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Polish plumber

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The poster featuring the so-called "Polish Plumber"

Polish Plumber was a phrase first used by Philippe de Villiers and members of the no-camp as a symbol of cheap labour coming in from Eastern Europe as a result of the Directive on services in the internal market during the EU Constitution referendum in France in 2005.

It is also a fictional character featured in a poster by the Polish tourism board in response to what was perceived as negative rhetoric against Poland. The Polish Plumber is portrayed by 21-year-old male model Piotr Adamski, who beckons French tourists to come to Poland with the French phrase "Je reste en Pologne, venez nombreux" (English: I am staying in Poland, do come over in numbers). Posters and t-shirts were also produced featuring the Polish Plumber and a follow up poster featured "Polish Nurse", a female equivalent, portrayed by 22 year old Bożena Szwartz.

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