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Découvertes Gallimard

Four titles from the collection, first row from left to right — Les feux de la Terre : Histoires de volcans, L'Afrique des explorateurs : Vers les sources du Nil, Tous les jardins du monde and Figures de l'héraldique; and their English editions published in the corresponding American and British series — Abrams Discoveries (second row) and New Horizons (third row), respectively.
Edited by	Pierre Marchand, Élisabeth de Farcy, Paule du Bouchet
Translator	Ruth Sharman, Paul G. Bahn, et al.
Illustrator	Dominique Thibault, Jean-Olivier Héron [fr], for pré-générique only (first 2 volumes), et al.
Cover artist	David Roberts, Roland Cat, et al.
Country	France
Language	French; some titles originally published in Dutch, English, German and Italian
Genre	Encyclopaedia, humanities
Publisher	FR: Éditions Gallimard UK: Thames & Hudson US: Harry N. Abrams
Published	1986–present
Published in English	UK & US: 1992–2008
Media type	Print (paperback) & e-book for iPad
No. of books	700+ (including spin-offs) 107 (UK edition) 111 (US edition) (List of books)
OCLC	638040265
Website	www.decouvertes-gallimard.com

Découvertes Gallimard (French: [dekuvɛʁt ɡalimaːʁ], lit. 'Gallimard Discoveries'; in United Kingdom: New Horizons, in United States: Abrams Discoveries) is an editorial collection of illustrated monographic books published by the Éditions Gallimard in pocket format. The books are concise introductions to particular subjects, written by experts and intended for a general audience.

Created in the style of livre d'art, the collection is based on an abundant pictorial documentation and a way of bringing together visual documents and texts, enhanced by printing on coated paper, as commented in L'Express, "genuine monographs, published like art books". Its creator—Pierre Marchand the "iconophile", as remarked by the German graphic designer Raymond Stoffel—was instrumental in moulding the policy and ideals of the collection, which was an immediate success both in France and internationally.

The first title À la recherche de l'Égypte oubliée (English edition: The Search for Ancient Egypt) appeared on 21 November 1986, authored by the French Egyptologist Jean Vercoutter. These scholarly little books then released in successive volumes, without a systematic plan, each of which is structured like a separate book (see monographic series). 588 titles were published by November 2012, with more than 160 volumes of spin-offs and catalogues as of 2021.

Overview

The first pocket-sized encyclopaedia illustrated in colour.
(La première encyclopédie illustrée en couleurs au format de poche.)

The books are printed using A6 format (125 × 178 mm), according to Encyclopædia Universalis, "with breathtaking iconography (illustration)" reproduced on thick and glossy coated paper, from which leap two or three images per page. In this picture-dense format, the authors must squeeze their words in edgewise. Each book is composed of a monograph on a particular topic, the whole collection covers all areas of human knowledge and experience, such as archaeology, art, culture, civilisation, history, music, religion, science, et cetera, with 502 specialists' contributions. Chronological narrative is the principal structure for describing a subject, for example, the 26 title Le ciel, ordre et désordre (UK ed. The Sky: Order and Chaos), which narrated in chronological order to present the varied subjects relating to the sky above and peoples' perception of it, through historical perspective of cultural, social and religious aspects.

The captions for illustrations must be informative, they should not duplicate information in the body text, nor do they interrupt the narrative thread. Researchers and academics must adhere to the constraints of a mainstream collection. Apart from obvious analytical abilities, authors are expected to write quality text and a sensitivity to illustration. A "Découvertes" is not a book of authorship, the author is only one of the many speakers. Bruno Blasselle, director of the Bibliothèque de l'Arsenal, author of two volumes of Histoire du livre ('History of Book', № 321 and № 363), and co-author of the 88 title La Bibliothèque nationale de France : Mémoire de l'avenir, explained his experience of working for the collection: "For an author, to write a Découvertes title is to be trapped, to put oneself in a situation of being obliged to go beyond his/her own formulation."

The cover design is one of the specificities. The old covers are glossy with black background illustrated in colour, the newer covers are matt-laminated rather than glossy, but more colourful, with different colour codes according to the subject matter. It differs from other reference books by its visual: a full-size picture, with its framing and the power of figurative elements, also a picture well-matched to the inside page layout, with a tiny, relevant picture illustrating the spine. The visual identity is strong, one can even easily recognise the collection's international editions. However, there are some exceptions, for instance, the Barcelonese publisher Ediciones B adopted a completely different cover design for their collection Biblioteca de bolsillo CLAVES.

Each title contains 128–224 pages with approximately 120–220 illustrations printed in four, five, six, or seven colours, both matte and glitter, and sometimes even gold, as in the 39 title Richard Wagner : L'opéra de la fin du monde, the metallic gold heightens Carl Otto Czeschka's illustrations from Die Nibelungen. Each book begins with 8–10 full-page illustrations or photographs, prefaced by a pull-quote on the inside front cove, which Thames & Hudson director Jamie Camplin calls it a "cinema-influenced trailer" (designated as pré-générique in French). For the 96 title Champollion : Un scribe pour l'Égypte, this book opens with a succession of reproductions of Champollion's manuscript Grammaire égyptienne; in L'Europe des Celtes (№ 158), the reader is greeted by a series of bronze masks and hoary faces carved in stone; the "trailer" for La Saga de l'espace (№ 3) evokes the tragic launch of the Space Shuttle Challenger in 1986; while that of La Tour de Monsieur Eiffel (№ 62) presents the Eiffel Tower at every stage of its construction.

The novelty lies in the subtle orchestration of the text and the illustration, where successive sequences, inserts and foldouts overlapping in double pages. According to the subject, the body text (designated as corpus in French) is structured into three to eight chapters, consisting of 64 (in the case of the 333 title Enquête sur Sherlock Holmes) to 128 pages (most of the titles). Each chapter is built using journalistic methods, with a lead paragraph and intertitle. The corpus is punctuated by double-page spreads of images, known as inserts, sort of a halt for pictures. For the 124 title La peur du loup ('Fear of Wolves'), two double-page spreads of reproductions of Gustave Doré's engravings to illustrate Little Red Riding Hood. These books benefit a lot from journalistic and cinematographic techniques, some titles include panoramic foldouts, kind of projection on big screen. Two foldouts in the 16 title Pompéi, la cité ensevelie, one showing Léon Jaussely's reconstruction of the forum of Pompeii, the other representing the actual condition of the theatre quarter in 1859 by using Paul-Émile Bonnet's drawings, both in a panoramic view. In the 369 title Le papier : Une aventure au quotidien ('The Paper: A Daily Adventure'), through a partnership with paper companies, there are even three luxurious foldouts that all made on different papers from Arjo Wiggins, presenting one of the 17 century watercolours on the traditional manufacture of Chinese paper; the other of the engravings and drawings by Albrecht Dürer and Leonardo da Vinci; the third depicts today's paper production line with its different machines.

Unlike the corpus in colour, the second part—the "Documents" section (Témoignages et Documents)—is always printed in black and white. It works as an anthology, providing more specialised texts from relevant authors, excerpts, historical records, among others. It contains files made jointly by the author or the publisher, with lead paragraph to link texts and short captions for each file. According to the subject, an annex concludes "Documents" section with a chronology, a filmography, a discography or a bibliography, with a "List of Illustrations" (Table des illustrations) giving full details of the sources of illustrations, an alphabetical index, as well as photo credits, dedicated to those who want to go deeper into the subject.

The collection also stands out for its attention to detail. On the choice of typeface, for example, Trump Mediaeval for body text, ITC Franklin Gothic for titling, Zapf Dingbats for guillemets, italic for captions with an initial and the last line is underlined, et cetera. The French editions are printed by Kapp Lahure Jombart in Évreux, while the Italian printer Gianni Stavro, who has largely contributed to the elaboration of new techniques used in the collection, retains his position as collaborator for international reissues and coeditions. The bindings are solid, sewn and not glued. As Gallimard's promise to their readers, "the most beautiful pocket collection in the world" (« la plus belle collection de poche du monde »).

The collection formerly consisted of eighteen series—Archéologie, Architecture, Art de vivre, Cinéma, Histoire, Histoires naturelles, Invention du monde, Littérature, Mémoire des lieux, Musique et danse, Peinture, Philosophie, Religions, Sciences, Sculpture, Sports et jeux, Techniques and Traditions—which have been abandoned, it is now reorganised around seven major subjects with colour codes: Arts (red), Archéologie (brown), Histoire (blue), Littératures (white), Religions (dark blue), Culture et société (yellow) and Sciences et techniques (green).

History

Découvertes Gallimard was born in Gallimard Jeunesse, based on an idea by Pierre Marchand after the publications of two pocket collections: Découvertes Cadet in 1983 and Découvertes Benjamin in 1984. These three Découvertes collections cater to three levels: grades 4 to 6 (Découvertes Benjamin), grades 7 to 9 (Découvertes Cadet), and grades 10 and up (Découvertes Gallimard). This pocket encyclopaedia initially named Les Chemins de la connaissance ('The Paths of Knowledge'), Pierre Marchand already had the idea when he entered Gallimard in 1972, as he explained: "I have invested fourteen years of my professional life in this collection. Thanks to the success of 'choose your own adventure books' that we were able to embark on this adventure. For the first time, genuine encyclopaedias in pocket format. Our bet is that once you open the book, no matter what subject you read or which page you are on, you can no longer close it." Françoise Balibar, Jean-Pierre Maury, Jean-Pierre Verdet, Marc Meunier-Thouret and some others were the first to experience this pharaonic project that would await the arrival of Élisabeth de Farcy and Paule du Bouchet, in 1981, for truly to take shape. To producing genuine encyclopaedias in pocket format and fully illustrated in colour, in that time, many judged such an editorial project insane. In November 1986, however, the collection was released at Gallimard and directed by Élisabeth de Farcy. She chose authors and organised iconographic campaigns, several editors and iconographers were then gathered, copious "iconographies" (illustrations) were extracted from heritage resources. Élisabeth explained in an interview with La Croix: "The image should occupy a central place, as in a work of art." The authors were sceptical about this project at first, even contemptuous, but they have eventually been fascinated by the collection. Some have even authored several books, such as Françoise Cachin, curator of the Musée d'Orsay, author of three books – Gauguin : « Ce malgré moi de sauvage » (№ 49), Seurat : Le rêve de l'art-science (№ 108), Manet : « J'ai fait ce que j'ai vu » (№ 203); the physicist Jean-Pierre Maury, who wrote four titles – Galilée, le messager des étoiles (№ 10), Comment la terre devint ronde (№ 52), Newton et la mécanique céleste (№ 91) and Le palais de la Découverte (№ 195); or the historian of religion Odon Vallet [fr], who published seven books in the collection.

A preview edition, or "zero edition" (numéro zéro) was sent to 500 booksellers during the summer of 1986. The collection was officially released on 21 November of the same year. The first twelve titles, twenty-five thousand copies of each volume were printed. "We've never seen so many things between the first and last pages of a book" is the slogan proposed by Pascal Manry's advertising agency CLM BBDO for the launch of the collection. Without market research at the start, Pierre Marchand, a self-taught man, explained on the television programme Ça se discute [fr]: "This project was as old as my thirst for knowledge. No doubt it is necessary to be precisely self-taught to sense the importance of an encyclopaedia. We must have been forced to build our own culture, to seek reliable references, to make clear statements. To conceive 'Découvertes', I didn't need market research, surveys or tests. Right from the start, I wanted to give the public the books I needed." Although "Découvertes" was reserved for youth at the beginning, it was eventually launched for the general adult public. The collection then had a rapid-growth, 105 titles appeared in five years. The first international collaboration was started with the Madrid-based Spanish publisher Aguilar [es] in 1989, and 19 countries would finally be associated with the project. In 1992, after 151 titles have been published, Gallimard showed interest in the work on mermaid and Siren (De lokroep van de zeemeermin) by Vic de Donder [nl], a Belgian Dutch-language writer. Nevertheless, the Parisian publishing house hesitated, "interesting subject, but how can you illustrate that?" Then De Donder showed a list of about one thousand images that he gathered over years, Gallimard was convinced and made him the first non-French-language author published in the collection.

In the heyday of "Découvertes" at the turn of the 1990s, authors were mainly recruited from academics and curators. Numerous artist monographs were often published on the occasions of major exhibitions, with a predilection for painters and musicians. Such as the 165 title Matisse : « Une splendeur inouïe » was released for the exhibition "Henri Matisse 1904–1917" at the Centre Georges Pompidou in 1993; and Geneviève Haroche-Bouzinac's Élisabeth Vigée Le Brun (from "Hors série") was on sale at the exhibit of Vigée Le Brun's paintings in New York City at the Metropolitan Museum of Art. Or reactivity in relation to current events, for instance, the 161 title Sang pour sang, le réveil des vampires was published on 5 January 1993 for the release of Francis Coppola's Dracula in France; and La mine dévoreuse d'hommes (№ 184) for the release of the French film Germinal; Un Conservatoire pour les Arts et Métiers (№ 222) for the bicentennial of the CNAM; La Mode : Un demi-siècle conquérant (№ 511) was on sale on the occasion of "Yves Saint Laurent retrospective" at the Petit Palais in 2010. Some works were launched within an extremely limited time frame, such as Mémoires du Louvre (№ 60), for the inauguration of the Louvre Pyramid in 1989; and Les Temples de l'opéra (№ 77) for the Opéra Bastille in 1990, both completed in six to eight weeks instead of the usual two or three months. Alongside many works dictated by current events, there are also a number of "strange curiosities", such as a book devoted to red hair (№ 338 – Roux et rousses : Un éclat très particulier), which is unusual in this type of collection. Some subjects can be more difficult to sell but considered necessary, such as the perspective (№ 138 – La Perspective en jeu : Les dessous de l'image), images of human body (№ 185 – Les images du corps) and mannerism (№ 457 – Le maniérisme : Une avant-garde au XVI siècle). But in recent years, there were more monographs on memoirs of places and large institutions instead of artists, as well as various sociological and religious aspects, for instance, a book on the history of New York City by Jerome Charyn, which is translated and adapted from his English work Metropolis: New York as Myth, Marketplace, and Magical Land (№ 204 – New York : Chronique d'une ville sauvage); titles on agrifood (№ 406 – « Dis-moi ce que tu manges... »), on homosexuality (№ 417 – La longue marche des gays), or on drugs (№ 423 – Les drogues : Une passion maudite); titles about Marian devotions and apparition (№ 401 – La Vierge : Femme au visage divin & № 524 – Le monde de Lourdes), about Christian saints and Sufism (№ 458 – Les Saints : Des êtres de chair et de ciel & № 554 – Le soufisme : Voie mystique de l'islam). And also numerous volumes devoted to writers, for example, the 381 title Proust : La cathédrale du temps.

Difficult subjects were frequently in demand, possibly because there was less competition. Thus a book on the Cistercian monks (№ 95 – Le rêve cistercien) was one of the bestsellers in 1990. While the others like La fièvre de l'or (№ 34, about gold rush) or Sous le pavillon noir : Pirates et flibustiers (№ 45, about pirates) are presumably subjects more common and popular, were relative failures. Generally, the most popular titles are those from Arts and Archéologie series, the 1 title À la recherche de l'Égypte oubliée and the 24 title L'écriture, mémoire des hommes—both in Archéologie series—remain two of the bestsellers. As of 2001, the former would have sold more than five hundred thousand copies worldwide. As for the Sports et jeux series, there are only four most favoured titles: La saga du Tour de France (№ 81), La balle au pied : Histoire du football (№ 83), Jeux Olympiques : La flamme de l'exploit (№ 133) and Voyous et gentlemen : Une histoire du rugby (№ 164). Competition has emerged as early as in the middle of the 1990s, with a gradual decrease in circulation and novelties, but partially offset by the sub-collection entitled Découvertes Gallimard Hors série, which is one of the five spin-offs.

Today, about fifteen old titles are updated every year according to current cultural and scientific research. As general history plays a central role in "Découvertes Gallimard", completed by archaeology, art history and science, richly accompanied by unpublished illustrations, thus it forms a solid editorial base. On 25 March 1994, a celebration was held at the Musée national des Monuments Français, for the publication of the 200 title Voyages en Utopie. The collection experienced two successive redesigns, one in September 1998 (№ 359 – Le Théâtre de Boulevard : « Ciel, mon mari ! ») for exterior model (colour of the back cover, more explicit signage), and the other in March 2000 (№ 390 – L'Esprit des savoirs) for interior page layout. Those reeditions underwent a decrease in page length, due to the reformulation introduced in the "Documents" section. The collection, which was too soon associated with a zapping visual culture, reaffirmed its first purpose: the image does not take precedence over the text, but combined with text to animate and enrich the reading. These books benefit from the latest technologies, with their mockups are all made using desktop publishing now. Since the QuarkXPress software was only released in 1987, the first 30 titles were made in a traditional way, with phototypesetting. The current price of a "Découvertes" book is between 8.40 and 15.90 euros (£7.95 in UK, $12.95–$14.95 in US and $19.95 in Canada) according to its category and number of pages, this is considered an extremely low price for a book of this quality.

The collection, totalling 588 volumes, is never entirely translated into another language, partial translations have been made available in 19 languages (currently more than 20 languages, see "International editions"). "This inexpensive pocket encyclopaedia embodies its humanistic dream: to make the most advanced state of knowledge available to everyone. Diderot and D'Alembert would not have denied it...", commented by Hedwige Pasquet, current directress of Gallimard Jeunesse. According to Livres Hebdo [fr], these "French-style nonfictions" (documentaires « à la française ») have sold over twenty million copies worldwide as of 1999, with recently emerging markets in Asia and Eastern Europe, especially in Russia, about 100 titles have been published within four years. In 2002, during a presentation of "Découvertes Gallimard" in Moscow, the French ambassador to Russia Claude Blanchemaison told a Kommersant correspondent that he just finished reading De Kaboul à Samarcande : Les archéologues en Asie centrale [fr] (№ 411), one of the latest titles from the collection at the time, which he found particularly interesting.

In order to remedy the problems of international proprietaries and reproduction rights of works of art, co-publishers firstly define a number of titles, then they choose according to their own editorial line, and share the high cost of worldwide photographic rights. Therefore, Harry N. Abrams in the United States chose more titles on traditional cultural subjects, such as À la recherche de la Rome antique (№ 56) or La Naissance de la Grèce (№ 86); while in Japan, the publisher Sōgensha [ja] prefers original titles, such as the 57 title Les sorcières, fiancées de Satan ('Witches: Fiancées of Satan'), and the 171 title L'Heure du grand passage : Chronique de la mort ('The Hour of the Great Passage: Chronicle of Death'). The Madrilenian publisher Aguilar was the first one among "Découvertes"' international co-publishers since 1989, the first 12 titles for the Spanish collection Aguilar Universal were released in the same year. In Italy, the publisher Electa/Gallimard produced 128 titles within seven years; in Japan, the 166 title for their series Chi no Saihakken ('Rediscovery of Knowledge') has been published in early 2017. In addition, foreign editions are usually co-printed to amortise fees and support countries with small circulation.

In addition to foreign publishers, Découvertes Gallimard has also been involved in national institutional partnerships for several years, notably the one held since 1989 with the Réunion des Musées Nationaux (RMN): thirty-two titles have been released (as of 2001), plus a title in English dedicated to Jean-Baptiste-Camille Corot (№ 277 – Corot: Extraordinary landscapes), the boxed set Impressionnismes (1994) and four books in the "Hors série". The principle of these co-editions is based on a sharing of costs and revenues, the RMN brings its knowledge of museums and distribution network, while the publisher brings its editorial competence. When a title is linked to an exhibition, it generates a lot of additional sales through the RMN. Other partnerships with public or private companies, such as the French Alternative Energies and Atomic Energy Commission (№ 282 – L'atome, de la recherche à l'industrie : Le Commissariat à l'Énergie Atomique), Crédit Mutuel (№ 379 – L'odyssée de l'euro), L'Oréal (№ 405 – Les vies du cheveu), paper industries (№ 369 – Le papier : Une aventure au quotidien), et cetera. The partner is sometimes explicitly indicated in the "acknowledgments" (№ 379), but it is most often mentioned equivocally (№ 405), even modestly kept in silence (№ 389 – Vive l'eau).

Nonfiction book publishing has been in decline in France for several years, market saturation is one of the causes, competition from other medias is another, especially from the internet. Despite its excellent image to the public, Découvertes Gallimard is also concerned by this disaffection. It remains an indisputable success internationally, but in France, the sales are eroding. The number of new productions decreases and also the prints. On 1 March 1999, the creator of Découvertes, Pierre Marchand, after working for 27 years at Gallimard, left to become a creative director at Hachette. This was no doubt a big loss to the collection, but with more than 10 years of experience and a rich fund created over years, Découvertes finally surpassed the difficulties. The end of 2006 is marked by the celebration of the collection's 20 anniversary and the publication of its 500 title Art brut : L'instinct créateur. A website was specially created on this occasion, which is the current official website http://www.decouvertes-gallimard.fr. On the occasion of Éditions Gallimard's centenary in 2011, the 569 title Gallimard : Un éditeur à l'œuvre ('Gallimard: A Publisher at Work') was launched as the first e-book for iPad of "Découvertes". This was followed by an e-book collection consisting of À la recherche de l'Égypte oubliée, Dalí : Le Grand Paranoïaque, Hopper : Ombre et lumière du mythe américain, Léonard de Vinci : Art et science de l'univers, Manet : « J'ai fait ce que j'ai vu » and Mozart : Aimé des dieux in the next year.

Image

Image (illustration, designated as iconographie in French) is the essential part to Découvertes Gallimard, the collection draws much inspiration from magazine layout designs. Full colour pictures, documentary illustrations, archival photographs, historical maps occupy a central place in this work, as said Pierre Marchand himself: "the language of images is a universal language". But in the 1980s, desktop publishing and photo digitisation did not exist, the sophisticated mockups were entirely handmade and the iconographers ran around museums, libraries, painting galleries and other agencies to look for documents. Today, the technology has simplified all these procedures but the difficulty lies elsewhere, the status of the image is increasingly complex.

Contemporary subjects often generate much higher costs since the publisher is obliged to work with photographic agencies. In the choice of documents, priority is given to those original, unpublished images. Besides, the iconographers of Découvertes have some exceptional documents, such as English explorer Frederick Catherwood's original drawings of Maya ruins decorate the 20 title Les cités perdues des Mayas.

It's not difficult to illustrate subjects like arts, civilisations, archaeology... But when it comes to a topic like "pain" (№ 370 – La douleur : Un mal à combattre) or "sustainable development" (№ 495 – Le développement durable : Maintenant ou jamais), it becomes more delicate. The question is how to avoid repetitiveness or the flatly illustrative image, the solution lies in a broadening field, through the use of historical documents, works of art and film stills.

Case study of aestheticisation movement

The aestheticisation of postmodern everyday life, according to sociologists Michel Maffesoli and Mike Featherstone, it seems to spring from two parallel movements rooted in modernity, the so-called "dual postmodern aestheticisation movement": first an aesthetic hedonism (Maffesoli) and second the trivialisation of art (Featherstone). The second movement is the result of the de-academisation and de-institutionalisation of art, thus "art is part of everyday life". Découvertes Gallimard is considered an example of 'art as part of everyday life' within this study.

Pierre Marchand, Head of Gallimard Jeunesse who created the new kind of artistic encyclopaedia with a dynamic layout, that would be as much a magazine as an encyclopaedia. It has been commented by a Gallimard employee that Découvertes "seduces like a magazine but has the length of a book", kind of an objectified and specialised luxury magazine. A lot of work and research have been done on the reproduction of images and the choice of illustrations, often unpublished documents like antique engravings, old photos, on all types of themes. In this collection, all books share the same concept as to layout and looks, each book itself could become a work of art rather than only its substitute. It is coupled with up-to-date editing equipment, organisational innovations and a constant pursuit of higher printing quality at lower cost. A more friendship than business relationship between Marchand and the Italian printer Gianni Stavro has advanced the state of the art in printing. The suppliers of "Découvertes" are supposed to cooperate between themselves, "for instance, the French printer had a problem concerning the pigments, so the Italian printer invited him over to explain how he could solve the problem", explained by a Gallimard employee.

Pierre Marchand might not be an "Artistic Master", but he is almost considered as such by his employees. "Découvertes"' staff work like a team, where everybody is concerned with everything at the same time. They share the same culture and values, their office is intentionally built like a vessel, with Marchand as captain on the bridge, and anyone, at any time, is free to contribute with his/her own ideas about authors, pictures, front covers..., and becomes leader of a project.

Spin-offs

• Une autre histoire du XX siècle: Literally 'Another History of the 20 Century'. A closed series within Découvertes Gallimard collection released in 1999, consisting of ten volumes for ten decades, authored by French historian Michel Pierre [fr] and based on the Gaumont cinematographic archives.
• Découvertes Gallimard Hors série: A sub-collection published since 1994, the title roughly translates as 'off-series' or 'off-collection'. "Hors série" books are even smaller (120 × 170 mm, generally, but not always), each one consists of 48 pages with full colour illustrations. These books are designed like museum guide booklets, according to Gallimard, "des livres à visiter comme une exposition" ('books to visit like an exhibition'). Most of them are dedicated to artists like Botticelli, Arcimboldo, Fragonard, Soutine, Le Gray, et cetera, during major exhibitions devoted to them.
• Découvertes Gallimard Albums: A sub-collection consists of 13 volumes, 12 volumes released in 1992 and one in 1994, a larger format (210 × 270 mm) is used for them.
• Découvertes Gallimard Texto: A 6-volume sub-collection released in 1998 (124 × 178 mm), inspired by the "Documents" section at the back of every Découvertes book.
• Découvertes Gallimard Carnet d'expo: A sub-collection of exhibition booklets created in 2018, with the smaller format (120 × 170 mm).

The "Hors série" books are often coupled with art exhibitions and it works well. While the other attempts to diversify the collection have often resulted in resounding commercial failures, such as the "Albums" and "Texto". Despite an interesting concept: the use of still images from Gaumont archives for "Une autre histoire du XX siècle", this series has had mixed success.

English edition

A small portion of the collection has been translated into English, published by Thames & Hudson in United Kingdom under the title New Horizons series, which launched its first titles in 1992 with the slogan, "the expanding universe between two covers". According to Thames & Hudson director Jamie Camplin, the remit is to "educate in an entertaining way".

Paul Gottlieb, former director and editor in chief of the New York-based publisher Abrams Books (then called Harry N. Abrams), discovered Pierre Marchand's "Découvertes" at the Gallimard stand during the Bologna Book Fair in 1991, which he called "a dazzling array of books" and an "imaginative combination of text and pictures in a magnificently produced series of paperback books". He began to negotiate for English language translation. The collection was eventually titled Abrams Discoveries series by the U.S. publisher. They began to publish in the spring of 1992, and more than 100 titles were produced by 2008.

The two publishers shared the translation costs, the American edition was then re-edited to take into account English spelling, or vice versa. Unlike the numbered French edition, American and British editions are not put into numerical order. UK edition's book spines have titles in white with black background, while the more Gallimard-style US edition has titles in colour and sometimes with decorative features, such as an ☥ for Cleopatra: The Life and Death of a Pharaoh and a ⚜ for Heraldry: An Introduction to a Noble Tradition.

Apart from spelling and punctuation differences, certain titles of American edition have additional explanation placed in parentheses within the body text. For instance, in The Celts: Conquerors of Ancient Europe: "Bohemia (now part of the Czech Republic)" (p. 14), "Gaelic (meaning an Irish or Scottish Celt)" (p. 14), or "Iberian Peninsula (Spain and Portugal)" (p. 76); whereas in the British version The Celts: First Masters of Europe, has no such additional information. Besides, the texts are not entirely identical. As for the "Documents" section, though some co-publishers print the entire French version, Thames & Hudson reformulates this part, tailoring the material to suit the nuances of the UK market.

Reception

French weekly magazine Télérama praised "Découvertes Gallimard", described the work as: "they borrow suspense from the cinema, have efficiency of the journalism, literary temperament is their charm, and art is their beauty". New York magazine remarked the collection "a lively interweaving of simple text and clever pictures". In his review for Die Zeit, the German literary scholar and historian Gerhard Prause [de] wrote that the collection is an "adventure stands for surprise, excitement and amusement. Boredom is already prevented by the curiosity of vivid illustrations which are accompanied by detailed explanations". Rick Poynor wrote in Eye magazine that the collection "is one of the great projects of contemporary popular publishing". Raleigh Trevelyan's article in The New York Times mentioned D-Day and the Invasion of Normandy from "Abrams Discoveries" series, said "all volumes in the 'Discoveries' series are ingeniously designed". Art critic John Russell considered these books contain unique information, such as Aelian's authority on the musicality of the elephant or the precise look of Halley's Comet as it was depicted in 1835. Eduardo Gudiño Kieffer of La Nación also gave the collection a positive review, writing, "The books are excellent assistants for intellectuals, writers, journalists and students of different aspects of the culture, they contain accurate and pithy information. They obtain a cognitive 'duration' difficult to achieve in the mediatic fugacity." The Spanish newspaper El País: "Those books combine an important 'Documents' section with an original thematic concept. It's obviously a work of education and popularisation, but popularisation of very good level." The Brazilian newspapers – Folha de S.Paulo: "What is most striking in the collection, however, is not the eclecticism or the unusual themes—usually developed by French experts—but the format and the iconographic content thereof."; Diário do Grande ABC [pt]: "almost like a luxury comic magazine and of exquisite taste".

According to the French magazine L'Expansion, some other positive reviews including The Times: "A brand-new and daring collection"; Die Zeit: "As soon as you open these handy books, you can not get away from them anymore"; The New York Times Book Review: "A collection that recalls nineteenth-century encyclopaedias, where intelligence went hand in hand with curiosity". The French news magazine L'Express: "Genuine monographs, published like art books, offered in pocket format and sold at an affordable price. 'Découvertes' changed the face of encyclopaedism and art book, adapting the book to the era of 'zapping'." Le Journal des Arts [fr]—a French bimonthly journal—referred to the collection as a "classic". It is also included by Livres Hebdo [fr], a French weekly magazine, as one of six collections that marked the history of French publishing.

Despite all the favours to its quality and attractive visual design, the collection suffers from a problem of identity in bookshops: where to put these books? With books for youth or books for adults? As pocket books or human science reference books? And opt for a thematic scattering on the shelves. Many booksellers renounce the displays that were exclusively reserved for "Découvertes" due to high competition. All the more so because a rather tight inventory management at Gallimard, the complete titles are never available at the same time, which is not appreciated by the customers. The problem of identification is also latent in print media, the journalists, even if they are personally delighted to receive the new titles from a press agent, would not be too enthusiastic about presenting a simple pocket book in their articles, even if it's a brand new title and not a reprint.

List of English-translated volumes

Documentary adaptation

Documentary adaptations of "Découvertes Gallimard" started in 1997, the project is a co-production of Arte France and Trans Europe Film, and in collaboration with Éditions Gallimard. These 52-minute films are produced as part of The Human Adventure, a documentary television programme of Arte. Nine of them were directed by Jean-Claude Lubtchansky.

List of documentary films:

International editions

See also

• For Dummies, a similar American series of introductory books.
• Que sais-je?, a similar series of introductory books published by the Presses Universitaires de France.
• Rough Guides, a similar British series of introductory books.
• Very Short Introductions, a similar series of introductory books published by the Oxford University Press.
• World of Art, an illustrated art encyclopaedia series published by Thames & Hudson.

Notes

1. English edition title (both American and British) – Pompeii: The Day a City Died.
2. English edition title (both American and British) – Gauguin: The Quest for Paradise.
3. American edition – Manet: The Influence of the Modern; British edition – Manet: Painter of Modern Life.
4. American edition – Newton: The Father of Modern Astronomy; British edition – Newton: Understanding the Cosmos.
5. British edition title – Matisse: The Sensuality of Colour; American edition title – Matisse: The Wonder of Color.
6. British version title – The Human Body: Image and Emotion; American version title – Images of the Body.
7. English edition – Hair: The Long and the Short of It.

References

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5. ^ Garcia, Daniel (1 November 2005). "L'invention des Découvertes". lexpress.fr (in French). Retrieved 31 August 2018. De véritables monographies, éditées comme des livres d'art, proposées en format poche et vendues à un prix poche « Découvertes » a changé la face de l'encyclopédisme et du livre d'art, adaptant le livre à l'ère du « zapping ».
6. Li, Fuhe, ed. (8 February 2007). "【法國】伽利瑪的「發現」之旅" [France: The Découvertes of Gallimard]. China Book Business Report (in Chinese). Translated by Li, Fuhe. Beijing. Retrieved 1 December 2021.
7. ^ Combet, Claude. "Marchand Pierre (1939–2002)". Encyclopædia Universalis (in French). Chicago: Encyclopædia Britannica, Inc. Retrieved 1 December 2021. Mais c'est en 1986, avec Découvertes Gallimard, que s'exprime toute l'inventivité de Pierre Marchand. Cet autodidacte a conçu une véritable encyclopédie de poche destinée aux adultes, riche de dix-huit séries thématiques, à l'iconographie époustouflante, mêlant textes et images, impressions sur fond noir, doré ou argenté, et dépliants panoramiques. Le succès en France (12,5 millions de volumes vendus) et à l'étranger (19 pays en achètent les droits) est immédiat.
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15. ^ Poynor, Rick (24 September 2008). "Revelations in style". Eye. Vol. 18, no. 69. London: Eye Magazine Ltd. ISSN 0960-779X. Retrieved 20 April 2017.
16. ^ Découvertes Gallimard fête son nº 200 (1994) (in French). 1994. Archived from the original on 2021-12-21. Retrieved 13 April 2017.
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18. "Comme un film documentaire". Livres Hebdo, n° 47 (in French). Paris: Electre S.A. 17 November 1986.
19. Lallouet, Marie (2 July 2011). "Une vieille histoire". crilj.org (in French). Retrieved 25 January 2018.
20. ^ Giuliani, Emmanuelle (13 November 2006). "Élisabeth de Farcy, directrice de la collection " Découvertes Gallimard " : " Une collection de poche à l'ambition encyclopédique "". La Croix (in French). Archived from the original on 4 January 2018. Retrieved 19 April 2017.
21. "Spécial Gallimard jeunesse". Livres Hebdo, supplément au n° 50 (in French). Paris: Electre S.A. 8 December 1986.
22. "Mon tout, c'est Découvertes Gallimard". Lire (in French). Paris. December 1990.
23. ^ Cova, Bernard; Svanfeldt, Christian (1993). "Societal Innovations and the Postmodern Aestheticization of Everyday Life". International Journal of Research in Marketing. 10 (3). Amsterdam: Elsevier: 297–310. doi:10.1016/0167-8116(93)90012-N. Retrieved 27 April 2018.
24. De Donder, Vic (1992). De lokroep van de zeemeermin. Standaard Ontdekkingen (in Dutch). Antwerp: Standaard Uitgeverij. ISBN 90-269-6350-5. OCLC 906635282.
25. "Bibliographie des oeuvres en langue néerlandaise parues en traduction française signalées en 1993". dbnl.org (in Dutch and French). 1994. Retrieved 20 September 2017.
26. Vlaminck, M. (24 October 1992). "Gallimard haalt De Donder binnen". Het Nieuwsblad (in Dutch). Groot-Bijgaarden. p. 15.
27. Charney, Diane Joy. "Elisabeth Louise Vigée-Le Brun and the Art of Seduction". Versopolis. Archived from the original on 30 August 2017. Retrieved 3 May 2017.
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32. Novikova, Lisa (8 June 2002). "Французские энциклопедисты опять просвещают Россию" [French Encyclopaedists Enlighten Russia Again]. kommersant.ru (in Russian). Retrieved 2 December 2021.
33. "AGUILAR UNIVERSAL – La primera enciclopedia ilustrada a todo color en formato de bolsillo". Blanco y Negro (in Spanish). Madrid: Prensa Española [es]. 12 November 1989. Retrieved 26 September 2017.
34. 「知の再発見」双書166『ヴュイヤール──ゆらめく装飾画』. sogensha.co.jp (in Japanese). Retrieved 26 September 2017.
35. Taillandier, Florent (15 October 2012). "Gallimard lance une collection d'ebooks pour iPad et Kobo Arc". cnetfrance.fr (in French). Retrieved 17 September 2020.
36. "Un entretien avec Pierre Marchand – Fondateur du département Jeunesse des éditions Gallimard". parutions.com (in French). 12 October 1999. Retrieved 25 January 2018.
37. "Livre — New York : Chronique d'une ville sauvage". newyorkmania.fr (in French). 4 August 2010. Archived from the original on 3 July 2017. Retrieved 29 December 2017.
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40. "New Horizons (Thames and Hudson) - Book Series List". publishinghistory.com. Retrieved 19 June 2017.
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53. Marcos Coelho, João (1 June 2002). "Editoras brasileiras estão otimistas com estilo Gallimard". dgabc.com.br (in Portuguese). Retrieved 29 October 2018. Quase como um gibi luxuoso e de extremo bom gosto.
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63. "In Search of the Nile". distribution.arte.tv (in French and English). Retrieved 3 December 2020.

Sources

• In the beginning was the picture: NEW HORIZONS by Jim Davies at Eye
• Revelations in style: Gallimard's Découvertes series secures readers' loyalty by showing respect for their curiosity and intelligence by Rick Poynor at Eye
• (in French) Découvertes Gallimard ou la culture encyclopédique à la française by Françoise Hache-Bissette, senior lecturer at the Paris Descartes University. This article is published in the conference proceedings at Sorbonne in December 2001 (pp. 111–124 of Histoire des industries culturelles en France, XIX–XX siècles : Actes du colloque en Sorbonne, décembre 2001).

External links

• Official website (in French)
• Découvertes Gallimard Arts series at Éditions Gallimard (in French)
• Découvertes Gallimard Archéologie series at Éditions Gallimard (in French)
• Découvertes Gallimard Histoire series at Éditions Gallimard (in French)
• Découvertes Gallimard Littératures series at Éditions Gallimard (in French)
• Découvertes Gallimard Religions series at Éditions Gallimard (in French)
• Découvertes Gallimard Culture et société series at Éditions Gallimard (in French)
• Découvertes Gallimard Sciences et techniques series at Éditions Gallimard (in French)
• Découvertes Gallimard Texto at Éditions Gallimard (in French)
• Découvertes Gallimard Albums at Éditions Gallimard (in French)
• Une autre histoire du XX siècle at Éditions Gallimard (in French)
• Découvertes Gallimard Hors série at Éditions Gallimard (in French)
• Découvertes Gallimard Carnet d'expo at Éditions Gallimard (in French)
• List of books in "Abrams Discoveries" series at Goodreads
• List of books in 'New Horizons' series at Publishing History

• Literature
• France

• Découvertes Gallimard
• French documentary films