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File:Behringer logo 2010.png | |
Company type | Private |
---|---|
Genre | Audio equipment |
Founded | 25 January 1989; 35 years ago (1989-01-25) in Germany |
Founder | Uli Behringer |
Area served | Worldwide |
Key people | Uli Behringer (Founder and CEO) |
Products | Audio and lighting equipment, musical instruments |
Number of employees | 3,500 |
Parent | Music Tribe |
Website | www |
Behringer is an audio equipment company founded by the Swiss engineer Uli Behringer on January 25, 1989, in Willich, Germany. Behringer was listed as the 14th largest manufacturer of music products in 2007. Behringer is a multinational group of companies, with direct marketing presence in 10 countries or territories and a sales network in over 130 countries around the world. Though originally a German manufacturer, the company now makes its products in China.
The company is owned by Music Tribe, a holding company also founded and chaired by Uli Behringer, and currently based in the tax haven British Virgin Islands. It also owns other audio companies such as Midas, Klark Teknik and Bugera, as well as Electronic Manufacturing Services company Eurotec. In June 2012, Music Group also acquired Turbosound company, which designs and manufactures professional loudspeaker systems and was formerly owned by Harman.
History
The Behringer Story
Uli Behringer, the company's founder, was committed to music and technology from a very early age, and had constructed a synthesizer (the UB-1) by the age of 16 in 1977.
From a “kitchen-table startup” to one of the largest and most successful pro-audio companies in the World.
Founded in 1989, as a struggling musician and sound engineer, Uli Behringer couldn’t afford the necessary equipment for his own studio. Initially building products for himself only, he soon supplied them for his friends, too. This led to Behringer’s philosophy to deliver life-changing products at prices everyone can afford.
Ear logo
According to Uli Behringer his piano teacher, impressed with his sense of perfect pitch, nicknamed him "The Ear", the inspiration for the Behringer Ear logo. The highlighted "ING" stands for "diploma engineer", or the German academic title "Dipl.-Ing", which he received upon his graduation from the Fachhochschule Düsseldorf.
The logo was updated to the current logo in September 2010.
Behringer Acquired Coolaudio
In May 2000, Behringer acquired the rights to the entire Coolaudio technology from Intersil Corporation, a US-based semi-conductor manufacturer. Coolaudio is a high-power Class-D amplification technology with power ratings up to 4,000 watts and efficiencies up to 90%, which has been rated as high audio quality.
Behringer City
In 2002, Behringer completed its own factory, Behringer City, in Zhongshan of China's Guangdong province after it consolidated more than ten separate production locations into one vertically integrated plant. Comprising eight buildings that produces electronics, speakers, guitars and digital pianos and also hosts an onsite health clinic. This strategy was different than that taken by other musical instrument companies who used third party manufacturers. Choosing to run a self-contained plant allowed Behringer a greater level of quality control. The 1,200,000-square-foot (110,000 m) manufacturing complex in Zhongshan ships more than 2.5 million Behringer products per year to markets around the globe. The plant turns out over 50,000 mixers per month.
Behringer University
Inspired by lean manufacturing, and driven by the Kaizen philosophy of continual improvement, Behringer makes efforts to help its employees to improve. "Behringer University" supplies employees with training resources and E-learning courses to hone their career skills within the company. This project includes classes for management, career planning, health, language, and general knowledge.
Music Tribe Expansion
In a comprehensive interview with Uli Behringer, Peter from Amazona.de talked about Behringer's expansion and how it has grown enormously in brands in recent years.
Behringer mentioned: "...In the 30 years that Behringer has existed, we have learned that customers reward us with loyalty according to the motto - "Do good things for customers all the time and you win them for life"...
Music Tribe is a superordinate “enabler” or “facilitator” whose internal customers are the 12 brands. So it is a "shared service" that enables brands to develop and concentrate on what is important for their customers, e.g. B. Product development or customer interaction. Functions such as production, financing or sales can be taken over as a joint service - and this is exactly what Music Tribe does."
Awards
In 2008, Uli Behringer was one of 60 finalists in "Entrepreneur of the Year" by Ernst & Young of Germany.
In 2008, Uli Behringer was one of 60 finalists in "Entrepreneur of the Year" by Ernst & Young of Germany.
In 2012, Behringer brand has received NAMM’S 2012 "Best in Show" award for "Companies to Watch".
In 2013, Behringer X32 has won prestigious MIPA award.
In 2013, Behringer X32 has received the "Best Digital Mixing Console" award from Worship Facilities Conference Expo (WFX).
In 2016, Uli Behringer received the award "Global Audio Industry Leader in recognition of his visionary leadership in creating and strengthening the International MUSIC".
In 2019, Behringer RD-8 was the Best Music Machine by MIXMAG.
In 2020, Behringer 2600 received a major award from the reputable French magazine Audiofanzine.
In 2020, Behringer MonoPoly garnered the highest 2020 Quality/Price Award from the reputable French Audiofanzine magazine.
References
- ^ "The Behringer Story". Behringer. Archived from the original on 25 September 2009. Retrieved 29 December 2009.
- "BEHRINGER: Movers and Shakers". behringer.com. Archived from the original on 20 July 2011. Retrieved 3 October 2010.
- The Music Trades, December 2008
- Prown, Pete (February 2012). "Hail-able: The Bugera 212V-BK". Vintage Guitar.
- "MUSIC Group". music-group.com. Archived from the original on 14 July 2011. Retrieved 20 September 2010.
- "Behringer's Music Group acquires Midas and Klark Teknik". pro-music-news.com. Retrieved 20 September 2010.
- ^ The Music Trades, Nov 2008
External links
Categories:- Use dmy dates from September 2012
- Audio amplifier manufacturers
- Audio equipment manufacturers of Germany
- Audio mixing console manufacturers
- Companies based in North Rhine-Westphalia
- Companies established in 1989
- German brands
- Guitar amplifier manufacturers
- Guitar effects manufacturing companies
- Loudspeaker manufacturers
- Microphone manufacturers
- Music equipment manufacturers
- Synthesizer manufacturing companies