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{{}} iPod is a brand of portable media player designed and marketed by Apple and launched in October 2001. The line-up currently consists of the original style hard drive-based flagship iPod classic, the premium iPhone-like iPod touch, the mid-level video-capable iPod nano, and the low-end screenless iPod shuffle. Former products include the compact iPod mini (replaced by the iPod nano) and the high-end spin-off iPod photo (re-integrated into the main iPod classic line). The current iPod classic models store media on an internal hard drive, while all other current models use flash memory to enable their smaller size. Like many digital music players, iPods can also serve as external data storage devices.

Apple's iTunes software is used to transfer music to the devices. As a jukebox application, iTunes stores a music library on the user's computer and can play, burn, and rip music from a CD. It also transfers photos, videos, games, and calendars to those iPod models that support them. Apple focused its development on the iPod's unique user interface and its ease of use, rather than on technical capability. As of April 2007, the iPod had sold over 100 million units worldwide, making it the best-selling digital audio player series in history.

History and design

Retrieved on 2006-10-30.</ref> when the company began creating software for the growing market of digital devices being purchased by consumers. Digital cameras, camcorders and organizers had well-established mainstream markets, but the company found existing digital music players "big and clunky or small and useless" with user interfaces that were "unbelievably awful," so Apple decided to develop its own. Apple's hardware engineering chief, Jon Rubinstein, assembled a team of engineers to design it, including Tony Fadell, hardware engineer Michael Dhuey, and design engineer Jonathan Ive, with Stan Ng as the marketing manager. The product was developed in less than a year and unveiled on October 23,2001. CEO Steve Jobs announced it as a Mac-compatible product with a 5 GB hard drive that put "1000 songs in your pocket."

Uncharacteristically, Apple did not develop iPod's software entirely in-house. Apple instead used PortalPlayer's reference platform which was based on 2 ARM cores. The platform had rudimentary software running on a commercial microkernel embedded operating system. PortalPlayer had previously been working on an IBM-branded MP3 player with Bluetooth headphones. Apple contracted another company, Pixo, to help design and implement the user interface, under the direct supervision of Steve Jobs. Once established, Apple continued to refine the software's look and feel. Starting with iPod mini, the Chicago font was replaced with Espy Sans. Later iPods switched fonts again to Podium Sans — a font similar to Apple's corporate font Myriad. iPods with color displays then adopted some Mac OS X themes like Aqua progress bars, and brushed metal in the lock interface.

The name iPod was proposed by Vinnie Chieco, a freelance copywriter, who (with others) was called by Apple to figure out how to introduce the new player to the public. After Chieco saw a prototype, he thought of the movie 2001: A Space Odyssey and the phrase "Open the pod bay door, Hal!", which refers to the white EVA Pods of the Discovery One spaceship. Joseph N. Grasso of New Jersey had originally listed an "ipod" trademark with the U.S. Patent and Trademark Office in July 2000 for Internet kiosks. The first ipod kiosks had been demonstrated to the public in New Jersey in March 1998, and commercial use began in January 2000. The trademark was registered by the USPTO in November 2003, and Grasso assigned it to Apple Computer, Inc. in 2005.

Software

iPod can play MP3, AAC/M4A, Protected AAC, AIFF, WAV, Audible audiobook, and Apple Lossless audio file formats. The iPod photo introduced the ability to display JPEG, BMP, GIF, TIFF, and PNG image file formats. Fifth generation iPods can additionally play MPEG-4 (H.264/MPEG-4 AVC) and QuickTime video formats, with restrictions on video dimensions, encoding techniques and data-rates. Originally, iPod software only worked with Macs; however, starting with the second generation model, iPod software worked with Windows and Macs. Unlike most other media players, Apple does not support Microsoft's WMA audio format — but a converter for WMA files without Digital Rights Management (DRM) is provided with the Windows version of iTunes. MIDI files also cannot be played, but can be converted to audio files using the "Advanced" menu in iTunes. Alternative open-source audio formats such as Ogg Vorbis and FLAC are not supported without installing custom firmware onto the iPod.

The iPod is associated with one host computer. Each time an iPod connects to its host computer, iTunes can synchronize entire music libraries or music playlists either automatically or manually. Song ratings can be set on the iPod and synchronized later to the iTunes library.

User interface

iPods with color displays use anti-aliased graphics and text, with sliding animations. Classic iPods have five buttons and the later generations have the buttons integrated into the click wheel — an innovation which gives an uncluttered, minimalist interface. The buttons perform functions such as play, next track, etc. Other operations such as scrolling through menu items and controlling the volume are performed by using the click wheel in a rotational manner. iPod shuffle does not have a click wheel and instead has five buttons positioned differently from the larger models. iPod Touch uses no buttons for any of these functions, instead relying on the same Multi-touch input style as the iPhone.

iTunes Store

The iTunes Store is an online media store run by Apple and accessed via iTunes. It was introduced on April 29, 2003 and it sells individual songs, The store became the market leader soon after its launchBeginning in mid-2007, four major airlines, United, Continental, Delta, and Emirates reached agreements to install iPod seat connections. The free service will allow passengers to power and charge their iPod, and view their video and music libraries on individual seat-back displays.<===Battery issues=== The advertised battery life on most models is different from the real-world achievable life. For example, the fifth generation 30 GB iPod is advertised as having up to 14 hours of music playback. An MP3.com report stated that this was virtually unachievable under real-life usage conditions, with a writer for MP3.com getting on average less than 8 hours from his or her iPod. In 2003, class action lawsuits were brought against Apple complaining that the battery charges lasted for shorter lengths of time than stated and that the battery degraded over time. The lawsuits were settled by offering individuals either US$50 store credit or a free battery replacement.

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3. Kahney, Leander. Inside Look at the Birth of the iPod, Wired News, 2004-07-21. Retrieved on 2006-10-30.
4. Serial No. 78018061, Registration No. 2781793, records of the U.S. Patent and Trademark Office. InPub, LLC, filed an "IPOD" trademark on June 1, 1999, for "computer software and hardware." The trademark was abandoned May 18, 2000, without commercial use.
5. MP3 Insider: The truth about your battery life, mp3.com, 2006-03-13. Retrieved on 2006-07-10.
6. Apple investigates iPod batteries, BBC News, 2004-02-10. Retrieved on 2007-03-20.
7. Horwitz, Jeremy. Apple’s iPod Battery Settlement, Explained, iLounge, 2005-06-10. Retrieved on 2006-08-27.