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Tantalus Media (formerly Tantalus Entertainment and Tantalus Interactive) is an Australian video game developer based in Melbourne. It was founded in 1994 by programmers Andrew Bailey and Trevor Nuridin. Since its inception, Tantalus has developed almost 100 games and has won multiple game awards. In March 2021, Keywords Studios acquired 85% of Tantalus Media for US$46.8 million.
History
The company was acquired by Perfect Entertainment some time after its founding. Due to a deal between Perfect Entertainment and Psygnosis, the company was responsible for porting Psgnosis' games from the PlayStation and arcade to the Sega Saturn. Perfect Entertainment sold the company back to its original owners in 1999 after a company restructure; it was renamed Tantalus Interactive. Its first original game was South Park Rally, released for the PlayStation, Microsoft Windows, Nintendo 64, and Sega Dreamcast by Acclaim Entertainment in 2000. The fast pipeline was largely attributed to the existing in-house title - 7th Gear. The development team at Tantalus worked on their first handheld games, concurrently developing ATV Quad Power Racing and Woody Woodpecker: Crazy Castle 5. Kemco delayed the latter's release to July 2002, while the title saw the return of director Trevor Nuridin to coding, taking the lead role in its development; they released Space Race, their first PS2 game, that same year. They used two cross-platform engines: CRIS for handhelds, with skinned mesh rendering, and the Mercury Engine for new generation consoles in its early years.
The company changed its name to Tantalus Media in 2007 following a buyout from then-CEO Tom Crago who then immediately sold a share to private equity company Netus. In 2010, following the completion of the DS & PSP title Megamind: The Blue Defender, CEO Tom Crago re-acquired the studio from Netus.
CRIS (Character Render Interactive System) was developed by CTO Andrew Bailey following discussions with studio producers Stephen Handbury and Arthur Kakouris for use on the Game Boy Advance (GBA). Using a unique procedure, it was able to render 3D mesh on the handheld system. CRIS was used mainly in the 2003 GBA title Top Gear Rally. Tantalus won 'Best Game' at the 2003 Australian Game Developer Awards in Melbourne.
In addition to licensed video games, the developer released two original titles, Trickstar and Black Market Bowling. In 2005, Tantalus' had two prominent original IP titles that did not manage to attract publisher interest. Metal Shell was developed into a playable demo, originally a vehicle shoot-'em-up on the PlayStation 2 in 2003. In 2005, new concepts and a short promotional video were developed in-house by the art team, and shown at E3 that year it was promoted as a Battlefield 1942-type game, set in the future. However, the 2003 promotional video was seen by players of the Toronto-based game's producer, Longbow Digital Arts 'Trademarks' tank combat and racing game, and several issues were flagged up, leading to graphical comparisons drawn in a side-by-side fashion; they were incredibly alike, in one case down to exact sprite design. Tom Crago was contacted directly on the issue and denied any inference of copying Trademarks, despite Tantalus holding all of Treadmarks' source material.
Anaka was first pitched as a jump n' run title for the Game Boy Advance in 2003, while only a document existed featuring loose details. In 2005, an animation feature short was made with the help of Act3animation as part of a pilot for television. In 2006, a touch-only Nintendo DS demo was created. Players could control the character indirectly by touching the screen where they wanted them to go. It was a mix between a jump n' run and a traditional adventure game.
The developer's best-performing title was the 2007 girl's horse-riding simulator Pony Friends for the Nintendo DS, which sold more than 1 million copies, making it the largest-selling single-format game developed in Australia. Previous work on the Sony PlayStation developing the title Mary-Kate and Ashley: Winners Circle and Equestrian 2001 (Midas) had given the studio the background experience and tools to develop the title. By 2008, Tantalus was running two studios, and during that time, the studio worked on Cars Race-O-Rama and MX Reflex for the Nintendo DS and PSP, as well as Pony Friends 2 for the Wii & Nintendo DS, and Legend of the Guardians: The Owls of Ga'Hoole for the latter system. Shortly after the completion of Cars Race-o-Rama in 2009, the Brisbane studio started work on the company's first digitally distributed title, Drift Street International, for the Nintendo DSi. Meanwhile, the Melbourne office began Megamind for PSP and DS, while also prototyping demos for 360, iPhone, and PS3.
During the last half of 2009 Tantalus Media closed its Brisbane office, while also making much of the staff in the Melbourne office redundant. During the first half of 2010, the company was reduced to a staff of under 18, at a time when many Australian development studios were closing. In the decade since Tantalus briefly re-branded to Straight Right, relocated its entire studio and underwent a number of changes which despite keeping the business branding of 'Tantalus'.
