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The Family Friendly Programming Forum is a coalition of over 40 advertisers, all of whom belong to the Association of National Advertisers. They seek to increase the amount of "family-friendly" programming on U.S. television.
They define family-friendly programming as:
It is relevant to today's TV viewer, has generational appeal, depicts real life and is appropriate in theme, content and language for a broad family audience. Family friendly programs also embody a responsible resolution. Family friendly programs may include movies, dramas, situation comedies and informational programs.
The FFPF supports various programs and initiatives:
- Script Development Fund
- Student Scholarship Program
- Annual Symposium
- Family Television Awards
Projects that the script-development fund has helped reach the pilot stage include:
- Gilmore Girls
- Life Is Wild
- The 2007 reboot of Bionic Woman
- Chuck
- Ugly Betty
- Friday Night Lights
- Brothers & Sisters
- Everybody Hates Chris
- Notes from the Underbelly
- Runaway
- Commander in Chief
- The New Adventures of Old Christine
- Related
- Complete Savages
- Clubhouse
- 8 Simple Rules for Dating My Teenage Daughter
- American Dreams
- Big Time
The fund has no influence on the direction of the show further than the pilot.