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The Buckwheat Boyz were an American novelty bass music group that were signed to Koch Records, and released one single, "Peanut Butter & Jelly", in 2002.

"Peanut Butter & Jelly", produced by Chip-Man & Raylo, became a popular internet meme after an animated music video featuring a dancing banana garnered attention online. The popularity of the meme gained such traction that it was referenced in Family Guy and the song itself featured in an episode of The Proud Family.

Legacy

Their song "Ice Cream and Cake" quickly rose in popularity after being featured in a 2009 Baskin-Robbins marketing campaign, which included a television commercial and an Ice Cream and Cake Dance Video Contest. In August 2009, Baskin-Robbins kicked off the contest by hosting the Guinness World Records Largest Cheerleading Dance event with Mario Lopez of Extra TV and 225 members of the Universal Cheerleaders Association (UCA), at the University of California Los Angeles. However, as of August 2011, the Guinness World Records archive states that the record for largest cheerleading dance was set in November 2009 by 297 participants at the University of Memphis in Memphis, Tennessee. It is not known whether this event was related to the Baskin-Robbins contest.

Old Dominion University plays "Ice Cream and Cake" at home basketball games at the Ted Constant Convocation Center, and enjoys active crowd dance participation.

A parody of "Peanut Butter & Jelly" was featured in a 2024 Sonic Drive-In commercial promoting a limited-time peanut butter and bacon double cheeseburger and a peanut butter bacon shake.

References

1. Peanut Butter & Jelly - The Buckwheat Boyz, Chip-Man | Songs, Reviews, Credits | AllMusic, retrieved 2021-09-30
2. "Peanut Butter Jelly Time". Know Your Meme. 28 April 2009. Retrieved 12 June 2020. Peanut Butter Jelly Time (PBJT) is a flash animation that consists of an animated Dancing Banana character and the song "Peanut Butter Jelly Time" by The Buckwheat Boyz.
3. Sellers-Young, Barbara; McCutcheon, Jade Rosina (2018-11-15). Narrative in Performance. Bloomsbury Publishing. p. 156. ISBN 978-1-352-00417-5.
4. Brown, Damon; Ph.D, John Gunders (2010-10-05). The Complete Idiot's Guide to Memes: Find Out What Makes an Idea Catch On. Penguin. p. 345. ISBN 978-1-101-44404-7.
5. "Peanut Butter Jelly Time". Disney Channel. 22 October 2015. Archived from the original on 2021-12-21.
6. Family Guy Peanut Butter Jelly Time, 27 March 2014, archived from the original on 2021-12-21
7. "Baskin-Robbins - The Latest Scoop". Baskin-Robbins. Retrieved 5 August 2011.
8. "Baskin-Robbins "Ice Cream and Cake" Dances Its Way to World Record". Baskin-Robbins. Archived from the original (PDF) on 2 May 2012. Retrieved 6 August 2011.
9. "Guinness World Records - Largest cheerleading dance". 7 November 2009. Archived from the original on 24 September 2015. Retrieved 5 August 2011.
10. "ODU Students Rev up Excitement for Big Basketball Weekend, February 13, 2009". Archived from the original on March 7, 2012. Retrieved September 1, 2010.
11. "Sonic Drive-In Commercial | Sonic Peanut Butter Bacon Cheeseburger | Sonic Peanut Butter Bacon Shake". YouTube. Comment On Commercials. 13 January 2024. Archived from the original on 17 January 2024.

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