KOKE-FM - Misplaced Pages

Radio station in Thorndale, Texas

KOKE-FM
Thorndale, Texas
Broadcast area	Austin, Texas
Frequency	99.3 MHz
Branding	Mexicanísima 99.3
Programming
Format	Regional Mexican
Ownership
Owner	Genuine Austin Radio, LP (sale to Norsan Media pending)
Sister stations	KTXX-FM, KTAE
History
First air date	September 30, 2005 (as KLGO)
Former call signs	KLGO (2005–2012)
Call sign meaning	Coke
Technical information
Licensing authority	FCC
Facility ID	88370
Class	C3
ERP	24,000 watts
HAAT	100 meters (328 ft)
Repeater(s)	104.9 KTXX-HD3 (Bee Cave)
Links
Public license information	Public file LMS

KOKE-FM (99.3 MHz) is a commercial radio station broadcasting a Regional Mexican radio format. Licensed to Thorndale, Texas, KOKE-FM serves the Greater Austin radio market. The station is owned by Genuine Austin Radio, LP, with a sale to Norsan Media pending. The transmitter site is located on County Road 470 in Coupland, Texas. The studios and offices are along Loop 360 in Southwest Austin.

History

The Original 95.5 KOKE-FM

From a Texas Monthly cover story (April 2012):

"In the summer of 1972, Willie Nelson moved into Austin, just 6 months after KOKE-FM switched to its new format called Country Rock or the more politically correct term at the time "progressive country." Country Radio would never be the same. From the Carter Family to the Rolling Stones, to Waylon and Willie, you could hear the music that Austinites were listening to on I-35 and on South Congress. In 1974 Billboard named KOKE-FM the most innovative station in the country."

KOKE-FM played a role in the careers of all the "outlaws"..Waylon, Willie and the boys lead the way with KOKE-FM to help promote some of the most iconic singer/songwriters of the time thanks to program director Joe Gracey. When Jerry Jeff Walker needed an audience to record "Up Against the Wall Redneck Mother," he called KOKE-FM to get the crowd he needed.

One of the characteristics of a regional music business was that the players, operating out of the glare of the big media centers, often made their own rules. "Redneck Rock" was created by KOKE-FM where the "outlaws" played by their own rules. No one realized that what had started in that little studio on North Lamar would have such a profound effect on country music all across the world.

Joe Garcia has been the vanguard and proprietor of the KOKE call letters at its home in Giddings, Texas at AM 1600. Joe’s Hall Of Fame broadcasting lineage includes his father, Jose (Jaime) Garcia, who blazed the trail and set the standard for Hispanic and Tejano broadcasting in Texas.

"Austin's on Track, 'Cause KOKE-FM is Back"

On June 28, 2012, KLGO moved "The Word" to KFON 1490 AM. Subsequently, 99.3 changed call letters to KOKE-FM and began stunting with a live recording of Dale Watson's "Country My Ass" played in a continuous loop, calculated on-air as being played 1,694 times, the most times a radio station has looped a song as a stunt since 1995. This example of stunting is notable for the station-specific nature of the song's lyrics. Watson re-recorded the song for the occasion, adding a new coda in which he sings, "Now Austin's on track, 'cause KOKE-FM's back."

On July 8, 2012, the progressive country format pioneered in 1972 by the original KOKE-FM (now KKMJ-FM 95.5) was resurrected on 99.3 FM and K253AN (98.5 FM).

On April 19, 2014, translator K287FG (105.3 FM) dropped its simulcast of KOKE-FM and became "105.3 The Fringe", a freeform Triple-A station.

Norsan Media ownership

On April 19, 2024, Norsan Media announced a deal to buy out Genuine Austin Radio. On May 17 of that year, an early morning info spot ran indicating KOKE-FM would move to exclusively stream online on June 1, 2024, later confirmed via an online announcement on the 30th.

On June 1, 2024, KOKE-FM changed their format from progressive country to Regional Mexican, branded as "Mexicanísima 99.3".

Previous logo

References

"Facility Technical Data for KOKE-FM". Licensing and Management System. Federal Communications Commission.
"KOKE-FM Facility Record". United States Federal Communications Commission, audio division.
Radio-Locator.com/KOKE-FM
"KOKE-FM Returning to Austin".
Austin American-Statesman: "New, locally owned radio station with iconic call letters - KOKE-FM - to debut Sunday", July 3, 2012.
"Norsan Strikes Deal To Buy Remainder Of Genuine Austin Radio". Insideradio.com. 2024-04-19. Retrieved 2024-04-22.
Killingsworth, Kristina. "KOKE-FM Streaming Transition". KOKE FM. Retrieved 2024-06-02.
"KOKE-FM & The Horn Promoting Online Move". RadioInsight. Retrieved 2024-06-02.
Norsan Media Launches Three New Brands in Austin Radioinsight - June 2, 2024

External links

Facility details for Facility ID 88370 (KOKE-FM) in the FCC Licensing and Management System
KOKE-FM in Nielsen Audio's FM station database
Facility details for Facility ID 148785 (K300DU) in the FCC Licensing and Management System
K300DU at FCCdata.org

Radio stations in the Austin metropolitan area (Texas)

By AM frequency

By FM frequency

LPFM	94.1 103.1 106.7
Translators	90.9 92.1 92.9 94.1 95.1 95.9 96.3 97.1 97.5 98.5 99.7 100.1 100.3 101.1 101.9 102.7 103.1 103.9 105.3 106.5

NOAA Weather Radio
frequency

162.4 (Austin)

Digital radio
by frequency & subchannel

By call sign

Defunct

KUOL (1470 AM)

Radio stations in Central Texas: Austin; Bryan-College Station; Kerrville-Fredericksburg; Killeen-Temple; Waco

Other nearby regions: Houston; San Antonio; Victoria

See also: List of radio stations in Texas

Notes: 1. Daytime-only AM radio station.

v t e Spanish-language radio stations in the state of Texas
Stations	KABA – Louise KAIQ – Wolfforth KAJE - Ingleside KAMA – El Paso KAMA-FM – Deer Park KAMM - University Park KBDR – Mirando City KBEX - Dalhart KBIB – Marion KBIC – Raymondville KBNA-FM – El Paso KBNL – Laredo KBNR – Brownsville KBOC – Bridgeport KBRZ-FM – Victoria KBZO - Lubbock KCHX – Odessa KCOT – Cotulla KCZO – Carrizo Springs KDFM – Falfurrias KDFT – Ferris KDRN – Del Rio KDXX – Lewisville KEPI – Eagle Pass KEPX – Eagle Pass KESS-FM – Benbrook KEWP – Uvalde Estates KEYH – Houston KFLC – Fort Worth KFTG – Pasadena KFZO – Denton KGBT – Harlingen KGBT-FM – McAllen KGFZ - Burke KGSR - Cedar Park KGVL – Greenville KHFZ – Pittsburgh KHRO – El Paso KHVU – Houston KIBL – Beeville KINE – Kingsville KINT – El Paso KIRT – Mission KJOZ - Conroe KLAR – Laredo KLAT – Houston KLBD – Premont KLDS – Falfurrias KLEY-FM – Jourdanton KLFZ – Jacksonville KLIT – Ranchitos Las Lomas KLJA – Georgetown KLOL – Houston KLQB – Taylor KLTD - Temple KLTN – Houston KLVL – Pasadena KLZT – Bastrop KMFR – Pearsall KMVK – Fort Worth KMXO – Merkel KMYO - Comfort KNOR – Krum KNTE – Bay City KNVO-FM – Port Isabel KOIR – Edinburg KOKE-FM - Thorndale KOPY - Alice KOVE-FM – Galveston KOYE – Frankston KPCO-FM – Cooper KPMB – Plainview KQBO – Rio Grande City KQFX - Borger/Amarillo KQLM – Odessa KQQK – Beaumont KQUE – Houston KRCM – Shenandoah KRGE – Weslaco KRGX – Rio Grande City KRIO – McAllen KRIO-FM – Roma KROB – Robstown KROM – San Antonio KRVA – Cockrell Hill KSAH – Universal City KSAH-FM – Pearsall KSJT-FM – San Angelo KSML-FM – Huntington KSTV – Stephenville KSVE – El Paso KTAE - Elgin KTAM – Bryan KTJM – Port Arthur KTLH – Hallsville KTNO – Plano KTNZ – Amarillo KTXO - Goldsmith KTXX-FM - Bee Cave KTXZ – West Lake Hills KTYR – Trinity KUBR – San Juan KUNO – Corpus Christi KVER – El Paso KVFM – Beeville KVIV – El Paso KVJM – Hearne KVJY – Pharr KVOZ – Del Mar Hills KVUD – Bay City KVUJ – Lake Jackson KVVO-LP – Abilene KVVT – Sulphur Springs KWEL – Midland KWMF – Pleasanton KWOW – Clifton KWRA-LP – Waco KXBJ – El Campo KXOI – Crane KXTN – San Antonio KXVR-LP – Corpus Christi KXZX-LP – Juilliard KXZY-LP – Waco KYLP-LP – Greenville KYST – Texas City KZAM – Pleasant Valley KZDC – San Antonio KZEP-FM - San Antonio KZIP - Amarillo KZNX – Creedmoor KZZA – Muenster
Defunct	KERB-FM – Kermit KJNZ – Hereford KJOJ-FM – Freeport KMUL – Farwell KOZA – Odessa KPDB – Big Lake KXPL – El Paso
See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Texas See also Classical Jazz Religious Spanish Smooth Jazz Other

Spanish-language radio stations in the state of Texas

Stations

Defunct

See also: adult contemporary; classic hits; college; country; news/talk; NPR; oldies; religious; rock; sports; top 40; urban; other radio stations in Texas

See also: Classical; Jazz; Religious; Spanish; Smooth Jazz; Other

30°29′24″N 97°17′56″W / 30.490°N 97.299°W / 30.490; -97.299

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