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Yeh Rishta Kya Kehlata Hai (English: What's this relationship called) is an Indian television drama that premiered on 12 January 2009 on Star Plus. The show, which focuses on the daily happenings within the household of an Udaipur family, is produced by Rajan Shahi's Director's Kut Productions.

Plot

Yeh Rishta Kya Kehlata Hai is the story of a young couple, Naitik and Akshara Singhania, who live in a Marwari joint family in Udaipur. The story showcases their journey first as a married couple going through adjustment issues, then as parents of young children, and how they learn to love each other and their respective extended families while becoming mature members of their household.

Parallel story arcs

In parallel to Akshara and Naitik's stories, the stories of their respective siblings also form significant story arcs in the series. In the past plots have been built around the lives of Naitik's sisters Nandini and Rashmi. The series has also has also focused on Naitik's step-siblings. The series has continuously paralleled the story of Akshara-Naitik with that of Varsha-Shaurya. Varsha is Akshara's best friend and Shaurya is her older brother.

Cast

Reception and impact

Yeh Rishta Kya Kehlata Hai started in 2009 and quickly became one of the Most Watched Shows. The show was #1 from its beginning until November, 2010 and remained in the top 3 shows for 2 years; after that the show was among the top 5 Most Watched Series. In mid 2016, the show was among top 10 and now the show is among top 10 for all 8 years of its run. The show also known as the Most Awarded Show of Indian Television.

Hina Khan participated in the ‘Power of 49’ campaign in which soap opera actors used their influence to urge women to vote.

Shoma Munshi said the show has "simplicity and highly emotional content" and was noted for placing female characters in the historical tradition of a large joint family.

Awards

Adaptations

The show is also broadcast by Urdu 1 and Star Plus sister channel STAR Utsav. The show always maintained the top spot among Indian TV serials that aired in Pakistan. The show was beaten three to four times by Kumkum Bhagya that aired on Geo Kahani but recovered its leading position. The show also recorded one of the highest TRP in Pakistan.

References

1. "Yeh Rishta Kya Kehlata Hai". Retrieved 12 September 2015.
2. SUBHA J. RAO. "The power of a vote". The Hindu. Retrieved 12 September 2015.
3. "Prime Time Soap Operas on Indian Television". google.com. Retrieved 12 September 2015.
4. "Week 46 (2015)- TRP of Indian Serials in Pakistan". weebly.com. Retrieved 8 January 2015.
5. "Week 35 (2015)- TRP of Indian Serials in Pakistan". weebly.com. Retrieved 8 January 2015.
6. "Week 1 (2015)- TRP of Indian Serials in Pakistan". weebly.com. Retrieved 8 January 2015.

External links

• Official Website
• Yeh Rishta Kya Kehlata Hai at Internet Movie Database

• Star Plus television series
• Indian television series
• 2009 Indian television series debuts
• Television shows set in Rajasthan