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OK Not to Be OK

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2020 single by Marshmello and Demi Lovato For the South Korean television series, see It's Okay to Not Be Okay.

"OK Not to Be OK"
Single by Marshmello and Demi Lovato
ReleasedSeptember 10, 2020 (2020-09-10)
GenreDance-pop
Length2:39
Label
Songwriter(s)
Producer(s)Marshmello
Marshmello singles chronology
"Baggin'"
(2020)
"OK Not to Be OK"
(2020)
"Too Much"
(2020)
Demi Lovato singles chronology
"I'm Ready"
(2020)
"OK Not to Be OK"
(2020)
"Still Have Me"
(2020)
Music video
"OK Not to Be OK" on YouTube

"OK Not to Be OK" is an EDM and dance pop song by American music producer Marshmello and singer Demi Lovato. It was released on September 10, 2020, via Island Records and Joytime Collective, in partnership with the Hope For The Day suicide prevention movement. The song was later included on the expanded edition of Lovato's seventh studio album Dancing with the Devil... the Art of Starting Over.

Background and promotion

The song was teased various times by Marshmello through his social media accounts; shortly prior to its release, in July 2020, he liked fan tweets confirming the track and also captioned an Instagram photo "hello? demi?", before later removing Lovato's name from the caption. The image showed Marshmello on the phone in a dark room with an overturned lamp, bottles of alcohol and a mystery woman in the background – critics attributed this as a possible reference to the theme of the song; however, the aesthetic was later confirmed to be for Marshmello's previous single, "Baggin'".

A few weeks later, on September 4, both artists announced the collaboration, with Marshmello posting a video of him scrolling through his Twitter timeline, reading tweets of fans jokingly threatening to toast him unless he releases the song. Lovato reposted the tweet, with a link to a 90s-inspired website, which included the release date and an interactive mood quiz, a Minesweeper game and a music playlist. The song is not the only recording between the two; in 2017, a track titled "Love Don't Let Me Go" was registered to ASCAP, crediting Marshmello and Lovato, but is yet to be released.

Music videos

In August 2020, Marshmello and Lovato were seen on the set of a music video. The video was directed by Hannah Lux Davis, who has directed many of Lovato and Marshmello's past music videos.

The video takes place in a suburban neighborhood where Lovato and Marshmello both wake up in bedrooms that belong to the younger versions of themselves. Lovato and their younger version both trash the bedroom, cutting between scenes of older Lovato singing in the center. Everyone eventually strolls around their neighborhood while singing and dancing to the song, and while Marshmello rolls around the front yard and rides his bike. The video ends with information about "Hope for the Day" and resources for suicide prevention.

A music video for the Duke & Jones remix of the song was released on October 2, 2020.

Credits and personnel

Credits adapted from YouTube.

  • Hannah Lux Davis – director and editor
  • Aaron Johnson – producer
  • Brandon Bonfiglio – producer
  • Carlos Veron – director of photography
  • Erin Wysocki – editor
  • London Alley – production company

Credits and personnel

Credits adapted from Tidal.

  • Marshmello – production, keyboards, programming
  • Demi Lovato – songwriting, vocals
  • Gregory Hein – songwriting
  • James Gutch – songwriting
  • James Nicholas Bailey – songwriting
  • Mitch Allan – engineering, vocal production
  • Emerson Mancini – mastering
  • Manny Marroquin – mixing

Charts

Weekly charts

Chart (2020) Peak
position
Australia (ARIA) 47
Belgium (Ultratip Bubbling Under Flanders) 1
Canada (Canadian Hot 100) 41
CIS Airplay (TopHit) 264
Croatia (HRT) 23
Czech Republic (Rádio – Top 100) 23
El Salvador (Monitor Latino) 13
Global 200 (Billboard) 32
Greece (IFPI) 91
Hungary (Single Top 40) 20
Ireland (IRMA) 43
Japan Hot Overseas (Billboard) 17
Lithuania (AGATA) 56
New Zealand Hot Singles (RMNZ) 4
Portugal (AFP) 109
San Marino (SMRRTV Top 50) 44
Scotland (OCC) 27
Slovakia (Rádio Top 100) 48
Sweden (Sverigetopplistan) 72
Switzerland (Schweizer Hitparade) 51
UK Singles (OCC) 42
US Billboard Hot 100 36
US Adult Contemporary (Billboard) 26
US Adult Pop Airplay (Billboard) 20
US Hot Dance/Electronic Songs (Billboard) 2
US Pop Airplay (Billboard) 22
US Rolling Stone Top 100 22

Year-end charts

Chart (2020) Position
US Hot Dance/Electronic Songs (Billboard) 14
Chart (2021) Position
US Hot Dance/Electronic Songs (Billboard) 23

Certifications

Region Certification Certified units/sales
Brazil (Pro-Música Brasil) 2× Platinum 80,000

Sales+streaming figures based on certification alone.

Release history

Region Date Format(s) Version(s) Label(s) Ref.
Various September 10, 2020 Original
Australia September 11, 2020 Contemporary hit radio Universal
Italy September 14, 2020
United States September 15, 2020
Various October 2, 2020
  • Digital download
  • streaming
Duke & Jones Remix
  • Island
  • Joytime Collective
October 22, 2020 Lost Stories Remix

References

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  2. "Marshmello & Demi Lovato - OK Not to Be OK (Official Music Video)". September 10, 2020. Retrieved September 10, 2020 – via YouTube.
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  29. "Top 50 – Radio San Marino RTV – 03/11/2020" (in Italian). San Marino RTV. November 3, 2020. Archived from the original on November 3, 2020. Retrieved August 20, 2024.
  30. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved September 18, 2020.
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  33. "Marshmello & Demi Lovato – OK Not to Be OK". Swiss Singles Chart. Retrieved September 20, 2020.
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  49. "OK Not to Be OK (Lost Stories Remix) - Single by Marshmello & Demi Lovato". Apple Music. Retrieved October 22, 2020.

External links

Marshmello
Discography
Studio albums
Mix albums
Singles
Other songs
Demi Lovato
Studio albums
Remix albums
Singles
Featured singles
Promotional singles
Other songs
Concerts and tours
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