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Hi-Tops Video

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Hi-Tops Video
IndustryHome video
Founded1986; 38 years ago (1986)
Defunct1991; 33 years ago (1991)
FateLabel and its upcoming titles absorbed into Golden Book Video
ParentMedia Home Entertainment (Heron Communications)

Hi-Tops Video was a children's home video sublabel of Media Home Entertainment (a division of Heron Communications), active from 1986 until 1991. Some of its releases include some Charlie Brown specials, Madeline and primarily some of the original Baby Songs video releases beginning in 1987.

History

The company was initially run by Heron president Stephen Diener, with many of the other executive positions filled by people who had previously worked for rival Family Home Entertainment.

Deals made by Hi-Tops included a partnership with Worlds of Wonder to distribute Teddy Ruxpin tapes, and a deal with MTS Entertainment (the newly-formed television syndication arm of Mattel) for videos featuring Captain Power and the Soldiers of the Future, as well as the two Barbie specials produced by DIC Entertainment during this period (Barbie and the Rockers and Barbie and the Sensations).

Outside of the United States and Canada, Hi-Tops Video releases were distributed by other companies, examples being Video Program Distributors in the United Kingdom (rights to Hi-Tops content in the UK were later assumed by Channel 5 Video, a joint-venture of Heron and PolyGram Video) and Family Home Entertainment in Australia (not related to the Lionsgate-owned company of the same name). (However, in Canada, some Hi-Tops Video releases were distributed by Astral Video, a now-defunct subsidiary of the present-day Astral Media.)

In 1990, Video Treasures assumed distribution of Hi-Tops Video titles. Shortly afterwards, Media/Heron began seeking a buyer for the assets of Hi-Tops. In July 1991, Western Publishing acquired Hi-Tops Video from Heron Communications. Golden Book Video obtained rights to 60 yet to be released Hi-Tops Video titles, while previous titles would continue to be distributed by Video Treasures. Lightyear Entertainment moved its Stories to Remember series to BMG Video as a result of the sale.

Products

Snoopy's Home Video Library

Hi-Tops Video was the original distributor of the first VHS releases of the majority of the Peanuts television specials. These specials were distributed as part of a series, Snoopy's Home Video Library.

Some other Peanuts specials, such as A Charlie Brown Thanksgiving (1973), were not distributed by Hi-Tops Video, instead being distributed by Kartes Video Communications (a division of the E. W. Scripps Company), as well as some early VHS releases of The Charlie Brown and Snoopy Show. Some of the specials released in the Snoopy's Home Video Library series were earlier released by Media Home Entertainment on tapes with two or three specials appearing. The video (and DVD) distribution rights of all the Peanuts specials were later given to Paramount Home Entertainment from 1994 to 2007, then Warner Home Video from 2008 onwards.

Other shows and products

Some other original video series, such as Little Schoolhouse, were produced for Hi-Tops Video. The Hi-Tops Video releases of The Adventures of Teddy Ruxpin were designed to be compatible with the Teddy Ruxpin doll.

References

  1. "Billboard". 30 August 1986.
  2. "Heron Establishes Kidvid Label; Moss, Steingard Aboard". Variety. 1986-07-09. p. 31.
  3. "Heron Adds Execs; All Join from IVE". Variety. 1986-07-30. p. 66.
  4. "Talking Teddy Bear Ties Deal Between Hi-Tops, Toymaker". Variety. 1986-08-27. p. 31.
  5. Melanson, James (1987-05-13). "Hi-Tops Woos Barbie To Homevid; Lands Rights To 'Power' TV Skein". Variety. p. 85.
  6. "Channel Five Moves Into Music & Kid Vid" (PDF). World Radio History. 11 July 1987. Retrieved 4 May 2024.
  7. Lichtman, Irv (20 July 1991). "Inside Track" (PDF). Retrieved 26 July 2023.
  8. McCullaugh, Jim (8 August 1991). "Western Publishing On The Fast Track With Hi-Tops Slate" (PDF). World Radio History. Retrieved 26 July 2023.
  9. https://worldradiohistory.com/Archive-All-Music/Billboard/90s/1992/Billboard-1992-02-22.pdf (page CAV-14)
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