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Sandra Hagelstam

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Finnish fashion blogger, influencer and entrepreneur

Sandra Hagelstam (born 1987 in Sipoo) is a Finnish Swedish language-speaking blogger, influencer, fashion designer, and entrepreneur living in London and Helsinki. Her family are owners of Fazer Group.

In the early 2010s, during her studies at London College of Fashion, Hagelstam rose to some prominence as a popular fashion blogger in the UK. Her website goes under the name 5 inch and up, referring to her height and high-heeled shoes. At the peak of its popularity, the blog had half a million monthly readers.

Hagelstam's work in fashion design includes commissions from brands such as Nelly.com and River Island.

In early 2020, Hagelstam shut down her blog, subsequently relaunching her site as an online store specializing in designer shoes. She asserts that high-heeled shoes are a niche currently underserved by media and online communities, in contrast to e.g. the online culture surrounding sneakers marketed to men.

In addition to her work in the fashion industry, Hagelstam has appeared in Verta, hikeä ja T-Paito (2020, Finnish for 'Blood, sweat and T-shirts') a Finnish documentary series produced by Yle, which discusses ethical issues prevalent in the clothing industry. In 2019, Hagelstam made her acting debut in the British film After Louise.

References

  1. ^ "Sandra teki läpimurron muotimaailmassa - blogilla julkkisihailijoita". www.iltalehti.fi (in Finnish). Retrieved 2021-04-10.
  2. "Att tänka på hållbarhet kan göra vårt förhållande till stil mer lustfyllt – influencern Sandra Hagelstam deltog i realityserie om snabbmodets ursprung och ändrade sitt sätt att tala om kläder". svenska.yle.fi (in Swedish). Retrieved 2021-04-10.
  3. "Neljä somevaikuttajaa paiski töitä, nukkui ja söi kuin halpavaatteiden ompelija Myanmarissa: "Tiedostin koko ajan, että olen ostoksillani tätä rahoittamassa"". Yle Uutiset (in Finnish). Retrieved 2021-04-10.
  4. "Suomalainen huippubloggaaja Sandra Hagelstam luo Lontoossa näyttelijänuraa: "Some on valttikortti neuvotteluissa"". Gloria (in Finnish). 2019-01-22. Retrieved 2021-04-10.
  5. Lewis, Casey. "Sandra Hagelstam of 5 Inch and Up". Teen Vogue. Retrieved 2021-04-10.
  6. Galante, Meredith. "Meet The Gorgeous Finnish Fashion Blogger Who Landed A Deal With Diesel". Business Insider. Retrieved 2021-04-10.
  7. "The Twitter 100: No 13 to 56". The Independent. 2012-03-01. Retrieved 2021-04-10.
  8. "Have high heels toppled out of fashion?". BBC News. 2016-09-30. Retrieved 2021-04-10.
  9. ^ "Muoti | Suomen menestynein muotibloggaaja matkusti Myanmariin ja järkyttyi nähtyään vaateteollisuuden kääntöpuolen – "Lähdin aika naiivina reissuun"". Helsingin Sanomat (in Finnish). 2020-06-27. Retrieved 2021-04-10.
  10. Hagelstam, Sandra (2020-01-29). "5 shoe styles you want to be wearing in 2020". www.standard.co.uk. Retrieved 2021-04-10.
  11. "About". 5 Inch and up. Retrieved 2021-04-10.
  12. Verta, hikeä ja T-paitoja (in Finnish), retrieved 2021-04-10
  13. "British Council Film: After Louise". film-directory.britishcouncil.org. Retrieved 2021-04-10.
  14. "Sandra Hagelstam". IMDb. Retrieved 2021-04-10.

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