Categories | Inflight |
---|---|
Frequency | Monthly |
Circulation | 2 million |
First issue | November 2013 (2013-11) |
Final issue | June 2018 (2018-06) |
Company | Ink (for United Airlines) |
Based in | Brooklyn, New York |
Language | English |
Website | www |
Rhapsody was one of United Airlines' monthly in-flight magazines, along with Hemispheres. It was directed toward luxury consumers, being available in United's lounges and first- and business-class cabins. The magazine was published by Ink and headquartered in Brooklyn, New York.
Rhapsody began publishing in November 2013 and was a self-proclaimed "luxury lifestyle and literary magazine." As of 2016, its readers' average net worth was $2,775,000 and household income was $380,700. Typical issues of the magazine contained profiles of celebrities (the main cover feature); coverage of the facets of a luxury lifestyle, such as fine dining, fashion, and hotels; and travel essays and other features, often written by notable writers such as Joyce Carol Oates, Anthony Doerr, Rick Moody, Amy Bloom, and Emma Straub. Monthly readership was about 2 million.
United ceased publication of Rhapsody in June 2018, with the last issue bearing a Summer 2018 date. The airline stated that it planned to incorporate the most popular elements of Rhapsody into its regular inflight magazine Hemispheres.
Awards
- Society of Publication Designers Awards, 2014: Silver Award for Photo Story, "In the Name of the Father"
- Content Marketing Awards, 2014: Gold Award for Best Design - New Publication and Bronze Award for Best New Publication
- Content Council Pearl Awards, 2015: Gold Award for Best Use of Photography
- Eddie and Ozzie Awards, 2016: Best Feature Design - Custom (more than six issues), Best Use of Illustration - Custom, and Best Series of Articles - Custom
References
- ^ "About Us". United Airlines Magazines. 2010-03-29. Retrieved 2018-01-03.
- ^ Alter, Alexandra (2015-05-03). "Rhapsody, a Lofty Literary Journal, Perused at 39,000 Feet". The New York Times. ISSN 0362-4331. Retrieved 2018-01-03.
- ^ "Rhapsody — Ink eMagazines". ink-live.com. Retrieved 2018-01-03.
- ^ "How United Airlines' Uses 'Rhapsody' to Entice First-Class Passengers - Quietly Blog". Quietly Blog. 2015-12-18. Retrieved 2018-01-03.
- ^ "Ink - Rhapsody Media Kit - Page 3". view.publitas.com. Retrieved 2018-01-03.
- ^ "The Content Council Pearl Award Winners 2015" (PDF). Pearl Award Winners: 3. 2015.
- ^ Mangan, Lucy (2015-05-04). "The in-flight magazine with serious literary aspirations". The Guardian. ISSN 0261-3077. Retrieved 2018-01-03.
- ^ "United's Rhapsody Magazine Takes Content Marketing to New Heights". The Content Strategist. 2015-05-07. Retrieved 2018-01-03.
- "Ink - Rhapsody Media Kit - Page 5". view.publitas.com. Retrieved 2018-01-03.
- ^ Cerchiai, Alyssa (2018-06-22). "United Axes First-Class In-Flight Magazine, Rhapsody". The Points Guy. Retrieved 2019-01-06.
- "Rhapsody".
- ^ "Ink - Rhapsody Media Kit - Page 7". view.publitas.com. Retrieved 2018-01-03.
- "The SPD 50 Gold and Silver Medal Winners". SPD.ORG: Grids. Retrieved 2018-01-03.
- "Content Marketing Awards 2014 Winners List" (PDF). Content Marketing Awards Winner List: 19, 22. 2014.
- "2016 Folio: Ozzie Awards Winners - Page 3 of 12 - Folio". Folio. Retrieved 2018-01-03.
- "2016 Folio: Ozzie Awards Winners - Page 9 of 12 - Folio". Folio. Retrieved 2018-01-03.
- "2016 Folio: Eddie Award Winners - Folio". Folio. Retrieved 2018-01-03.