Pokeware was a set of protocols, an ad exchange, and a client-server program that enables viewers to search for information about objects within video for real-time search results.
Pokeware was released by Pokeware, a company founded by Maryse Liburdi. In 2017, Liburdi pleaded guilty to having defrauded investors of millions of dollars, having used investors' money to pay for her personal life. She had manipulated bank accounts to make the company look healthy. The US Justice Department has stated that between 2008 and the company's closure in January, 2015, Pokeware "earned little or no revenue."
Features
The Pokeware interface allowed a user to select objects within images and video streams to learn more information about that object. Real-time analytics are offered to measure performance without compromising visitor privacy.
Partnerships
- GuestLogix Inc., provider of onboard retail systems the passenger travel industry.
- Playin' TV is a North American, European and Latin American interactive television channel, owned by Visiware America.
- PayPal online payment service.
References
- "Pokeware's Maryse Thomas Interview". bloomberg.com. 2010-09-17. Retrieved 2010-09-12.
- "Maryse Thomas Combines Fashion and Technology". Gotham Magazine. Retrieved 22 October 2012.
- "Fashion Workbook: Maryse Thomas". elle.com. 2011-04-01. Archived from the original on 2011-04-07. Retrieved 2011-04-01.
- "Ex-CEO Of Pokeware Pleads Guilty To $6M Investor Fraud - Law360". www.law360.com.
- "Ex-CEO Of Pokeware Gets 4 Years For $7M Investor Fraud - Law360". www.law360.com.
- "Founder And Former CEO Of Technology Firm Charged With Defrauding Investors Out Of $6 Million". www.justice.gov.
- "New Shoppable YouTube Videos Are The Walkmans Of Advertising". fastcompany.com. 2012-11-12. Retrieved 2011-11-12.
- "POS: From Jet Stream to Revenue Stream". pointofsale.com. 2011-04-22. Retrieved 2011-04-22.
- "GuestLogix partners with Pokeware to offer IFE content revenue solution". www.hmgaerospace.com. 2011-04-11. Archived from the original on 2012-03-20. Retrieved 2011-04-11.
- "PayPal and Pokeware partner to deliver opportunities for MENA merchants (press release)". Forbes Middle East. 2014-01-15. Archived from the original on 2014-02-22. Retrieved 2014-01-15.