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Fandango at Home

Formerly	Vudu (2005–2024)
Company type	Subsidiary
Industry	Entertainment
Founded	2004; 20 years ago (2004)
Founders	Alain Rossmann Tony Miranz
Headquarters	Beverly Hills, California, United States
Area served	United States
Services	Video on demand
Parent	Walmart (2010–2020) Fandango Media (2020–present)
Website	Fandango at home
Footnotes / references

Fandango at Home (formerly known as Vudu) is an American digital video store and streaming service owned by Fandango Media, a joint-venture between NBCUniversal and Warner Bros. Discovery. The company offers transactional video on demand rentals and digital purchases of films, as well as integration with digital locker services for streaming digital copies of films purchased as home video at retail.

The service initially focused on a digital media player known as the Vudu Box. In 2010, the company began to abandon its hardware business, and focus on integrating its service and associated app platform into third-party devices such as televisions and Blu-ray Disc players. The company has since offered its services online, via mobile apps, and on devices such as digital media players and smart TVs.

In 2010, Vudu was sold to Walmart. In 2020, Fandango Media acquired Vudu for an undisclosed amount. While initially maintaining the Vudu name due to brand recognition, Fandango Media nevertheless rebranded the service under the Fandango brand in 2024.

History

Vudu was founded by Tony Miranz and Alain Rossmann (the creator of the Wireless Application Protocol). The Vudu Box had been secretly in development since 2004, but in April 2007, The New York Times revealed Vudu had signed deals with several movie studios and independent distributors to deliver access to nearly 5,000 films.

As of April 2007, Vudu had received $21 million in venture capital funding from Greylock Partners and Benchmark Capital. The company is based in Santa Clara, California.

In May 2008, Vudu began displaying and selling its set-top box in Best Buy stores. Before this, the box was only available via online retailers. In October, Vudu announced that it would begin to stream films in 1080p high definition, branded as "HDX". These films would feature a series of encoding and processing techniques branded as "TruFilm", including the dampening of artifacting and pixelation associated with darker areas of pictures, film grain preservation, "color gradient processing" to improve appearance on flat-panel televisions, and "statistical variable bitrate" to optimize streaming performance.

On February 24, 2009, Vudu became the first on-demand service to offer high-definition movies for download to own. Prior to Vudu allowing users to purchase high-definition movies, studios only allowed their films to be purchased in standard-definition format. LG was the first to integrate Vudu into its HDTVs, with access beginning in August 2009 through the television's NetCast application.

On January 8, 2010, at Consumer Electronics Show, Vudu announced that it would phase out its in-house hardware business in favor of focusing on integration of its rich Internet application platform, "Vudu Apps" (which featured Vudu as well as other streaming video and internet services), directly into internet-connected televisions and Blu-ray players, with initial hardware partners including LG, Magnavox, Mitsubishi, Samsung, Sanyo, Sharp, Toshiba, and Vizio.

On February 22, 2010, Walmart announced its intent to acquire Vudu. The company had previously attempted to offer digital video sales in 2007, but the service folded due to competition with the iTunes Store. To comply with Walmart's content policies, Vudu subsequently discontinued its "After Dark" service (a collaboration with AVN), which offered pornographic content.

In 2012, Vudu partnered with UltraViolet, an industry-backed digital locker offering online streaming of retail DVD and Blu-ray disc purchases. In 2014, Vudu also joined Disney's competing Movies Anywhere initiative.

In February 2020, it was reported that Comcast (via NBCUniversal) had entered talks into acquiring Vudu from Walmart.

In April 2020, it was announced that NBCUniversal subsidiary Fandango Media would acquire Vudu for an undisclosed amount; the sale closed on July 6, 2020. Fandango is minority owned by Warner Bros., and operated the similar service FandangoNow. As part of the sale, Walmart will maintain its relationships with Vudu, including account integration and promotion of the service via Walmart's website.

On August 3, 2021, FandangoNow was merged into Vudu. Fandango chose to retain the "Vudu" name as it was the larger service and had better brand recognition. As a result of a prior agreement with Roku, Inc. inherited from Fandango acquisition M-Go, Vudu would also become the official digital media storefront of Roku digital media players.

In June 2023, AMC Theatres (which has been a long-time partner of Fandango's online movie ticketing service) announced that Vudu would subsume its AMC Theatres On Demand service, with its library being transferred to the platform and upgraded to higher quality formats where applicable. Users would be able to migrate to Vudu through August 31, 2023.

On February 16, 2024, it was announced that the service would be rebranded as "Fandango at Home" to unify it with its parent company. This took effect March 12, 2024.

Content

As of June 2019, Vudu's selection contains over 24,000 titles in their catalog and over 8,000 television shows. Titles range from major motion pictures, independent films, documentaries, children's programming, anime, musicals, recorded musical performances, cartoons, and television series. Vudu has established content licensing contracts with all major movie studios as well as over 50 smaller and independent studios. Films are available to rent in standard-definition, high-definition, and 4K ultra high definition formats, with Dolby Atmos, Dolby Vision, and HDR10 available on supported devices and content.

In October 2016, Vudu added a free, ad-supported streaming library to its platform in the United States branded as "Movies on Us", featuring recent and classic films.

In October 2018, Vudu partnered with MGM Television to develop and acquire original programming for Movies on Us, with a focus on "family-friendly, advertiser-friendly content" derived from existing MGM properties. Vudu premiered its first original series, Mr. Mom—a continuation of the 1983 film of the same name, on September 12, 2019.

See also

• Over-the-top media service
• Interactive television
• Internet television

References

1. "Fandango at home – Watch Movies". Archived from the original on December 17, 2021. Retrieved December 17, 2021.
2. ^ Spangler, Todd (October 18, 2016). "Walmart's Vudu Launches Free Movie, TV Service With Thousands of Titles". Variety. Archived from the original on April 29, 2020. Retrieved April 28, 2020.
3. Stone, Brad (April 29, 2007). "Vudu Casts Its Spell on Hollywood". The New York Times. ISSN 0362-4331. Archived from the original on July 11, 2011. Retrieved June 15, 2011.
4. "Faultline: Vudu, RawFlow and Joost all target web video services – Analyst Insights". HPInnovator. May 2, 2007. Archived from the original on September 28, 2007. Retrieved September 21, 2011.
5. Ault, Susanne (May 22, 2008). "Vudu casts boxes onto Best Buy shelves". Video Business. Archived from the original on June 30, 2008. Retrieved September 21, 2011.
6. ^ Ha, Peter (October 2, 2008). "Vudu officially announces full HD service, HDX". TechCrunch. Archived from the original on August 2, 2012. Retrieved September 21, 2011.
7. "Press Release". VUDU. February 24, 2009. Archived from the original on March 24, 2009.
8. Chabot, Jeff (July 29, 2009). "LG first to bring Hulu to HDTVs". HD Report. Archived from the original on October 6, 2011. Retrieved September 21, 2011.
9. Albanesius, Chloe (February 22, 2010). "Wal-Mart Confirms Plans to Buy Vudu". PC Magazine. Archived from the original on May 11, 2024. Retrieved September 21, 2011.
10. Wilson, Mark (December 16, 2008). "VUDU Offering 120 Channels of Free Media with New App Platform". Gizmodo. Archived from the original on February 13, 2012. Retrieved September 21, 2011.
11. Pogue, David (February 10, 2010). "Vudu Lives (Outside the Box)". The New York Times. ISSN 0362-4331. Archived from the original on March 7, 2020. Retrieved April 28, 2020.
12. Clark, Don (January 8, 2010). "New TV Apps Borrow a Page From iPhone". The Wall Street Journal. ISSN 0099-9660. Archived from the original on September 19, 2020. Retrieved April 28, 2020.
13. Bustillo, Miguel (February 23, 2010). "Wal-Mart Re-Enters Digital Downloading of Movies With Purchase of Vudu". The Wall Street Journal. ISSN 0099-9660. Archived from the original on May 11, 2013. Retrieved September 21, 2011.
14. Siegler, MG (February 24, 2010). "Hot And Bothered: Walmart Shutting Down Vudu's Adult Section". The Washington Post. Retrieved September 26, 2012.
15. Keys, Phil (March 16, 2012). "Vudu/UltraViolet: Make or Break Moment for UltraViolet and Walmart". Forbes. Archived from the original on September 3, 2014. Retrieved August 29, 2014.
16. "Disney Movies Anywhere Now Works with Vudu". Vudu Blog. November 17, 2014. Archived from the original on November 20, 2014. Retrieved April 11, 2015.
17. Goldsmith, Jill (February 21, 2020). "Comcast in Talks To Buy Walmart's Streaming Service Vudu". Deadline. Archived from the original on February 23, 2020. Retrieved February 27, 2020.
18. Lipman, Ashley (July 6, 2020). "Vudu is Now Officially Part of the Fandango Family". Xanjero. Archived from the original on July 8, 2020. Retrieved July 7, 2020.
19. Brown, Shelby. "Walmart to sell Vudu to Fandango". CNET. Archived from the original on April 28, 2020. Retrieved April 28, 2020.
20. Alexander, Julia (April 20, 2020). "Fandango just purchased Vudu from Walmart to better compete against Amazon, iTunes". The Verge. Archived from the original on April 21, 2020. Retrieved April 20, 2020.
21. Welch, Chris (August 3, 2021). "Fandango chooses Vudu as the way forward for its streaming business". The Verge. Archived from the original on June 4, 2023. Retrieved March 18, 2024.
22. Spangler, Todd (August 3, 2021). "Vudu Becomes Roku's Official Movie and TV Store, as Fandango Kills Off FandangoNow Brand". Variety. Archived from the original on March 15, 2024. Retrieved March 15, 2024.
23. Forristal, Lauren (June 1, 2023). "AMC and Vudu score big with new on-demand streaming partnership". TechCrunch. Archived from the original on June 2, 2023. Retrieved June 2, 2023.
24. Spangler, Todd (February 16, 2024). "NBCU Killing Off Vudu Brand, Will Rename Service 'Fandango at Home'". Variety. Archived from the original on May 11, 2024. Retrieved March 15, 2024.
25. Bouma, Luke (March 12, 2024). "After 20 Years Vudu Is Now Called 'Fandango at Home'. What You Need to Know". Cord Cutters News. Archived from the original on March 12, 2024. Retrieved March 15, 2024.
26. ^ Perez, Sarah (October 8, 2018). "Walmart partners with MGM on original programming for Vudu". TechCrunch. Archived from the original on October 20, 2019. Retrieved October 20, 2019.
27. "Walmart launches a free streaming service, Vudu Movies on Us". TechCrunch. Retrieved April 28, 2020.
28. Pedersen, Erik (August 26, 2019). "'Mr. Mom' Trailer: First Original Series From Walmart's Vudu Streaming Service". Deadline Hollywood. Archived from the original on August 27, 2019. Retrieved August 27, 2019.

External links

• Official website

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