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Hula-hoop (song)

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2022 single by Noemi and Carl Brave
"Hula-hoop"
Single by Noemi and Carl Brave
Released24 June 2022 (2022-06-24)
GenreIndie pop
Length3:34
LabelSony Music
Songwriter(s)
Producer(s)Carl Brave
Noemi singles chronology
"Ti amo non lo so dire"
(2022)
"Hula-hoop"
(2022)
"Fuori dai guai"
(2022)
Carl Brave singles chronology
"Cristo di Rio"
(2022)
"Hula-hoop"
(2022)
"Remember"
(2023)
Music video
"Hula-hoop" on YouTube

"Hula-hoop" is a song by Italian singers Noemi and Carl Brave. It was released on 24 June 2022 through Sony Music Italy.

Background and composition

Written and produced by Carl Brave, the song is the second collaboration with Noemi after "Makumba", which was included in the singer's digital and streaming re-release of her album Metamorfosi. Noemi explained the decision to collaborate again:

"In this past year, Carlo and I have formed a sincere relationship of artistic esteem and have become friends. It was natural for me to respond to his proposal to return to the studio. I think this great affinity and the fun we have when we are together is also evident from this new track. From the first guitar chords, you can tell it is our own piece. "Hula-hoop" has a sound that now sets us apart, hovering between the brightness of summer and the sophistication of certain sounds, like that of the marimba or guitars, that taste like summer. It was very nice to find ourselves in music as well."

Interviewed by Andrea Laffranchi of Corriere della Sera, Carl Brave said that the song echoes the sounds of Claudia Mori's song "Non succederà più".

Critic reception

Silvia Gianatti, reviewing the song for Vanity Fair Italia, reported that the collaboration reflects the personalities of the two artists, namely the "lightness that is mixed with a gaze that they share and that focuses on small things. Affinity resonates between the notes, between irony and romance, talking about life, its difficulties." Giulia Ciavarelli of TV Sorrisi e Canzoni described the collaboration as "an engaging alchemy and complicity" with "a light and catchy style".

Alberto Muraro of All Music Italia described "Hula-Hoop" as a song with "both an ironic and romantic flavor" in which it "speaks of the metaphor of life, which with its difficulties keeps us all as in balance". For the same publication, Fabio Fiume found "similarities with last year's "Makumba", in a 1960s key" and that "the aside is not pushed to the power level, but arranged in a lifted way".

Music video

The music video for the song, directed by Simone Rovellini, was released on June 29, 2022, through the Carl Brave's YouTube channel.

Charts

Weekly chart performance for "Hula-hoop"
Chart (2022) Peak
position
Italy (FIMI) 35
Italy Airplay (EarOne) 6
San Marino (SMRRTV Top 50) 11

Certifications

Region Certification Certified units/sales
Italy (FIMI) Platinum 100,000

Sales+streaming figures based on certification alone.

References

  1. "Noemi e Carl Brave lanciano il nuovo tormentone estivo "Hula Hoop"". Tgcom24 (in Italian). 24 June 2022. Retrieved 11 June 2024.
  2. "Carl Brave e Noemi, arriva la loro estate in "Hula-Hoop"". Leggo (in Italian). 20 June 2022. Retrieved 11 June 2024.
  3. Matteo Rossini (22 June 2024). "Noemi e Carl Brave duettano di nuovo insieme con Hula-Hoop". Sky TG24 (in Italian). Retrieved 11 June 2024.
  4. Avellina, Giuditta (29 July 2022). "«Hula-Hoop», la seconda estate di Carl Brave e Noemi". GQ Italia (in Italian). Retrieved 11 June 2024.
  5. "Carl Brave e Noemi di nuovo insieme in "Hula-Hoop"". Agenzia ANSA (in Italian). 20 June 2022. Retrieved 11 June 2024.
  6. Laffranchi, Andrea (7 October 2022). "Noemi e Carl Brave, dopo «Makumba» di nuovo insieme per «Hula-Hoop»". Corriere della Sera (in Italian). Retrieved 11 June 2024.
  7. Gianatti, Silvia (24 June 2022). "I singoli della settimana: Jovanotti, Carl Brave e Noemi". Vanity Fair Italia (in Italian). Retrieved 11 June 2024.
  8. Ciavarelli, Giulia (24 June 2022). "Noemi e Carl Brave tornano insieme per "Hula-Hoop"". TV Sorrisi e Canzoni (in Italian). Retrieved 11 June 2024.
  9. Muraro, Alberto (20 June 2022). "Carl Brave e Noemi di nuovo a caccia del tormentone estivo con Hula-Hoop". All Music Italia (in Italian). Retrieved 11 June 2024.
  10. Fiume, Fabio (24 June 2022). "Le Pagelle ai nuovi singoli italiani in uscita il 24 Giugno: colpiscono Virginio, Cordio e il Tre... ma "Sucu sucu" di Maglioglio, perché?". All Music Italia (in Italian). Retrieved 11 June 2024.
  11. Bernardi, Simone (30 June 2022). ""Hula-Hoop": è uscito il video ufficiale del nuovo singolo di Carl Brave e Noemi". Radio Italia (in Italian). Retrieved 11 June 2024.
  12. "Classifica settimanale WK 29 (dal 15.07.2022 al 21.07.2022)" (in Italian). Federazione Industria Musicale Italiana. Retrieved 11 June 2024.
  13. "Classifica Airplay - Hula-hoop - Noemi, Carl Brave". EarOne. Retrieved 11 June 2024.
  14. "Top 50 – Radio San Marino RTV – 11/09/2022" (in Italian). San Marino RTV. 11 September 2022. Archived from the original on 2022-09-11. Retrieved 1 August 2024.
  15. "Italian single certifications – Noemi & Carl Brave – Hula-hoop" (in Italian). Federazione Industria Musicale Italiana. Retrieved 11 June 2024. Select "2023" in the "Anno" drop-down menu. Type "Hula-hoop" in the "Filtra" field. Select "Singoli" under "Sezione".
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