| Conseil canadien du commerce de détail | |
 | |
| Abbreviation | RCC |
|---|---|
| Established | 1963; 61 years ago (1963) |
| Type | Not-for-profit |
| Purpose | Trade association |
| Headquarters | 800–1881 Yonge Street Toronto, Ontario M4S 3C4 |
| Region served | Canada |
| President & CEO | Diane Brisebois |
| Website | retailcouncil.org |
The Retail Council of Canada (French: Conseil canadien du commerce de détail), founded in 1963, is a not-for-profit trade association representing retail companies in Canada. RCC coordinates advocacy, communications and education campaigns on behalf of its member companies.
It manages the voluntary retail Scanner Price Accuracy Code.
References
- "Learn More About Our Story". Retail Council of Canada. Retrieved 16 November 2020.
- Colbert, Yvonne (23 February 2017). "Special code means shoppers charged full price for sale items could get them free". CBC News. Retrieved 28 November 2021.