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Revision as of 00:13, 30 May 2006 by Gidonb (talk | contribs) (dewiki, other titles are not wikied either)(diff) ← Previous revision | Latest revision (diff) | Newer revision → (diff)Baby Einstein is a multimedia series and toy line that specializes in learning activities for children aged six months to three years old. Each video of the series is designed to capture the attention and stimulate the mind of its young audience. Subjects such as classical music, art, and poetry are prominently explored.
The Baby Einstein Company was founded in 1997 by Julie Aigner-Clark from her home in suburban Denver, Colorado. Aigner-Clark and her husband Bill Clark invested $18,000 of their savings to produce the initial product, a VHS/DVD video called Baby Einstein, later sold as Language Nursery.
The video shows a variety of toys and visuals interspersed with music, stories, numbers, and words of many languages. This first video was extremely popular with parents, and Aigner-Clark eventually convinced a national retailer to test-market the video in six of its stores. Eventually, the video was successful enough to market across the United States. Other videos followed, some featuring the Clark's two daughters, Aspen and Sienna.
Baby Einstein became a multi-million dollar franchise that eventually attracted the attention of The Walt Disney Company, which purchased the company in 2001. As a subsidiary of Disney, the production budgets were increased and the concept was expanded to teach more complex topics that would appeal to pre-schoolers, including Baby MacDonald, a video about agriculture. A line of educational toys was also developed.
In 2005, the franchise inspired a Disney Channel animated television series called Little Einsteins.
Although Julie Aigner-Clark no longer owns or operates the company she founded, she is visibly active as a consultant and spokesperson for the series. In each video, she can be seen in advertisements promoting the series.
The official Baby Einstein website is available in seven languages, with specific content for twelve different countries.
Baby Einstein movies
- Baby Bach - Musical Adventure (DVD, VHS)
- Baby Beethoven - Symphony of Fun (DVD, VHS)
- Baby Galileo - Discovering the Sky (DVD, VHS)
- Baby MacDonald - A Day on the Farm (DVD)
- Baby Mozart - Music Festival DVD (DVD)
- Baby Monet - Discovering the Seasons (DVD, VHS)
- Baby Neptune - Discovering Water (DVD, VHS)
- Baby Newton - Discovering Shapes (DVD, VHS)
- Baby Noah - Animal Expedition (DVD, VHS)
- Baby Santa's Music Box (DVD)
- Baby Shakespeare - World of Poetry (DVD)
- Baby Van Gogh - World of Colors (DVD, VHS)
- Baby da Vinci - From Head to Toe (DVD)
- Language Nursery (DVD, VHS)
- Neighborhood Animals (DVD)
- Numbers Nursery (DVD, VHS)
- World Animals (DVD, VHS)
Baby Einstein albums
- Baby Bach (CD)
- Baby Beethoven (CD)
- Baby Einstein's Discover Along: On The Farm (CD)
- Baby Galileo (CD)
- Baby Mozart (CD)
- Baby Neptune (CD)
- Baby Vivaldi (CD)
- Composer Collection (CD)
- Lullaby Classics (CD)
- Meet the Orchestra (CD)
- Playtime Music Box (CD)