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Social analytics is a philosophical perspective developed since the early 1980s by the Danish idea historian and philosopher Lars-Henrik Schmidt. The theoretical object of the perspective is socius, a kind of "commonness" that is neither a universal account nor a communality shared by every member of a body.
References
- Schmidt, Lars-Henrik (1996). "Commonness across Cultures". In Balslev, Anindita Niyogi (ed.). Cross-cultural Conversation: Initiation. Oxford University Press. pp. 119–32. ISBN 978-0-7885-0308-5.