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Strategische Unternehmensführung

Editor-in-chief	Martin H. Wiggers
Frequency	semi-annual
Publisher	Andechser Studienkreis
Total circulation	1,000
First issue	1998
Final issue	2003
Country	Germany, Switzerland
Based in	Munich, St. Gallen
Language	German
ISSN	1436-5812

The magazine Strategische Unternehmensführung (English: Strategic Management or Strategic Leadership) was established in 1998. It was published semi-annual in Munich and St. Gallen. It featured articles on strategic leadership and management through the eyes of economic science, business research, and business practice. The editor-in-chief was Martin H. Wiggers. The magazine was published by the Andechser Studienkreis. Up from the second issue the magazine was printed on yellow paper. So the slogan became “Knowledge Is Yellow”. The last issue was published in 2003.

Content

The magazine Strategische Unternehmensführung featured articles on Strategic Leadership and Management. They took a critical look beside the mainstream by the view of business science, business research, and business practice. The topics were for example:

• Balanced Scorecard
• The Error Of The 'Faster, Cheaper Better' (German: Der Irrtum des 'Faster Cheaper Better')
• Economic Globalization (German: Globalisierung)
• Shareholder Value

Authors and readers

The magazine's writers were for example:

• Werner Kirsch
• Michael Mirow
• George W. Stroke
• Martin H. Wiggers

The magazine was read from business executives, the board of directors of companies listed in the DAX, politicians of the Bavarian Government, and many others.

References

1. ^ Strategische Unternehmensführung No 1, 2002. München, St. Gallen 2002, ISSN 1436-5812
2. German National Bibliotheque
3. Strategische Unternehmensführung No 2, 2002. München, St. Gallen 2002, ISSN 1436-5812
4. ^ Strategische Unternehmensführung No 1, 2003. München, St. Gallen 2003, ISSN 1436-5812
5. Strategische Unternehmensführung No 1, 1998. München, St. Gallen 1998, ISSN 1436-5812
6. Strategische Unternehmensführung No 2, 2000. München, St. Gallen 2000, ISSN 1436-5812
7. Strategische Unternehmensführung No 1, 1999. München, St. Gallen 1999, ISSN 1436-5812
8. Strategische Unternehmensführung No 2, 1998. München, St. Gallen 1998, ISSN 1436-5812
9. Strategische Unternehmensführung No 1, 2000. München, St. Gallen 2000, ISSN 1436-5812

External links

• Literature by and about Strategische Unternehmensführung in the German National Library catalogue

• 1998 establishments in Germany
• 2003 disestablishments in Germany
• Biannual magazines published in Germany
• Defunct magazines published in Germany
• Business and management journals
• Business magazines published in Germany
• German economics journals
• German-language magazines
• Magazines established in 1998
• Magazines disestablished in 2003
• Magazines published in Munich
• Higher School of Economics academic journals
• Professional and trade magazines