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| Type of site | Online Shop |
|---|---|
| Available in | Bengali, English |
| Founded | 2016 |
| Headquarters | House No. 10, Road No. 12, Block F, Niketan, Gulshan 1, Dhaka 1212, Bangladesh |
| Owner | Silver Water Technologies Bangladesh Limited |
| Founder(s) | Arun Gupta, Aminur Rashid, Morin Talukder |
| Chairman | Aminur Rashid |
| CEO | Morin Talukder, CEO |
| Industry | Retail, Ecommerce, Online Marketplace |
| Products | Mobile , Gadgets, Electronics, Lifestyle |
| Services | Online shopping Mobile & Gadget Shops |
| Revenue |  $15 million |
| Employees | 100+ |
| Parent | Silver Water Technologies PVT HK Limited |
| Commercial | Yes |
| Registration | 2016 |
| Current status | Active |
Pickaboo.com is the largest omni channel platform in the country, headquartered in Dhaka, Bangladesh. Pickaboo is registered under Silver Water Technologies Bangladesh Limited. The business started its operation on 15 May 2016. It has been retailing a wide range of electronic and lifestyle products such as - mobiles & tablets, desktop & laptop, home & kitchen appliances and gadgets
Pickaboo started its business as e-commerce marketplace back in 2016 with the strategic investment of Edison Group and MoMagic Technologies HK.
Platform
Pickaboo is an omni-channel platform for mobile , gadgets , electronics and lifestyle.
Product category
Pickaboo.com offers a variety of products like mobile phones, tablets, computers, electronics, home & kitchen appliances, lifestyle and digital products.
Pickaboo History
Pickaboo started business with a huge investment from Edison Group and MoMagic with the sim to build the largest platform in the country. Pickaboo failed to raise any further funds from external investors and downsized operations significantly. In 2019 Pickaboo was about to shut down its business due to investment crisis and existing investors couldn't see any future. In December 2019 another announcement came from the CEO , Morin Talukder that Pickaboo is coming back with new plans and he launched Pickaboo omni channel in 2020 and founded new business for the company to make it sustainable.
Pickaboo downsized overall operations significantly in 2019-2020 to make company sustainable however in 2022 Pickaboo made few new investment announcements and scaled the business significantly.
References
- "How Pickaboo Uses A Data-driven Digital Strategy To Place Ads, Recommend Products And Drive Result". Future Startup. 6 April 2018. Retrieved 19 September 2018.
Further reading
- Kurup, Rajesh (30 July 2017). "Pickaboo to raise $10 m in Series A funding". Business Line.
- Jain, Samiksha (22 July 2017). "Backed By Foxconn, Delhi-based MoMagic's Pickaboo Is Trying To Become Bangladesh's Flipkart". IndianWeb2.