Founded | 1986; 38 years ago (1986) |
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Founder | Robert Ehrlich |
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Robert's American Gourmet Food was a snack food company located in the United States. Founded by businessman Robert Ehrlich in 1986, the company was best known for its snack food, Pirate's Booty, which is found in over 90% of United States supermarkets. Robert's American Gourmet targeted health-conscious shoppers with a range of snack foods.
Products made by Robert's included Pirate's Booty, Smart Puffs, and Original Tings.
Robert's American Gourmet Food LLC was acquired by B&G Foods in 2013.
In 2018, B&G Foods announced that Robert's American Gourmet would be sold to The Hershey Company.
References
- Forbes Small Business Magazine: "Ay, matey, Pirate's Booty hopes mascot sells snacks." Carlye Adler, October 12, 2006. Retrieved December 28, 2006.
- Rutland Herald: "Does organic label mean it's better for us?" Liz Kim, November 22, 2006. Retrieved December 28, 2006.
- B&G Foods to Acquire Pirates Brands for $195 Million to Bolster Snack Offerings
- B&G Foods to Sell Pirate’s Booty to The Hershey Company for $420.0 Million
External links
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