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Punjabi Shaikh and Pakistani sheikh or shaikh (Template:Lang-ur) are a branch of the Shaikhs in South Asia. The family name is popularly known for its merchant-focused businessmen and noblemen in South Asia. In Punjab, the title shaikh was given to recent converts during the Islamic rule of India and not to those of Arab descent as a polite euphemism. They are generally from wealthy backgrounds and are known for their hospitality.