Christmas trees.

Belgium and The Netherlands

  • Sweet Chilli Pepper
  • Texas Paprika
  • Nacho Cheese
  • Cool American
  • Smokin' Barbecue
  • Dippas
  • Pure Paprika

Canada

  • Nacho Cheese
  • Zesty Cheese
  • Spicy Nacho
  • Cool Ranch
  • Jalapeño and Cheddar
  • Bold BBQ
  • Sweet Chili Heat!
  • Tandoori Sizzler!
  • Baked Nacho Cheese
  • Guacamole! (regional)
  • Dill-licious (regional)
  • Ketchup (regional)

Canada (discontinued)

  • Pizza
  • Smokey BBQ
  • Smokey Red Hot BBQ
  • Extreme Kickin' Chili
  • Nacho Italiano
  • Texas Tang
  • Tex Mex
  • 3D's - Nacho Cheese
  • 3D's - Cool Ranch
  • 3D's - Jalapeño Cheddar
  • Rollitos

Chile

  • Original

Colombia

  • Creamy Ranch
  • Mega Queso (Mega Cheese)
  • Original Texano
  • Original (plain)

Egypt

  • Cheese & Spices
  • Sweet Chilli Pepper

Germany

  • Texas Paprika
  • Nacho Cheese
  • Cool American
  • Dippas

Greece

  • Tex Mex

Ireland and the United Kingdom

  • Cool Original
  • Tangy Cheese
  • Peppered Chicken Sizzler (Latinos, discontinued)
  • Chargrilled BBQ (Once Latinos, now regular big bagged Doritos)
  • Sour Cream & Sweet Pepper (Latinos, discontinued
  • Tandoori Sizzler
  • Chilli Heatwave
  • Lightly Salted (Once Dippas, now regular big bagged Doritos)
  • Hint of Lime (Once Dippas, now regular big bagged Doritos)
  • Radical Mango
  • Italian Pizza
  • Savoury Beef (discontinued)
  • The Big Cheese and Onion (discontinued)

In Ireland and the UK, Doritos are marketed under PepsiCo's "Walkers" brand name rather than PepsiCo's "Frito-Lay" brand name.

Only three flavours at a time are sold in small packets others being restricted to large bags. Cool original and tangy cheese are stalwarts of the small packets whilst the third flavour tends to change every few years (Currently Chilli Heatwave).

Doritos was sponsor of Wolverhampton Wanderers in the FA Premier League 2003-04 season.

Mexico

  • Nachos
  • Enchilado Diablo
  • Verde Radiante
  • Incognita
  • Pizzerolas
  • 3-D
  • Rolling Stones (Salsa Verde)
  • Enchilados (Discontinued

Peru

  • Queso Atrevido (Daring Cheese)
  • Doritos Dippas

Sweden

  • Nacho Cheese
  • Sweet Chilli Pepper
  • Cajun Pepper Mix
  • Cool American

Turkey

  • Taco
  • Nacho
  • Hot Corn
  • Alaturca
  • Alaturca Keyf

United States (currently available)

  • Nacho Cheese (known as "Nacho Cheesier" from 1992-2005)
  • Cool Ranch (introduced 1986; known as "Cooler Ranch" from 1994-2005)
  • Toasted Corn ("original" plain salted flavor; regional)
  • Spicy Nacho (introduced 1997; discontinued for a time before being relaunched as Spicier Nacho; name reverted in 2005)
  • Taco (formerly known as Taco Supreme and Taco Bell branded under a now-defunct agreement with Yum! Brands. Typically can only be found on the east coast and mid-west)
  • Salsa
  • Salsa Verde (introduced 1998)
  • Fiery Habanero (introduced 2006)
  • Ranchero (a regional variety introduced in 2002 featuring Mexican spices with hint of lime)
  • Natural White Nacho Cheese Tortilla Chips
  • Baked Nacho Cheese
  • Baked Cool Ranch
  • Black Pepper Jack (introduced 2005; similar to discontinued "Jumpin' Jack" flavor)
  • Light Nacho Cheese (formerly known as "WOW! Nacho Cheesier")
  • Blazin' Buffalo & Ranch (introduced 2006)
  • Spicy Sweet Chili (Limited Edition, still available as of January 2007)

United States (discontinued)

  • Extreme Bold BBQ
  • Sonic Sour Cream
  • Baja Picante
  • Sour Cream & Onion
  • Chester Cheese (had the same flavor as Cheetos)
  • 3D's - Nacho Cheesier
  • 3D's - Cooler Ranch
  • 3D's - Jalapeño Cheddar
  • Smokey Red BBQ
  • Pizza Cravers (Pizza Hut branded)
  • Tortilla Thins Lightly Salted
  • Tortilla Thins Salsa 'n Cheese
  • Jumpin' Jack Cheese
  • Salsa Rio (similar to the current Salsa flavor)
  • Flaming Hot
  • Doritos DJ Rock & Crunch
  • Doritos DJ Reggaeton & Crunch
  • Four Cheese
  • Extreme Queso Grande
  • Extreme Zesty Sour Cream & Cheddar
  • Extreme Nacho Blast!
  • Guacamole! (introduced in 2004)
  • Jalapeno Cheddar (introduced in 2006; limited edition)

Slogans

  • Early 1990s: "Crunch All You Want - We'll Make More"
  • Early 1990s: "Bob's Favorite Snack" (Canada)
  • 1998-2004: "The Loudest Taste On Earth"
  • "Bold Taste You Can Play With"
  • 2004-Present: "Play" (Canada)
  • 2005-Present: "Snack Strong" (United States)

Doritos in popular culture

  • In Jason Robert Brown's The Last Five Years the female lead, Cathy, refers to how her then Husband Jamie eats them whilst having writer's block.
  • Late night talk show host Jay Leno endorsed Doritos in several television commercials in the 1980's prior to his tenure as host of The Tonight Show in 1992.
  • The Family Guy episode "From Method to Madness", Peter pays his two Portugese workers with Doritos.
  • The South Park episode "A Million Little Fibers" has a publishing executive mention the fact that chapters four through eight of Towelie's book are all about "the Doritos corn snack".
  • In the comic strip FoxTrot, the characters are often seen snacking on "Toridos" (a play on "Doritos" and "Tostitos").
  • In the film Wayne's World, Wayne speaks at-length about people "selling out" with product placement and advertising, while simultaneously doing a multitude of "commercials", including one for Doritos.

See also

References

Categories: