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TiJi is a French preschool television channel for children aged three to six.

History

Launched in 2000, TiJi was the first channel in France to specialize in programming for preschool-aged children. At launch, it broadcast between 5:30am and 9:00pm.

A strong increase in the audience of the channel was noted between December 2002 to June 2003, when its share of the preschool audience increased by 60%, reaching 0.8% total share. From 2002 to 2003, in houses and apartments with cable or satellite television, 43% of children aged 4-10 began viewing Tiji.

In 2008, it extended its broadcast till midnight to make viewing easier for international viewers. The channel played a signoff bumper for French viewers at 9pm, followed by a notice for parents that the channel ended at midnight for international viewers. Programming would resume as normal until overall signing off at midnight.

A Russian feed was launched in 2009, airing all programming dubbed into Russian. On 31 January 2022 a Kazakh audio track was added for the Russian feed, airing most of the channel's programs with voice-overs for the audience in Kazakhstan.

In 2016, the channel started to join ISP offers ending its exclusivity with Canalsat, and was accompanied by the launch of the service MyJ in October on Bouygues Telecom and Orange which was a customisable channel offering Tiji and Canal J content based on the profile's age and tastes, it was subsequently abandoned in favour of Gulli Max, which is included in the same youth offers.

On 1 February 2019, M6 Group had entered negotiations with Lagardère Active to acquire their television division, including TiJi, Gulli and Canal J.

On 21 October 2019 the logo's cloud remained the same but small changes were added, with also a new look and a new sound jingle somewhat inspired by the current Canal J.

Audience

As of March 2009, TiJi was in the top five of thematic channels in France, with the audience share of 0.6%. It was also the second most popular channel among children after Canal J, with the audience share of 4% among children aged four to ten.

International channels

The channel is variously distributed in French (French-speaking Europe and Africa, overseas French territories, Lebanon and the Balkans), Russian, Ukrainian and Kazakh.

The French channel was also distributed in Portugal on NOS from 26 November 2005 to 5 November 2020.

Current channels

Launch date	Country
15 December 2000	France
12 September 2009	Russia
26 March 2021	Ukraine
23 May 2022	Kazakhstan

References

1. "Детский телеканал TiJi запускает дополнительную звуковую дорожку для жителей Казахстана". www.cableman.ru (in Russian). Retrieved 2022-04-01.
2. "TiJi registers explosive audience share growth in the French kids ratings race". Kidscreen. 2003-08-01. Archived from the original on 2018-12-27. Retrieved 2018-12-27.
3. "Popular cartoons to air in Kazakh from January". Qazaq TV.
4. "Arrivée du replay MyJ (Canal J et TiJi) sur la Bbox Miami et la Bbox Sensation | Bbox Actus". bbox-actus.com (in French). 2016-10-06. Retrieved 2024-12-06.
5. "[Brève] Canal J et Tiji arrivent sur la TV d'Orange". livebox-news.com (in French). 2016-07-01. Retrieved 2024-12-06.
6. "M6 begins bid for Lagardere's kids channels".
7. "La chaîne TiJi renouvelle son habillage". CB News (in French). 21 October 2019. Retrieved 2022-05-23.
8. "Communiqués de presse" (in French). Lagardère. 2009-03-12. Retrieved 2015-04-28.

Further reading

Reviews

• "Tiji, la chaîne-nounou des tout-petits". ladepeche.fr. 2002-05-10. Retrieved 2018-12-26.
• "www.tiji.fr : eveillez-les !". 01net.com. 2008-01-31. Retrieved 2018-12-16.
• "Tiji et Canal J : de l'âge de raison à l'âge adulte..." Toutelatele. 2007-09-26. Retrieved 2018-12-27.

External links

• Official website (in French)
• Official website (in Russian)

This article about a French television station is a stub. You can help Misplaced Pages by expanding it.

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• RTL Group
• Television stations in France
• Children's television networks
• Lagardère Active
• Television channels and stations established in 2000
• Television channels in Russia
• Preschool education television networks
• French television station stubs