Misplaced Pages

Strategic management

Article snapshot taken from Wikipedia with creative commons attribution-sharealike license. Give it a read and then ask your questions in the chat. We can research this topic together.

This is an old revision of this page, as edited by Mydogategodshat (talk | contribs) at 00:54, 5 July 2003. The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

Revision as of 00:54, 5 July 2003 by Mydogategodshat (talk | contribs)(diff) ← Previous revision | Latest revision (diff) | Newer revision → (diff)

Strategic management is the process of specifying an organization's objectives, developing policies and plans to achieve these objectives, and allocating resources so as to implement the plans. It is the highest level of managerial activity, usually performed by the company's Chief Executive Officer (CEO) and executive team.

In broad terms it asks three questions:

  1. Where are we now?
  2. Where do we want to go?
  3. How do we get there?

The process involves matching the companies' strategic advantages to the business environment the organization faces.

Also see:

List of Marketing TopicsList of Management Topics
List of Economics TopicsList of Accounting Topics
List of Finance TopicsList of Economists