Bertie Beaver is the forest fire prevention character symbol of the Alberta Forest Service, similar in purpose to Smokey Bear.
"By the mid-1950s, Eric S. Huestis, Alberta's Forestry Director and Game Commissioner, strongly felt that Alberta should have its own distinct image to deliver fire prevention messages to the public. Walt Disney agreed, and set his staff to work preparing sample images for fire poster designs". He was created by Walt Disney Studios in 1958.
References
- Mayer, Bruce (2014). "Alberta's Wildfire and Forest Management Mascot – Bertie Beaver". The Forestry Chronicle. 90 (2): 137–139. doi:10.5558/tfc2014-028.
- Hawthorn, Tom (2001-11-28). "Salesman became Smokey the Bear of the Prairies". The Globe and Mail. Archived from the original on 2008-09-20.
The Bertie Beaver character was originally drawn by Walt Disney Studios. After Disney made a movie in Alberta in the 1950s, Mr. Disney permitted the forest service to use the character.
External links
- Bertie Beaver Activity Book
- Bertie Activity book: https://open.alberta.ca/publications/0778540561
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