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Even though the Celtics were the defending NBA champions, they were an aging team in transition. Thirty-five year old Don Nelson retired as a player, but the key contributors who remained were aging, namely John Havlicek (age 36), Jo Jo White (31), and Paul Silas (33). The Celtics took steps to get younger in the frontcourt by sending Silas to the Denver Nuggets in a three-way trade that ended up bringing Detroit Pistons forward Curtis Rowe. The Celtics also traded a first-round draft pick to the Portland Trail Blazers for Sidney Wicks. Wicks and Rowe would provide athleticism, the Celtics felt, and, more importantly, allow Havlicek to return to a sixth-man role and not log as many minutes as in the past.
Boston only won 44 games, the fewest since coach Tom Heinsohn's second season, and lost to their rivals Philadelphia, the league's eventual runners-up, in a seven-game series.
The Celtics picked 16th in the 1976 NBA draft and selected Norm Cook, a 6–8, 210-lb. junior-eligible forward from the University of Kansas. Cook, however, did not contribute much, playing in only 25 games and averaging 2.5 points per game.
The Celtics started the season 4-0 (with their first two games entering overtime, as well having another overtime game during their sixth game of the season), but Wicks and Rowe had trouble fitting in with Celtic coach Tom Heinsohn's system, and the team played .500 ball for most of the season. Charlie Scott suffered a broken foot and only played 31 games, which meant Havlicek had to log more minutes, primarily at off-guard. Depth was a problem for the Celtics, as backup center Jim Ard was the only reliable reserve. Havlicek, White, and Cowens carried most of the scoring load for the team all season.