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Daniel Grieder

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Swiss Entrepreneur and CEO of Hugo Boss
Daniel Grieder
Born6 November 1961
Washington, D.C., United States
NationalitySwiss
OccupationCEO
EmployerHugo Boss
SpouseLouise Camuto

Daniel Grieder (born 6 November 1961) is a Swiss entrepreneur and business executive. Between 2014 and 2020, he was CEO of Tommy Hilfiger Global, as well as CEO of PVH (Phillips Van Heusen Group) Europe and Calvin Klein Europe. Since 2021, he has been CEO of Hugo Boss.

Personal life

Grieder grew up in Schaffhausen, Switzerland. He completed his vocational education at Globus, and later attended the business school HWV Zurich (Zurich University of Applied Sciences in Business Administration). During this time Grieder founded the trading company Max Trade, which produced, imported and sold leather garments in Switzerland.

Grieder is married to Louise Camuto, and has two sons from his former marriage. He lives in Brissago, Metzingen and New York City.

Professional career

From 1994, under the company name Madison Clothing, he took over the distribution of international brands, such as Pepe Jeans, Stone Island and C.P. Company. In 1997, the company got the tender to become the sales agency for Tommy Hilfiger in Grieder's native Switzerland, Austria and Eastern Europe, responsible to establish the brand there. Later in 2004, he joined Tommy Hilfiger as Vice President of Commercial Operations on the Board of Tommy Hilfiger Europe. In 2005, Grieder was involved in Hilfiger's change of ownership. As a result, the company moved its headquarters from New York to Amsterdam. In 2008, Grieder became CEO of Tommy Hilfiger Europe. Later in 2014, he was appointed as CEO of Tommy Hilfiger Global and at the same time CEO for Calvin Klein Europe and PVH Europe. Grieder stepped down of those positions in June 2020. During his tenure the company digitised its offers and on his initiative was one of the first to introduce "see now, buy now" at fashion shows, where both retailers and customers who followed the catwalk could order clothes while the show was still on.

In mid-June 2020, the German fashion company Hugo Boss announced that Grieder would become their CEO. Grieder took up his new position in June 2021, after serving a post-contractual competition prohibition. Since then, the company achieved an operating profit in 2022 that was higher than expected by forecasts and also represented the company's highest result to date. As a result, Grieder increased the sales target for 2025. In 2023, Hugo Boss generated a revenue of €4.20 billion. In March 2024, the company announced its intention to extend Grieder's contract until December 2028. As Stephan Knieps wrote in his Wirtschaftswoche commentary, the contract extension is attributed, among other factors, to the results of the new marketing strategy. In addition, Grieder's business strategy also included the introduction of brands for a broader and younger audience.

Since April 2022 Grieder has been a member of the board of directors at Rieter.

Publications

  • Gen Z für Entscheider:innen, co-authored. Yael Meier et al. (ed.), Frankfurt am Main: Campus Verlag. 2022. ISBN 978-3593452418.

References

  1. ^ "Er arbeitete 20 Jahre für die Konkurrenz Tommy Hilfiger" [He worked for 20 years for the competition Tommy Hilfiger]. Der Bund (in German). 2022-02-14. p. 10.
  2. ^ Dunzendorfer, Martin (2013-11-15). "Dieser Schweizer ist jetzt Herr über Hilfiger und Calvin Klein" [This Swiss is now master of Hilfiger and Calvin Klein]. Blick (in German). Retrieved 2022-08-08.
  3. ^ Speiser, Marcel; Torcasso, David (2020-06-02). "Daniel Grieder ist nicht mehr Chef von Tommy Hilfiger" [Daniel Grieder is no longer in charge of Tommy Hilfiger]. Handelszeitung (in Swiss High German). Retrieved 2022-08-08.
  4. ^ Boldt, Klaus (2021-06-28). "Mode-Branche: Ein Starmanager will Hugo Boss wieder flottmachen" [Fashion industry: A star manager wants to get Hugo Boss back on track]. Die Welt (in German). Retrieved 2022-08-08.
  5. ^ "Daniel Grieder 60". Börsen-Zeitung (in German). Retrieved 2022-08-25.
  6. "Hugo-Boss-Chef wird Ex-"Miss Schweden" heiraten" [Hugo Boss CEO to marry ex-"Miss Sweden"]. T-Online (in German). 2021-11-08. Retrieved 2022-08-29.
  7. Nowicki, Jörg (2022-08-29). "Last, but not least: Hugo Boss-CEO Daniel Grieder hat geheiratet" [And last but not least: Hugo Boss CEO Daniel Grieder got married]. Textilwirtschaft (in German). Retrieved 2022-09-06.
  8. Freytag, Bernd (2020-06-18). "Ein Modeprinz für Metzingen" [A fashion prince for Metzingen]. Frankfurter Allgemeine Zeitung (in German). Retrieved 2022-08-08.
  9. Marco Morosoli (2023-08-09). "Hugo Boss liquidiert Firma in Zug" In: Luzerner Zeitung, p. 19.
  10. Bayer, Tobias; Werner, Michael (2021-06-01). "Daniel Grieder tritt als CEO bei Hugo Boss an: Der Boss ist da. Kommt jetzt Boss?" [Daniel Grieder joins Hugo Boss as CEO: Boss is here. Is Boss coming now?]. Textilwirtschaft (in German). Retrieved 2022-09-06.
  11. "SHAB-Publikationen & HR-Meldungen: Madison Clothing Ltd. |" [SHAB publications & HR notifications: Madison Clothing Ltd.]. Schweizerischen Handelsamtsblatt (SHAB) (in German). Retrieved 2022-08-25.
  12. ^ Martel, Andrea (2016-08-15). ""Die Europäisierung hat Tommy Hilfiger gerettet"" ["Europeanisation saved Tommy Hilfiger".]. Neue Zürcher Zeitung (in German). Retrieved 2022-08-25.
  13. ^ Köchli, Markus (2008-11-12). "Daniel Grieder". Handelszeitung (in Swiss High German). Retrieved 2022-08-08.
  14. "Apax Partners Private Equity Investment Group Fund Management Buyout". APAX. 2010-02-25. Archived from the original on 2010-02-25. Retrieved 2022-08-08.
  15. topeditor (2007-02-02). "For U.S. Fashion Firms, a Global Makeover". Wall Street Journal. ISSN 0099-9660. Retrieved 2022-08-08.
  16. Ott, Martin (2008-11-06). "Tommy, Bambi und der fliegende Holländer" [Tommy, Bambi and the Flying Dutchman]. Textilwirtschaft (in German). p. 24.
  17. Clark, Evan (2013-10-29). "Tommy Hilfiger CEO Switch: Gehring Makes Way for Grieder". WWD. Retrieved 2022-08-08.
  18. Kort, Katharina (2020-06-16). "Modekonzern: Chefwechsel bei Hugo Boss: Daniel Grieder ersetzt Mark Langer" [Fashion group: Change of boss at Hugo Boss: Daniel Grieder replaces Mark Langer]. Handelsblatt (in German). Retrieved 2022-08-08.
  19. ^ "Daniel Grieder wird Chef von Hugo Boss" [Daniel Grieder becomes head of Hugo Boss]. Manager Magazin (in German). 2020-06-16. Retrieved 2022-08-08.
  20. Gräfe, Daniel (2021-08-04). "Modekonzern Hugo Boss: Neuer Chef krempelt Hugo Boss um" [Fashion group Hugo Boss: New boss turns Hugo Boss upside down]. Stuttgarter Nachrichten (in German). Retrieved 2022-08-08.
  21. Martin Buchenau (2023-03-29). "Neue Positionierung bringt Hugo Boss auf Wachstumskurs" In: Handelsblatt, Ed. 50/2023, p. 29.
  22. "Hugo Boss profitiert von neuem Glanz: Ergebnis verdoppelt" In: Die Welt. 2022-08-04.
  23. Anja Müller (2023-06-16). "Comeback für Hugo Boss: Modehersteller hebt Umsatzziel um eine Milliarde Euro an" In: Handelsblatt.
  24. "Hugo Boss AG, Metzingen, Germany". www.northdata.com. Retrieved 2024-04-10.
  25. "Vertrag von Boss-Chef Daniel Grieder wird bis 2028 verlängert". Handelsblatt (in German). 2024-03-06. Retrieved 2024-04-10.
  26. Knieps, Stephan (2024-03-07). "Daniel Grieder bei Hugo Boss: In guten wie in schlechten Zeiten". Wirtschaftswoche (in German). Retrieved 2024-04-24.
  27. Gräfe, Daniel (2023-10-25). "Kreativchef Marco Falcioni: Der Mann, der Hugo Boss wieder hip machte". Stuttgarter Nachrichten (in German). Retrieved 2024-04-24.
  28. Schmitt, Jan-Lukas (2023-12-03). "Leben mit Aktien : Lohnt sich die Hugo-Boss-Aktie?". Wirtschaftswoche (in German). Retrieved 2024-04-24.
  29. "Rieter-Generalversammlung 2022: Alle Anträge genehmigt" (PDF). Rieter Press release. 2022-04-07.
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