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Kocchi no Kento

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Japanese singer-songwriter and internet personality (born 1996)

Kocchi no Kento
こっちのけんと
BornKento Sugō
(1996-06-13) June 13, 1996 (age 28)
Minoh, Osaka, Japan
NationalityJapanese
Alma materKomazawa University
Occupations
Years active2019–present
Relatives
Musical career
GenresJ-pop
InstrumentVocals
LabelsBlowout Inc.
Musical artist
YouTube information
Channel
Years active2019–present
GenreMusic
Subscribers717,000
Total views317 million
Creator Awards
100,000 subscribers2024
Last updated: December 17, 2024
Websiteblowout.co.jp/works/122/

Kento Sugō (菅生 健人, Sugō Kento, born June 13, 1996), known professionally as Kocchi no Kento (こっちのけんと, Kotchi no Kento, lit. 'This Kento') is a Japanese singer-songwriter and internet personality. He is best known for his single "Hai Yorokonde".

Life and career

Kento Sugō was born in Minoh, Osaka Prefecture, Japan on June 13, 1996. His father is Arata Sugō, a management consultant, journalist, author and television personality, who inspired him the music. He has two siblings; an elder brother is the actor and singer Masaki Suda, and a younger brother is the actor and model Araki Sugō. He attended Komazawa University, where he formed an a cappella group called Chemical Quartet with the members from the university's a cappella club Meiseishishin. He won the national amateur a cappella contest A Cappella Spirits for two consecutive years.

Sugō began YouTube career by covering the a cappella version of several songs in 2019. He uses the stage name "Kocchi no Kento", meaning "this Kento". It derivered from the feeling when he sings, which is himself more than being a salaryman after graduating, like the "other Kento". He appeared as a backing vocal for the performances of Radwimps and Tōko Miura's "Grand Escape" at the 70th NHK Kōhaku Uta Gassen in 2019, and Miisha Shimizu at New Disney Plus Celebration Night.

Kocchi no Kento started writing his own songs in 2022, and released his debut single "Tiny" via Blowout Inc. on August 30 the same year. The song is about relationship among his brothers. His late 2022 single "Shinuna!" went moderated viral on TikTok in mid-2023, peaking at number nine on the Billboard Japan Heatseekers Songs. Kocchi no Kento's 2024 single "Hai Yorokonde" became his most successful song to date due to the virality on social media. The song peaked at number four on the Billboard Japan Hot 100, and number seven on the Oricon Combined Singles Chart. Following the success of "Hai Yorokonde", the singer would appear as a main artist for the first time at the year-end special 75th NHK Kōhaku Uta Gassen on December 31.

Discography

Singles

List of singles, showing year released, selected chart positions and album name
Title Year Peaks Album
JPN
Cmb.
 JPN
Hot
 WW
Excl.
US
"Tiny" 2022 — — — Non-album single
"Shinuna!" (死ぬな!) — — —
"Viva Peek-a-Boo" (ビバ・イナイイナイバァ) 2023 — — —
"Donguri Game" (どんぐりGAME) — — —
"Iroha" (いろは) — — —
"Hai Yorokonde" (はいよろこんで) 2024 7 4 99
"Mō Ii yo" (もういいよ) — 81 —
"—" denotes releases that did not chart or were not released in that region.

Concerts

  • Yoitokose (2024)

Filmography

Radio shows

Title Year Role Ref.
Sugō Kento no Doboku o Shiru 2023 Host
The Moment 2024–present

Web shows

Title Year Role Ref.
Sugō Kento no Doboku o Shiru 2020–2023 Host

Awards and nominations

Name of the award ceremony, year presented, award category, nominee(s) of the award, and the result of the nomination
Award ceremony Year Category Nominee(s)/work(s) Result Ref.
U-Can New Words and Buzzword Awards 2024 New Words and Buzzwords Awards "Hai Yorokonde" Pending

Notes

  1. "Shinuna!" did not enter the Billboard Japan Hot 100, but peaked at number nine on the Heatseekers Songs.

References

  1. ^ "About @SuppokoPeppoko". YouTube.
  2. "こっちのけんと 兄の菅田将暉は「背中を追えるいい先輩」自信が持てなかった学生時代と前を向いたきっかけ". AuDee (in Japanese). June 16, 2023. Retrieved August 17, 2024.
  3. "菅田将暉の父·菅生新氏「3人の息子に感謝」 ベスト・ファーザー賞in関西受賞". Sponichi Annex (in Japanese). June 11, 2018. Retrieved August 17, 2024.
  4. ^ Billboard Japan (August 28, 2024). "Kocchi no Kento on Viral Hit 'Hai Yorokonde' & The Importance of Loving the Music You Create: Interview". Billboard. Retrieved August 29, 2024.
  5. "菅田将暉の弟·こっちのけんと、兄に向けオリジナルの誕生日ソング熱唱「愛が伝わる」「素敵すぎる」". Oricon (in Japanese). February 15, 2024. Retrieved August 17, 2024.
  6. "兄・菅田将暉へ贈った誕生日ソングが作詞のきっかけ アーティスト・こっちのけんと 楽曲『死ぬな!』に込めた思い". Radio Kansai (in Japanese). May 17, 2023. Retrieved August 17, 2024.
  7. ^ "全て口だけで曲を演奏する"1人アカペラシンガー"こっちのけんと、兄弟をテーマに歌った楽曲&MV公開". Billboard Japan (in Japanese). August 31, 2022. Retrieved August 17, 2024.
  8. Ueda, Takuto (August 22, 2024). "＜インタビュー＞大事なのは、自分の曲を無限に好きで居続けられるか――「はいよろこんで」が国内外で注目、こっちのけんとが語る創作美学と兄弟愛". Billboard Japan (in Japanese). Retrieved August 23, 2024.
  9. "菅田将暉、実弟も紅白に出場していた 菅田家の成功哲学". News Postseven (in Japanese). January 15, 2020. Retrieved August 17, 2024.
  10. "菅田将暉の弟·こっちのけんと「関コレ」初出演で圧巻パフォーマンス＜関西コレクション 2023 A／W＞". Modelpress (in Japanese). September 4, 2022. Retrieved August 17, 2024.
  11. "全て口だけで曲を演奏する"1人アカペラシンガー"こっちのけんと 兄弟をテーマに歌った楽曲&MV公開". Billboard Japan (in Japanese). August 31, 2022. Retrieved August 17, 2024.
  12. "幅広く活動するアーティスト·こっちのけんと、楽曲「死ぬな!」がバイラルチャートイン 曲にあわせた"茶壺ダンス"動画も増加中". The Magazine (in Japanese). February 7, 2023. Retrieved August 17, 2024.
  13. "【Heatseekers Songs】JISOO「FLOWER」5週連続首位に NEE/tonun がトップ10入り". Billboard Japan (in Japanese). May 17, 2023. Retrieved August 17, 2024.
  14. Fuyuzuki, Iori (July 9, 2024). "こっちのけんと「はい よろこんで」の歌詞の意味を考察！生きづらさを感じている方に向けた応援歌". UtaTen (in Japanese). Retrieved August 17, 2024.
  15. "【ビルボード】Hey!Say!JUMP「UMP」総合首位、Mrs. GREEN APPLE「ライラック」/back number「新しい恋人達に」が続く". Billboard Japan (in Japanese). October 2, 2024. Retrieved October 2, 2024.
  16. "Oricon Top 50 Combined Singles: 2024-08-26" (in Japanese). Oricon. Archived from the original on August 22, 2024. Retrieved August 22, 2024.
  17. "【紅白】こっちのけんと初出場「チームの皆さんへのご褒美に」菅田将暉の実弟". Sports Hochi (in Japanese). November 19, 2024. Retrieved November 19, 2024.
  18. "こっちのけんとの合算シングル売上" (in Japanese). Oricon. Retrieved August 22, 2024.
  19. "こっちのけんと | Artist | Billboard Japan". Billboard Japan (in Japanese). Retrieved November 27, 2024.
  20. "Billboard Global Excl. US: Week of August 24, 2024". Billboard. Retrieved August 20, 2024.
  21. "Billboard Japan Heatseekers Songs – Week of May 17, 2023". Billboard Japan (in Japanese). Retrieved August 17, 2024.
  22. Nippon Television Network Corporation (October 7, 2024). "日テレ公式ショートドラマがこっちのけんととコラボ!". PR Times (in Japanese). Retrieved October 7, 2024.
  23. "こっちのけんと、自身最大規模のワンマンライブ【よいとこせ】開催決定". Billboard Japan (in Japanese). October 8, 2024. Retrieved October 9, 2024.
  24. Nippon Cultural Broadcasting (November 17, 2023). "東急建設がお届けする「Z世代」に向けた「土木業の魅力・社会的な意義」を啓蒙するラジオ番組『菅生健人の土木を知る』本日放送!". PR Times (in Japanese). Retrieved October 9, 2024.
  25. "こっちのけんと初のラジオ番組スタート! 兄・菅田将暉と過ごした「紅白」出演前夜の出来事を明かす「一緒に弾き語りをして...」". Tokyo FM (in Japanese). October 8, 2024. Retrieved October 9, 2024.
  26. "「菅生健人の土木を知る Season2」がスタート! YouTube番組「こっちのけんと」と東急建設のコラボ企画で土木の魅力をPR". Tokyu Construction (in Japanese). June 27, 2022. Retrieved October 8, 2024.
  27. "2024年「新語・流行語大賞」30の候補 発表【一覧で詳しく】". NHK (in Japanese). November 5, 2024. Retrieved November 19, 2024.

External links

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