Misplaced Pages

UNKL347

Article snapshot taken from Wikipedia with creative commons attribution-sharealike license. Give it a read and then ask your questions in the chat. We can research this topic together.
This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these messages)
This article contains promotional content. Please help improve it by removing promotional language and inappropriate external links, and by adding encyclopedic text written from a neutral point of view. (June 2013) (Learn how and when to remove this message)
The topic of this article may not meet Misplaced Pages's notability guidelines for companies and organizations. Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be merged, redirected, or deleted.
Find sources: "UNKL347" – news · newspapers · books · scholar · JSTOR (June 2013) (Learn how and when to remove this message)
(Learn how and when to remove this message)
UNKL347
Founded1996 in Bandung
HeadquartersBandung, Indonesia
ProductsApparel
Websiteunkl347.com

UNKL347 is an Indonesian clothing company based in Bandung, West Java, Indonesia.

History

The brand was founded in 1996 by two college friends in Bandung, West Java, Indonesia, when Dendy Darman, a design student at Bandung Institute of Technology, started making T-shirts and dacron jackets under the name of 347 board-riders. The owners renamed their label to UNKL347 in 2006. 347 was also the name of their store at Jl. Ir. H. Djuanda No. 347, Bandung, which opened in 1999.

The company pioneered the indie clothing trend and distribution outlets (called distros) in Bandung. The company published a design book in 2008, After Ten Years, Friends Call Us Unkle contains 12 years of work in design, including apparel design, print ads, catalogues, stickers, and postcards. The book also describes how the company has evolved since 1996.

UNKL347's store is located at Jalan Trunojoyo 4 Bandung. UNKL347 is a fashion retailer, and also offers products such as surfboards and furniture.

Style

UNKL347 grew among independent communities in Indonesia. Instead of putting "Made in Indonesia", the company puts "This is not made in China" labels on its products as a campaign to support Indonesian products competing with products made in China.

References

  1. Sabarini, Prodita (2008-12-07). "Ten years after friends call us UNKL347". The Jakarta Post. Retrieved 2013-03-28.
  2. "On Retail and Design with Dendy Darman. Whiteboard Journal (W) meets with Dendy Darman (D) of UNKL347". Whiteboardjournal.com. 2013-03-13. Retrieved 2013-03-28.
  3. Hoon, Ang Swee (2015-07-24). "Marketing model: Closing on the gaps in the Gap". The Jakarta Post. Retrieved 2019-12-18.
  4. Andarini, Lingga Murni (2011-08-04). "UNKL347: DO-IT-YOURSELF CLOTHING!". Hai-online.com. Retrieved 2013-03-29.

External links

Categories: