Lox Club is a membership-based online dating application launched in 2020. Advertised as an "app for Jews with ridiculously high standards," Vogue called Lox Club the "Jewish Raya".
Lox Club was founded by 29-year-old product designer Austin Kevitch, from Santa Monica, California, in 2020. Kevitch claimed he created Lox Club as a joke in response to what he called "cringy" dating apps. Early investors included rappers Lil Yachty and Bhad Bhabie. By December 2020, the company had eight employees and over 10,000 members, with a two-week waitlist because every application was reviewed by eight people. In early 2021, the company claimed its waitlist had 20,000 people.
The app is open to both Jewish and non-Jewish members. Kevitch described the app as, "It’s like a deli: culturally Jewish, but anyone can enjoy it." For paying members, the app offers access to a matchmaker, with whom users can message to improve their profiles or find matches.
See also
References
- ^ Silver, Jocelyn (2020-12-29). "A Trip Inside the Lox Club, the "Jewish Raya"". Vogue. Retrieved 30 October 2023.
- ^ Lieberman, Sara (2020-12-19). "Looking for Nice Jewish Guys With 'Standards'? Click Here". New York Times. Archived from the original on 2021-06-08. Retrieved 30 October 2023.
- Grossbart, Sarah (2021-10-07). "A Day in the Life: Lox Club Founder Austin Kevitch Shares What It's Like to Manage a Not-Lame Dating App". E! News. Retrieved 30 October 2023.
- ^ Iovine, Anna (2021-10-26). "The most exclusive 'dating app for Jews' is not actually that Jewish". Mashable. Retrieved 30 October 2023.
